Marketing and Selling Your Film Around the World

Marketing and Selling Your Film Around the World

Author: John Durie

Publisher:

Published: 2000

Total Pages: 192

ISBN-13:

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It includes essential information and advice on such subjects as securing a sales agent, providing agents and distributors with necessary promotional materials, working the film markets and festivals, and understanding the audience demographics and the industry business practices peculiar to specific territories."--BOOK JACKET.


Think Outside the Box Office

Think Outside the Box Office

Author: Jon Reiss

Publisher: Hybrid Cinema

Published: 2010-01-01

Total Pages: 354

ISBN-13: 9780982576205

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As the digital revolution has democratised film production, a new hybrid model of distribution is the way independent filmmakers can take control of their own distribution. This approach is not just DIY or Web-based - it combines the best techniques from each distribution arena, old and new. In Think Outside the Box Office, Reiss explains audience identification and targeting, negotiating split-rights agreements, the new role of film festivals and more.


The Guerrilla Rep

The Guerrilla Rep

Author: Ben Yennie

Publisher: Ben Yennie

Published: 2016-08-31

Total Pages: 214

ISBN-13: 9780692771860

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The first and so far only book on Film Markets. A Film Market is the best place a filmmaker can go to get traditional, non-DIY Distribution. The first edition of this book was used as a text at more than ten film schools in the US, and the book has an endorsement from the host of the #1 Filmmaking podcast on iTunes, and advice from 8 distributors.


The Business of Media Distribution

The Business of Media Distribution

Author: Jeffrey C. Ulin

Publisher: Routledge

Published: 2019-05-30

Total Pages: 578

ISBN-13: 1351136615

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In this updated edition of the industry staple, veteran media executive Jeff Ulin relates business theory and practice across key global market segments—film, television, and online/digital—providing you with an insider’s perspective that can't be found anywhere else. Learn how an idea moves from concept to profit and how distribution dominates the bottom line: Hollywood stars may make the headlines, but marketing and distribution are the behind-the-scenes drivers converting content into cash. The third edition: Includes perspectives from key industry executives at studios, networks, agencies and online leaders, including Fox, Paramount, Lucasfilm, Endeavor, Tencent, MPAA, YouTube, Amazon, and many more; Explores the explosive growth of the Chinese market, including box office trends, participation in financing Hollywood feature films, and the surge in online usage; Illustrates how online streaming leaders like Netflix, Amazon, Apple, YouTube, Hulu and Facebook are changing the way TV content is distributed and consumed, and in cases how these services are moving into theatrical markets; Analyzes online influences and disruption throughout the distribution chain, and explains the risks and impact stemming from changing access points (e.g., stand-alone apps), delivery methods (over-the-top) and consumption patterns (e.g., binge watching); Breaks down historical film windows, the economic drivers behind them, and how online and digital delivery applications are changing the landscape. Ulin provides the virtual apprenticeship you need to demystify and manage the complicated media markets, understand how digital distribution has impacted the ecosystem, and glimpse into the future of how film and television content will be financed, distributed and watched. An online eResource contains further discussion on topics presented in the book.


Sell Your Own Damn Movie!

Sell Your Own Damn Movie!

Author: Lloyd Kaufman

Publisher: CRC Press

Published: 2012-09-10

Total Pages: 281

ISBN-13: 113604034X

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This is the 3rd volume in Mr. Kaufman's hilarious, how-to series for hard-working self-starters and hard-laughing, cheeky filmmakers. "Sell Your Own Damn Movie!" covers everything you need to do to get your finished film seen by festival-goers, movie-goers, DVD-buyers and web-goers around the world. You will be lead through a primer on the history of film distribution to a discussion of the many ways you can get your film out there, either through a reputable distributor or all on your own. From the realities of distribution, to utilizing the internet to self-distribution, Mr. Kaufman tells you in his habitually lucid and off-the-wall way. Inserts include interviews and pointers from veteran distribution pros as well as directors and producers who share their own front-line stories. Mr. Kaufman recounts his own raucous stories of marketing pleasures and nightmares from 35 years of movie-making experience, creating a uniquely useful and entertaining read. Or, in Lloyd's inimitable words. The most asked question at my worldwide popular, legendary, renowned master class is, "How do I get my no-budget, zombie giraffe flick distributed?†Well, have no fear, because the 3rd volume in Uncle Lloydie's how-to series of go-to guides for filmmakers reveals the secrets, methods and tricks (short of prostituting yourself and selling bodily organs) to getting your film distributed. With Troma, our legendary 35-year-old independent studio, Michael Herz and I have developed a low cost, high-impact method for low-budget film distribution, which has lead to a high-profile brand name and a catalog of over 800 titles! Now you can learn to get you movie out there, too. I will be your busty tour guide, sharing with you my hard-earned cinematic distribution know-how! -LEARN! How I achieved box office success with my fowl chicken zombie masterpiece Poultrygeist, and everyone's favorite super-human hero from New Jersey, the Toxic Avenger, for practically no money! -SMELL! The sewer that is mainstream distribution as I drag you through the muck, be-farting upon you the real scoop behind "indie†and mainstream distribution deals. -MASTICATE! (No, not that kind of masticating) On the knowledge of DVD distribution as I es-chew the fat and get to the skinny of Do-It-Yourself DVD distribution. I will teach you the fundamentals of having a good website (like www.Troma.com) to boost your sales! -FEAST! On my golden brown chicken puns as I cleverly cluck your brain out with the irrefutable knowledge of how I sold over 10,000 units of the 3-disc limited-edition Poultrygeist DVD in a matter of months! YES! If you have any doubt that I will not be able turn your no-budget zombie giraffe opus into box-office gold, then put down this book proposal! No wait, pick it back up, pick it back up! This is a recession damnit, Troma needs all the money we can, er... I need to educate you filmmakers looking for distribution gold (brown)! After reading my book, any damn filmmaker will be able to "Sell Your Own Damn Movie!†Featuring expert advice from those who have successfully sold their films: * David Cronenberg (Director of The Fly, Crash, A History of Violence) * Oren Peli (Director/Producer of Paranormal Activity) * Ted Hope (Producer of Crouching Tiger, Hidden Dragon, In the Bedroom, Happiness) * Brad Kembel (Executive Vice President of International Distribution at Summit Films; Twilight) * James Gunn (Writer/Director of Super, Dawn of the Dead, Slither) * Jonathan Wolf (Executive Vice President, Independent Film and Television Alliance and Managing Director, American Film Market) ... and many more who have sold their own damn movies!


