Boost E-commerce Sales and Make More Money

Boost E-commerce Sales and Make More Money

Author: Alex Harris

Publisher: Alex Designs LLC

Published: 2014-10-14

Total Pages: 83

ISBN-13: 1500717142

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In this book, I'll be sharing with you some of the most effective e-commerce tips I've learned over the years. These tips will teach you how you can improve your web store to make more money over the next holiday season, drive more traffic, and strengthen sales and leads to maximize your return on investment (ROI). I've done my best to cover everything you need, to help you get more revenue, opt-ins and profit from your e-commerce website. Get actionable advice for your ecommerce store, for example: Making More Money this Holiday Season Getting More Website Traffic SEO Tips Promotional Email Campaigns Analytics Setup and Review Creating Landing Pages Improving Conversion Rates Generating More Opt-In Leads Increasing Retention Anyone selling products or services online can benefit from this book. You will learn exactly how to make your website more successful and increase the amount of money you make from your website or e-commerce store. This also includes clear, actionable steps for you to increase retention and create loyal customers that will come back to spend more money. Plus, you can get examples of each case study listed in the book. The book starts off with general advice about driving traffic to your website. Then, it details how to better understand your target customer. This is where we start to understand exactly to whom you should be marketing and why. Creating personas and your customer avatar will help you determine how and where you should be marketing your products. Next, I dive into specific areas of an e-commerce website. Each section has specific tips to maximize the effectiveness. I recommend trying as many of the tips as possible. Not all the advice will work exactly as I have outlined it. You need to test and experiment to determine the right approach for you. Finally, you will read specific suggestions on how to make more money from your e-commerce website. This money will come not only from new customers but also from repeat customers. This strategy is to help improve retention, resulting in a larger lifetime value. That includes suggestions for when your customers receive their products at their home or office. Apply the tactics listed in this book to any self-hosted shopping carts or hosted ecommerce solution. The most popular hosted ecommerce software includes Shopify, BigCommerce, Volusion, NetSuite, Magento and Wordpress.


Digital Marketing Strategy

Digital Marketing Strategy

Author: Simon Kingsnorth

Publisher: Kogan Page Publishers

Published: 2016-05-03

Total Pages: 344

ISBN-13: 0749474718

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The modern marketer needs to learn how to employ strategic thinking alongside the use of digital media to deliver measurable and accountable business success. Digital Marketing Strategy covers the essential elements of achieving exactly this by guiding you through every step of creating your perfect digital marketing strategy. This book analyzes the essential techniques and platforms of digital marketing including social media, content marketing, SEO, user experience, personalization, display advertising and CRM, as well as the broader aspects of implementation including planning, integration with overall company aims and presenting to decision makers. Simon Kingsnorth brings digital marketing strategy to life through best practice case studies, illustrations, checklists and summaries, to give you insightful and practical guidance. Rather than presenting a restrictive 'one size fits all' model, this book gives you the tools to tailor-make your own strategy according to your unique business needs and demonstrates how an integrated and holistic approach to marketing leads to greater success. Digital Marketing Strategy is also supported by a wealth of online resources, including budget and strategy templates, lecture slides and a bonus chapter.


