Chair Massage
Chair Massage

Author: Patricia Holland

Publisher: Elsevier Health Sciences

Published: 2010-03-11

Total Pages: 256

ISBN-13: 0323025595

DOWNLOAD EBOOK

Expand your practice and attract new clients with chair massage! A practical, visual guide to this rapidly growing field, Chair Massage helps you develop a basic routine and adapt to different clients and situations. Expert authors Patricia M. Holland, MC, LMT, and Sandra K. Anderson, BA, LMT, NCTMB, provide coverage of massage techniques, chair adjustment, body mechanics, and applying pressure, plus specific routines for the lower back, shoulders, neck/head, and arm/hand regions -- with full-color photographs clearly demonstrating each technique. A chapter on the business aspects of seated massage helps you market and manage your practice successfully. Full-color photographs and drawings clearly depict each technique. An Essentials of Practice chapter helps you translate your knowledge into revenue by addressing crucial topics such as determining target markets, job-related conditions, marketing methods, introductory letters, setting fees, drawing up contracts, and getting paid, and includes practical advice from practitioners who offer chair massage. Unique! Coverage of low back techniques includes specific techniques for treating low back pain, its causes, when to perform massage, and when it is contraindicated. Unique! A chapter on additional techniques and adaptations covers body regions such as the iliotibial band, gastrocnemius, pectorals, anterior neck muscles, and serratus anterior, plus situations such as clients in wheelchairs. Unique! A segment on closing the session describes positive ways to finalize a chair massage session, including use of percussion as a finishing technique, closing stretches, a post-treatment discussion, and helping the client off the chair. A Communications and Ethics chapter addresses important topics such as the ethical presentation of self, boundaries, communicating with clients about feedback, pre- and post-treatment interviews, and intake forms. A review of anatomy and kinesiology covers the specific information that you need to know in order make treatment decisions and perform routines. Coverage of traditional Chinese medicine points and channels gives you more techniques to use during chair massage practice. Sample dialogues provide examples of effective communication with clients during their sessions.

Therapeutic Chair Massage
Therapeutic Chair Massage

Author: Ralph Stephens

Publisher: Lippincott Williams & Wilkins

Published: 2006

Total Pages: 300

ISBN-13: 9780781742344

DOWNLOAD EBOOK

Featuring more than 250 full-color illustrations and photographs, Therapeutic Chair Massage offers detailed instructions on the appropriate massage strokes, stretching techniques, and therapeutic routines to use in seated massage for both relaxation and specific therapeutic applications. The book also provides foundational information on equipment, hygiene, sanitation, safety, contraindications, communication and documentation, body mechanics, and establishing a seated massage business. Each chapter includes hands-on Experiential Exercises; Case Studies with critical thinking questions; Clinical Tips from the author's experience; and Of Special Interest Boxes that contain related and interesting information. Contraindications lists specify conditions that prohibit or limit the use of a particular stroke or technique.

Chair Massage Techniques
Chair Massage Techniques

Author: Eric Brown

Publisher:

Published: 2017-05-28

Total Pages: 232

ISBN-13: 9781521391174

DOWNLOAD EBOOK

Learn effective stress-free chair massage techniques!Chair massage can be a profitable addition to your practice. Unfortunately, most massage techniques you learn in massage school don't work well with a massage chair. As a result, we end up either doing light ineffective massage or stressing our hands and hurting our bodies.In this chair massage techniques book, the most comprehensive resource you'll find anywhere, you'll discover that chair massage does not need to be hard on your body. You'll find out how to use your body in an efficient way, maximizing leverage and your body weight, while minimizing stress to your back and your thumbs. You'll learn to apply the eight principles of efficient body use that will help make your chair massage effortless.Techniques from the renowned Relax to the Max school of chair massageIn this richly illustrated guide, you'll learn:* The 8 essential principles of effective body use* Dozens of effective, easy-to-perform chair massage techniques for the back, neck, shoulders and arms* A 15-minute market-tested routine for use in corporate environments* Detailed instructions on setting up your massage chair for maximum comfort* The "fainting phenomenon" that is unique to chair massage and how to prevent it from happening How to use your body for maximum effectiveness without stress to your hands or back* A complete series of lower body techniques performed right in the chair* Guidelines for customizing your chair massage, whether you are doing a two-minute sample or a one-hour full body massageThe approach to chair massage outlined in this book is based on the curriculum of the renowned Relax to the Max school, which specialized exclusively in chair massage. And the methodology is used in hundreds of corporations across Canada and the United States.

