Marketing in Costa Rica
Author:
Publisher:
Published: 1986
Total Pages: 16
ISBN-13:
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Author: Ann Corro
Publisher:
Published: 1980
Total Pages: 862
ISBN-13:
DOWNLOAD EBOOKAuthor: Melissa Vogt
Publisher: Ubiquity Press
Published: 2019-12-18
Total Pages: 245
ISBN-13: 1911529781
DOWNLOAD EBOOKDr. Melissa Vogt considers the influence of Rainforest Alliance and Fairtrade in coffee farming communities of Costa Rica from 2009-2019. Sustainability certifications schemes are working amongst a range of sustainability efforts, unique by their intra market location. The intentions of each certification scheme must be clarified prior to evaluation and their influence considered amongst contextually specific historic and contemporary considerations, and alongside the range of sustainability efforts. The advantages and disadvantages, opportunities for improvement and how alternative mechanisms might improve upon or complement sustainability certification schemes are explained. An epilogue considers how prioritisation of coffee as a cash crop may align with sustainability. The influence on biodiversity, community health and income, and the possible implication of reduced coffee crop density for consumers, the market and farming landscapes is considered. How sustainability standards might better encourage more ambitious sustainability in farming landscapes is for future consideration.
Author: IBP, Inc
Publisher: Lulu.com
Published: 2009-03-20
Total Pages: 274
ISBN-13: 143871033X
DOWNLOAD EBOOKCosta Rica Export-Import Trade and Business Directory
Author: David Meerman Scott
Publisher: John Wiley & Sons
Published: 2010-01-15
Total Pages: 324
ISBN-13: 0470606630
DOWNLOAD EBOOKA completely revised and updated edition of the BusinessWeek bestseller on effective, modern marketing and PR best practices The New Rules of Marketing and PR shows you how to leverage the potential that Web-based communication offers your business. Finally, you can speak directly to customers and buyers, establishing a personal link with the people who make your business work. This new second edition paperback keeps you up-to-date on the latest trends. New case studies and current examples are included to illustrate the very latest in marketing and PR trends Completely updated to reflect the latest marketing and PR techniques using social media sites such as Twitter, Facebook, and YouTube Includes a step-by-step action plan for harnessing the power of the Internet to communicate directly with buyers, increase sales, and raise online visibility David Meerman Scott is a renowned online marketing strategist, keynote speaker and the author of World Wide Rave, from Wiley The New Rules of Marketing and PR, Second Edition gives you all the information you need to craft powerful and effective marketing messages and get them to the right people at the right moment-at a fraction of the price of a traditional marketing campaign.
Author: Hans van Trijp
Publisher: BRILL
Published: 2023-09-04
Total Pages: 192
ISBN-13: 9086866999
DOWNLOAD EBOOKMarkets are increasingly seen as vehicles to solve problems in developing countries. For example, improvements in market performance make potentially important contributions to achieve the Millennium Development Goals. Access of smallholders to well-functioning markets is increasingly expected to contribute to poverty alleviation and improvement of both food security and environmental sustainability. This book presents the views of leading experts on where we stand and where we are heading in the field of markets, marketing and developing countries. Twenty essays in this book describe the role of marketing in achieving development goals, the track record of past market policies, the current functioning of value chains, the roles that market institutions play to facilitate market access for smallholders, as well as the potential to add value to farm produce through certification schemes, new technologies or innovation systems. The book is published in honour of the retirement of Aad van Tilburg, one of the pioneers in the field of marketing in developing countries. Early on in his career Van Tilburg recognised that improvements in the functioning of markets and marketing can be key to economic development with special reference to the livelihood of small producers and other market actors in developing countries.
Author: Rajagopal
Publisher: Vikas Publishing House
Published: 2009-11-01
Total Pages: 533
ISBN-13: 8125918566
DOWNLOAD EBOOKThe Book Caters To Undergraduate And Graduate Students In Management Schools In India And Most Asian And Latin American Universities For Core Or Elective Paper, And Will Also Prove Useful To Them As Practising Managers Since It Develops New Concepts Deriv
Author: David Meerman Scott
Publisher: John Wiley & Sons
Published: 2013-07
Total Pages: 464
ISBN-13: 1118488768
DOWNLOAD EBOOKFilled with case studies and real-world examples, this guide presents up-to-date marketing strategies for using the Internet and social media to promote products and services directly to the widest audience.
Author:
Publisher:
Published: 1965
Total Pages: 650
ISBN-13:
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