Picture Perfect Food

Picture Perfect Food

Author: Joanie Simon

Publisher: Page Street Publishing

Published: 2021-04-20

Total Pages: 304

ISBN-13: 1645672565

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Shoot Stunning, Professional Food Photography that Looks Good Enough to Eat! Snapping unbelievably gorgeous food photos has never been simpler than with Picture Perfect Food, your all-in-one guide to delicious-looking images from prolific photographer and educator, Joanie Simon. Whether you’re an up-and-coming food blogger, looking to break into commercial photography or capturing food just for fun (and your Instagram account), this approachable collection of tutorials will have you taking tantalizing and tasty shots with every snap of the shutter. No matter if you’re using your phone, your fanciest DSLR or any camera in between, you’ll gain complete confidence as you expand your technical knowledge and grow your artistic eye, creating awe-inspiring images that dazzle the senses. With her cheerful teaching style, Joanie walks you through each element of a masterful food photo in chapters devoted to Camera Settings, Light and Shadow, Story, Props Styling, Composition, Food Styling and Finding Inspiration. Learn how to find the best light in your house for standout shots and to delve into the shadows to create a moody and mesmerizing atmosphere; discover how to compose the elements in your scenes through color theory and visual weight for unforgettable images that capture and hold the eye; and uncover the secrets of styling sensational salads and stunning soups and keeping your cool when shooting frozen foods, among other essential tricks of the trade. With camera in hand and Joanie’s expert guidance at your fingertips, tackle every photography challenge with confidence and take your food photos from meh to mouthwatering in no time.


Why Will No-One Publish My Novel?

Why Will No-One Publish My Novel?

Author: Fay Weldon

Publisher: Bloomsbury Publishing

Published: 2018-07-12

Total Pages: 92

ISBN-13: 1788544609

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You've written a book, triumphantly typed 'The End', but now, it seems, no-one wants to publish it. What do you do next? Author of over thirty novels, stories and screenplays, and tutor on the prestigious creative writing course at Bath Spa, Fay Weldon has a lifetime of wisdom to impart on the art of writing. Why Will No-One Publish My Novel? will delight and amuse, but it isn't just another how-to-write handbook: it shows you how not to write if you want to get published. 'Weaves literary lore with Weldon's considerable experience as a successful writer' Evening Standard. 'Contains lots of interesting advice' Daily Mail. 'Tips and emotional support for the would-be novelist' Sunday Times. What readers are saying about the book: 'More fun than the other writing manuals. And much less bossy... I loved it' 'Reading this book is like having a private tutorial with Fay Weldon' 'Weldon's writing style is so easy to read and her advice is very doable' 'Hilariously funny, helpful and written by a veteran. Get it'


The Beginner's Guide to SEO

The Beginner's Guide to SEO

Author: Jessica Ainsworth

Publisher:

Published: 2021-01-30

Total Pages: 280

ISBN-13: 9781735688589

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Do you want to learn how to be a SEO wizard?Have you heard the saying "The best place to hide a dead body is page two of Google"? It's true! If your website isn't on page one, you may as well be on the digital struggle bus. Page one however can help your website achieve greater visibility for people who may actually convert to clients. SEO stands for search engine optimization, which is the process of optimizing your website to rank higher in the search results. For instance, when you query Google for a particular set of keywords, does your website rank on page one? Page two? Further back?If you like to learn more about this subject, The Beginner's Guide to SEO. Is THE book for you!Inside, you'll discover: -What SEO really is.-How to implement SEO on your own website.-What on-side, off-side, and technical SEO is.-The perks of going through chemotherapy (besides getting well!)-If you can manage technical SEO without a developer?-What Google Search Console is and how it works.-How to run a SEO audit-How not to kill your SEO when rebranding.-And more...This SEO guidebook is arranged in three parts that in turn, follows the same path to keep things clear for readers.Get The Beginner's Guide to SEO today!


Online Business Startup

Online Business Startup

Author: Robin Waite

Publisher: Rethink Press

Published: 2015-04-15

Total Pages: 260

ISBN-13: 9781781331149

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ONLINE BUSINESS STARTUP isn't just a how-to guide in online marketing or SEO... it contains everything an experienced entrepreneur wished he had known when he started in business. We are flooded with so much information in the digital world that it distracts us from the fundamentals of starting up and running a lean business. This book is ultimately an answer to the question "How can we quickly implement proven strategies in our business, and avoid all the noise?" ONLINE BUSINESS STARTUP will teach you: 1. Everything you need to start an online business without the wasted time, money and effort; 2. How to find a trustworthy, reliable digital agency and guarantee a return on your investment; 3. The 7 best tools for auditing and improving your website; 4. How to plan and implement a successful social media strategy.