Making Your Film for Less Outside the U.S.

Making Your Film for Less Outside the U.S.

Author: Mark Dewayne

Publisher: Simon and Schuster

Published: 2006-03-02

Total Pages: 162

ISBN-13: 1621532003

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At last, here is a definitive step-by-step guide that explains everything needed to successfully produce and distribute films overseas. Following the advice found here, filmmakers will learn to make films in foreign countries that cost less money and allow the artists greater creative control. Chapters include: scheduling and budgeting, foreign censors, accommodations and office rental, scams to avoid, foreign film festivals, working with digital equipment, and more. An in-depth study compares production costs between the U.S. and Canada, Mexico, England, France, Bulgaria, South Africa, the Philippine Islands, Hong Kong, Australia, and Thailand. The author offers a sample budget for an overseas film shoot and offers tips for cutting costs on transportation, location fees, wardrobe, hair and makeup, catering, and equipment. Interviews with nine entertainment industry veterans reveal marketing and distribution trends in the American film market for foreign-made projects. And special chapters are included on writing for overseas production and on new technology as it relates to digital film and video provide essential insight to today’s filmmaker. Directors, producers, screenwriters, and actors will learn how to turn their film projects from a dream to reality.


Film Marketing

Film Marketing

Author: Finola Kerrigan

Publisher: Routledge

Published: 2017-07-20

Total Pages: 487

ISBN-13: 1317747046

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The role of the film marketer is both vital and challenging. Promotion is one of the industry’s biggest costs, with the campaign of a large film costing up to half its production budget. Box office results, however, are wildly unpredictable: relatively few films a year make a profit. These market conditions make this a unique industry and film marketing a specific and demanding skill set that requires attention early in the career of any marketing student looking to progress in the industry. This new edition of Film Marketing is a thorough update of the first textbook in film promotion. Like in the first edition, Kerrigan takes a socio-cultural, as well as a business view of film marketing and its impact, covering different approaches to promotion according to different aims and audiences internally and externally, and across the world. This book addresses all areas of film marketing from the rigorous perspective of someone with first-hand knowledge of the trade. This new edition also includes: Additional pedagogy and visual examples to reinforce key points A more international range of cases and coverage of non-Western markets to give a global overview of film marketing across the world New and expanded sections on social media, digital promotion, transmedia and crowdfunding This is the original film marketing text which no engaged film or marketing student should be without.


Film Festival Secrets

Film Festival Secrets

Author: Christopher Holland

Publisher:

Published: 2008-10

Total Pages: 178

ISBN-13: 9780971835610

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Every year thousands of filmmakers like you unleash their newly completed movies upon the film festival circuit. Whether you're a first-timer with a comedy short or a seasoned veteran with a documentary feature, you all face the same set of problems. You all ask the same questions. You all want the pleasure of seeing your film play before a festival audience and gain the recognition it deserves. This is your book. Film Festival secrets will help you select the right festivals for your film, prepare your festival screener, save money on festival fees, create marketing collateral, and craft a screening sell out plan. And that's just the beginning.


Multi-Channel Marketing to Sell Your Book Around the World in a DAY

Multi-Channel Marketing to Sell Your Book Around the World in a DAY

Author: Conrad Jones

Publisher: Thames River Press

Published: 2013-07

Total Pages: 34

ISBN-13: 0857280937

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If you want to sell your book abroad, you should be clear about what you are likely to achieve and set reasonable goals. You need to integrate your marketing approach and engage your global audience, which involves online demographic research to develop a profile of your international readers. Once you have to decide which countries you are going to focus on, you need to ensure that your message is clear and consistent, that you stay on message, and that you drive the conversation with your potential readers and gain their respect. You will need to decide when to weigh in and blitz the global market, you will need to be persistent, will need to upload rich content to secure new readers worldwide and retain them as loyal readers, reviewers and recommenders of your work. You will also need to monitor and track their posting activities and interests, and their buying habits and preferences. This book will tell you how, and will point you in the direction of virtual rights agencies that can help you showcase your work more widely and even sell rights in different formats to the global marketplace.