Breaking Through as a Professional Massage Therapist
Breaking Through as a Professional Massage Therapist

Author: Greg Spindler

Publisher: iUniverse

Published: 2008

Total Pages: 80

ISBN-13: 0595479464

DOWNLOAD EBOOK

Your Success Lies Within! Massage therapy is an increasingly popular profession. Marketing campaigns across the nation promote it as a lucrative career with numerous benefits including flexible hours. Why, then, is the drop-out rate so high? It takes a huge commitment of time and money to become a massage therapist. Despite this investment, too many feel forced to give up on their dreams. The drop-out rate indicates a serious need for lessons beyond the status quo. In Breaking Through as a Professional Massage Therapist, Greg Spindler, LMT, CSET provides a unique approach for success in this industry; information that is rarely addressed in schools or other texts. True success goes well beyond bodywork techniques and marketing. It starts from within! Spindler presents easy-to-understand self-evaluation tools that enable the reader to identify strengths and improve upon weaknesses. To be a truly successful massage therapist, one must develop both mentally and spiritually, and be prepared for the industry's challenges. This book helps both current and aspiring therapists avoid disappointment, financial loss, and wasted time. Discover the tools to make your business thrive!

Introduction to Massage Therapy
Introduction to Massage Therapy

Author: Mary Beth Braun

Publisher: Lippincott Williams & Wilkins

Published: 2008

Total Pages: 674

ISBN-13: 9780781773744

DOWNLOAD EBOOK

This introductory textbook instills the skills and knowledge needed to become—and excel as—a professional massage therapist. Enhanced by full-color illustrations and photographs, the text integrates functional anatomy, physiology, and pathology with massage therapy techniques and offers extensive 3D anatomical information. Communication, documentation, safety, self-care, and business practices are also covered. This edition features expanded coverage of hydrotherapy, Eastern techniques, sanitation and hygiene, HIPAA, and key topics tested on the National Certification Exam. Other new features include critical thinking exercises and boxes highlighting contraindications to massage or specific strokes. A bound-in Real Bodywork DVD features outstanding video clips of massage sequences.

Conscious Marketing
Conscious Marketing

Author: Carolyn Tate

Publisher: John Wiley & Sons

Published: 2015-02-19

Total Pages: 215

ISBN-13: 0730309657

DOWNLOAD EBOOK

In the modern economy, businesses must have heart The marketing industry is broken. Consumers are tired of interruption, push, mass media and the manipulation of marketing and advertising generally. They want to deal with honest, ethical companies that have heart and purpose and that care about serving all their stakeholders instead of their pockets. Conscious Marketing proves that marketing can really work if the paradigm is shifted—radically. In Conscious Marketing: How to Create an Awesome Business With a New Approach to Marketing, author Carolyn Tate demonstrates just how beneficial this shift can be. By practising the four tenets of conscious marketing, companies can raise their brand's profile and attract customers for life. The book shows how building a business with a higher-purpose can lead to sustainability, profitability and industry leadership. Conscious marketing works for both multinational corporations and cash-strapped small business alike. In the modern market, a business that does well and contributes to the elevation of humanity and the planet attracts the best customers, employees, suppliers and investors. These people evangelize, and the brand reach expands exponentially further and to a more loyal audience than traditional marketing will ever capture. This concept and other topics in the book include: What's wrong with marketing and why it doesn't work What "conscious" means to the consumer, business, leader and marketer The who, what, why and how of conscious marketing Navigating the shift from traditional to conscious practices The book includes a three-part guide to crafting an actionable plan, including where to find help. Marketing doesn't have to be the budgetary dead weight it has become. It can be fun, human and inspiring for everyone involved, but change requires a deep shift in thinking and behaviour that goes way beyond the transaction or the sale. To stay relevant in the modern economy, businesses must show what's at their core, why they do what they do and why it matters. Conscious Marketing is a comprehensive guide to fixing the problem, with a sustainable solution.

26 Instant Marketing Ideas to Build Your Network Marketing Business
26 Instant Marketing Ideas to Build Your Network Marketing Business

Author: Tom “Big Al” Schreiter

Publisher: Fortune Network Publishing Inc.