Marketing En Redes Sociales Para Éxito

Marketing En Redes Sociales Para Éxito

Author: Academia de Negocios Digital

Publisher: Academia de Negocios Digital

Published: 2021-04-02

Total Pages: 0

ISBN-13: 9781914263996

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Planifique su éxito con el curso definitivo para principiantes para ganar más dinero Tu cliente nunca dejará de usar este increíble libro sobre el marketing en redes sociales. El mundo del marketing está cambiando. Ya no estamos sujetos al tedioso proceso de ventas cara a cara. El rico panorama digital pone el mundo entero al alcance de la mano. Aunque este poder conlleva cierta responsabilidad. Un impulso para hacerlo bien. Este no es un libro de marketing cualquiera. Es la única guía que necesitarás para navegar por el marketing moderno. En este libro conciso cubrimos todo lo que necesitarás saber sobre el marketing en redes sociales. Lo llevamos desde el nivel principiante hasta el dominio de todo el tema. No requieres experiencia para obtener valor de este libro. Solo ganas de aprender. Cubrimos: ● Las tendencias de marketing digital más importantes para 2021. ● Cómo desarrollar la mentalidad adecuada para el marketing en redes sociales. ● Mejor clasificación de motores de búsqueda a través de videos. ● Los 8 pasos definitivos para una estrategia de marketing de medios sociales exitosa. ● Y mucho, mucho más Porque hay miles de personas como tú que intentan saltar al mundo del marketing en redes sociales. ¿Cómo te elevas por encima del ruido y das a conocer tu presencia? Este libro te dará mucho, de seguro necesitas tener una ventaja sobre tu competencia. Esa ligera ventaja que necesitas para finalmente comenzar a tener un impacto con el marketing en redes sociales. ¡Compre ahora y haga que tus clientes se vuelvan adictos a este increíble libro sobre marketing en redes sociales!


Firekeeper's Daughter

Firekeeper's Daughter

Author: Angeline Boulley

Publisher: Henry Holt and Company (BYR)

Published: 2021-03-16

Total Pages: 428

ISBN-13: 1250766575

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A PRINTZ MEDAL WINNER! A MORRIS AWARD WINNER! AN AMERICAN INDIAN YOUTH LITERATURE AWARD YA HONOR BOOK! A REESE WITHERSPOON x HELLO SUNSHINE BOOK CLUB YA PICK An Instant #1 New York Times Bestseller Soon to be adapted at Netflix for TV with President Barack Obama and Michelle Obama's production company, Higher Ground. “One of this year's most buzzed about young adult novels.” —Good Morning America A TIME Magazine Best YA Book of All Time Selection Amazon's Best YA Book of 2021 So Far (June 2021) A 2021 Kids' Indie Next List Selection An Entertainment Weekly Most Anticipated Books of 2021 Selection A PopSugar Best March 2021 YA Book Selection With four starred reviews, Angeline Boulley's debut novel, Firekeeper's Daughter, is a groundbreaking YA thriller about a Native teen who must root out the corruption in her community, perfect for readers of Angie Thomas and Tommy Orange. Eighteen-year-old Daunis Fontaine has never quite fit in, both in her hometown and on the nearby Ojibwe reservation. She dreams of a fresh start at college, but when family tragedy strikes, Daunis puts her future on hold to look after her fragile mother. The only bright spot is meeting Jamie, the charming new recruit on her brother Levi’s hockey team. Yet even as Daunis falls for Jamie, she senses the dashing hockey star is hiding something. Everything comes to light when Daunis witnesses a shocking murder, thrusting her into an FBI investigation of a lethal new drug. Reluctantly, Daunis agrees to go undercover, drawing on her knowledge of chemistry and Ojibwe traditional medicine to track down the source. But the search for truth is more complicated than Daunis imagined, exposing secrets and old scars. At the same time, she grows concerned with an investigation that seems more focused on punishing the offenders than protecting the victims. Now, as the deceptions—and deaths—keep growing, Daunis must learn what it means to be a strong Anishinaabe kwe (Ojibwe woman) and how far she’ll go for her community, even if it tears apart the only world she’s ever known.