Measuring the Return from Australian Tourism Marketing Investment in Asia

Measuring the Return from Australian Tourism Marketing Investment in Asia

Author: Nadarajamuthali Kulendran

Publisher:

Published: 2008

Total Pages: 14

ISBN-13: 9781920965952

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Tourism Australia, the primary agency responsible for marketing Australia as a destination internationally. When Tourism Australia invests public money to promote Australia as a tourist destination there is a need to estimate the return per dollar investment. This paper estimated the return per dollar investment in Asia using a dynamic modelling approach and cost-effectiveness analysis. This title is also available for FREE download at www.crctourism.com.au


Early Framers of Tourism Knowledge, Volume III

Early Framers of Tourism Knowledge, Volume III

Author: Metin Kozak

Publisher: Taylor & Francis

Published: 2023-06-27

Total Pages: 202

ISBN-13: 1000904504

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This book emphasises the work, the remarkable contributions, and the lifetime achievements of internationally respected scholars who have made lifelong contribution to advancing tourism studies and the dissemination of tourism–based knowledge and education across the world. Strengthening a field and its ability to form the own traditions is undoubtedly possible with a bridge to be established between the past, present and future. The capacity of research carried out today and in the future is built on the outputs of education and research completed in the past, adding new links to the chain. The history of tourism studies and education dates to the early years of the 20th century and began recording a momentum in its second half. There is, therefore, a lot more to do in terms of the institutionalization of such a young and dynamic field and this book aims to introduce tourism scholars with their widest geographical representation, dating from the first years of tourism research back in the early 1900s. Volume III of IV includes tributes to 20 scholars who have defined tourism as an object of academic study, established its foundations and organisations, and widened its scope to encompass thousands of empirical studies. Each of these volumes contains different profiles thereby bringing 80 of the pioneers in tourism more vividly to life. This book was originally published as a special issue of Anatolia: An International Journal of Tourism & Hospitality Research.


Tourism and Opportunities for Economic Development in Asia

Tourism and Opportunities for Economic Development in Asia

Author: Ordó?ez de Pablos, Patricia

Publisher: IGI Global

Published: 2017-01-25

Total Pages: 362

ISBN-13: 1522520791

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The growing market of tourism in Asian countries has caused significant changes to the economy, transportation, and safety for citizens. With the ubiquity of tourism, there is now an increasing need for resources to assist in the challenges that arise. Tourism and Opportunities for Economic Development in Asia is a key resource on the priorities, challenges, and strategies in the globalized economy of the Asian tourism market. Highlighting multidisciplinary studies on cultural tourism, gastronomy, and hospitality management, this publication is an ideal reference source for academicians, researchers, politicians, policy makers, and information technology directors actively involved in the tourism industry.


Foreign Direct Investments: Concepts, Methodologies, Tools, and Applications

Foreign Direct Investments: Concepts, Methodologies, Tools, and Applications

Author: Management Association, Information Resources

Publisher: IGI Global

Published: 2020-02-07

Total Pages: 2100

ISBN-13: 1799824497

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Globalization, accelerated by information technologies, has increased the speed of business transactions and has reduced the distances between international businesses. This growth has transformed the realm of foreign investment in countries around the world, calling for a methodological approach to planning feasible capital investment proposals in general and foreign direct investment projects. Foreign Direct Investments: Concepts, Methodologies, Tools, and Applications is a vital reference source that explores the importance of global stocks to economic structures and explores the effects that these holdings have on the financial status of nations. It also provides a systems approach to investment projects in a globalized and open society. Highlighting a range of topics such as foreign direct investors, risk analysis, and sourcing strategies, this multi-volume book is ideally designed for business managers, executives, international companies, entrepreneurs, researchers, academicians, graduate students, policymakers, investors, and project managers.


Tourism Economics and Policy

Tourism Economics and Policy

Author: Larry Dwyer

Publisher: Channel View Publications

Published: 2010-10-27

Total Pages: 874

ISBN-13: 1845412044

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Tourism Economics and Policy combines a comprehensive treatment of economic concepts and applications in tourism contexts. The topics covered are those that most occupy the attention of tourism economists in research and policy areas internationally. Content includes tourism demand and forecasting; tourism supply and pricing; measuring tourism’s economic contribution using tourism satellite accounts; measuring the impacts and benefits of changes in tourism demand, contrasting Input-output and computable general equilibrium modelling; cost benefit analysis; economic evaluation of special events; tourism investment and infrastructure; tourism taxation; aviation and tourism issues, tourism and the environment (including climate change) and destination competitiveness. The text provides an excellent basis for students to appreciate the relevance of economic analysis to the solution of real life tourism issues as well as its importance for decision making by both destination managers and tourism operators.


Tourism Risk Management for the Asia Pacific Region

Tourism Risk Management for the Asia Pacific Region

Author: Jeff Wilks

Publisher:

Published: 2004

Total Pages: 110

ISBN-13: 9781920704759

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Governments, industry representative groups and individual businesses are all seeking to develop improved management of risks so that potential crises can be avoided. This AICST report offers a broad coverage of risks related to tourism in the Asia Pacific region and strategic approaches to managing these risks. A comprehensive list of websites is provided on a separate CD-ROM [NOT AVAILABLE WITH PDF PURCHASE] recognising that this medium changes daily and the current list is only a sample of the material available on the Internet. This publication is also available for free download at www.crctourism.com.au


Future Makers, Future Takers

Future Makers, Future Takers

Author: Kenneth Douglas Cocks

Publisher: UNSW Press

Published: 1999

Total Pages: 356

ISBN-13: 9780868404738

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Annotation. "In keeping with Cocks's willingness and capacity to tackle big issues, Future Makers, Future Takers seeks to identify, detail and compare the broad socio-political philosophies and bundles of policies that comprise Australia's realistic choices for guiding Timeship Australia through the coming turbulent decades. Cocks suspends his own judgment as he even-handedly and comprehensively presents three proactive strategies for managing Australia's future, which he calls Conservative Development, Economic Growth and Post-Materialism."--BOOK JACKET. Title Summary field provided by Blackwell North America, Inc. All Rights Reserved.


Air Transport in the Asia Pacific

Air Transport in the Asia Pacific

Author: David Timothy Duval

Publisher: Routledge

Published: 2016-03-16

Total Pages: 323

ISBN-13: 1317183312

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Air transport in the Asia Pacific has undergone significant transformation in the last three decades. What was once a region in the shadow of larger and more prosperous continents such as North America and Europe is now at the forefront of expansion in commercial air-service networks, frequency and capacity, and the overall growth in the contribution of air transport to economies on regional and, in many cases, individual country levels. Despite this, it represents an area that is generally under-represented in the commercial air-transport academic literature. Air Transport in the Asia Pacific seeks to fill this gap. Against this context, the aim of the volume is to offer a contemporary snapshot of current academic research into commercial air transport in the Asia Pacific. While one volume cannot realistically address the complete range of identifiable issues, this book provides timely, specific and research-based studies authored by leading academics and practitioners.