Published: 2019-12-06

Total Pages: 185

ISBN-13: 1892366274

DOWNLOAD EBOOK

Are you looking for prospects for your MLM, network marketing, or any business? Would you like a presentation that rises way above the competition? Want to know what really motivates prospects to act? These marketing strategies and fascinating case studies and stories are taken from Tom "Big Al" Schreiter's 40+ years experience in network marketing. Learn: * Easy, free, and inexpensive ways to get prospects immediately. * Powerful sound bites and micro phrases that compel prospects to act now. * Seven magic words that build your business, and how to use them. * Where and how to get the best prospects to come to you. * How to keep the undivided attention of prospects so you can tell your story. * Exactly how to add profits while you are prospecting. Why not make a profit when you advertise? * How to see unique ways to target the best prospects and customers. * How to get the best prospects to raise their hand and beg to do business with you. Instead of looking for prospects, spending money, and ending up with frustration and timid results, why not use these rejection-free methods to get easy presentations quickly? You will love the word-for-word exact phrases and the step-by-step easy-to-follow descriptions of what to do. Interesting stand-alone chapters that are ready to implement now. Plenty of ideas to get your creative mind thinking about your business. The greatest networkers in the world use great marketing to rise above the masses of frustrated marketers with no one to talk to. Your MLM and network marketing business depends on new prospects and a great presentation. The section on the weird reasons people are motivated will bring a smile to your face, and of course, more money in your bonus check. Network marketing is all about dealing with people. Use these techniques to stand above the competition and bring those prospects to you. Order your copy now!

Business and Professional Skills for Massage Therapists
Business and Professional Skills for Massage Therapists

Author: Sandy Fritz

Publisher: Elsevier Health Sciences

Published: 2009-12-14

Total Pages: 370

ISBN-13: 032307345X

DOWNLOAD EBOOK

Develop the business skills necessary to succeed in massage therapy with help from respected massage educator and business owner, Sandy Fritz! With a user-friendly approach and comprehensive support tools, this authoritative guide delivers a working knowledge of essential concepts for employees or owners of a massage therapy practice and helps you prepare for the professional challenges that await you in the real world. - Renowned massage educator and business owner Sandy Fritz presents a practical, proven business philosophy for success in massage therapy practice. - Focus on need-to-know business skills for complete success as an employee or the owner of a massage therapy practice. - A companion CD with practice management software provides hands-on experience creating client records, setting appointments, entering documentation, and more. - Self-Reflection boxes put concepts into a realistic context through Sandy Fritz's personal experiences in massage practice. - Learning Activity boxes reinforce your understanding and challenge you to apply what you've learned in an engaging workbook format. - Good Stuff from the Government boxes alert you to helpful government resources and help you ensure compliance with federal regulations. - Mentor boxes provide real-world insight and advice from experts in massage and business management for successful practice. - More than 200 realistic photos and illustrations clarify concepts and familiarize you with typical practice settings and essential forms, records, office equipment, and supplies. - Evolve Resources link you to templates for building resumes, letters, advertisements, forms for documentation, and client histories, plus small business resources, annotated web links, a glossary of key terms from the text, and additional exercises and case studies.

Success from the Start
Success from the Start

Author: Debra Koerner

Publisher: F.A. Davis

Published: 2013-03-22

Total Pages: 429

ISBN-13: 0803639015

DOWNLOAD EBOOK

Rely on Success from the Start for the inspiration and practical business guidance you need to enjoy a long and rewarding career in massage therapy. Business naiveté is one of the primary reasons massage therapists leave the profession. The author has written this text to provide you with the business skills you need to envision and then launch a successful career. Set yourself on your path to success—right from the start.

Massage Therapy E-Book
Massage Therapy E-Book

Author: Susan G. Salvo

Publisher: Elsevier Health Sciences

Published: 2022-10-28

Total Pages: 854

ISBN-13: 0323881203

DOWNLOAD EBOOK

Trust this approachable, all-in-one text to help you master the essential principles of massage therapy! Covering massage fundamentals, techniques, and anatomy and physiology, Massage Therapy: Principles and Practice, 7th Edition prepares you for success in class, on exams, and in practice settings. This user-friendly text includes more than 700 images, expanded information on the latest protocols, critical thinking questions at the end of each chapter, and updated pathologies which reflect what you will encounter in the field. - Simple, straightforward coverage is written in a clear, approachable manner to strengthen student comprehension. - UNIQUE! Combined anatomy and physiology and fundamentals material make this a streamlined solution — one book to buy, one book to carry, one complete resource to reference. - Certification Practice Exam mimics the major certification exams and provides excellent practice for board review. - Critical thinking questions at the end of the chapters help students develop clinical reasoning skills. - Robust art program enhances understanding and comprehension of each topic presented through a mixture of high-quality illustrations and clinical photographs. - NEW! Updated Hydrotherapy and Spa chapter features the latest procedures. - NEW! Expanded sports massage section in the Clinical Massage chapter offers additional information on this growing practice area. - NEW! Revised artwork in the Kinesiology chapter clearly illustrates key concepts.