Market Your Sizzle Using a Big Outrageous Shocking Positive Wow
Market Your Sizzle Using a Big Outrageous Shocking Positive Wow

Author: Bob Oros

Publisher: Lulu.com

Published: 2015-01-13

Total Pages: 138

ISBN-13: 131283384X

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Are you a web designer, online marketer, small business owner, or entrepreneur having a hard time selling your products and services? Have you ever sent an email thinking you had a great pitch only to have it fall flat with zero response? Have you created a sales letter, postcard, flyer or brochure only to have it end up in the trash? The design and graphics are important to create a successful campaign, however, it's the COPY that makes the sale. If you design a great looking website the compelling copy will get visitors to click the buy button. If you are sending an email, it's the persuasive copy that gets the response. If you are writing a flyer or brochure it's the words you use that will get them to pick it up. If you are sending a postcard, the powerful words you use will get them to act. Once you see how easy it is to write compelling sales copy you will not only increase your own sales, you will be able to really help your customers with more sales and more commissions for you.

The Advocate
The Advocate

Author:

Publisher:

Published: 2003-08-19

Total Pages: 104

ISBN-13:

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The Advocate is a lesbian, gay, bisexual, transgender (LGBT) monthly newsmagazine. Established in 1967, it is the oldest continuing LGBT publication in the United States.

Before We Were Strangers
Before We Were Strangers

Author: Renée Carlino

Publisher: Simon and Schuster

Published: 2015-08-18

Total Pages: 320

ISBN-13: 1501105787

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From the USA TODAY bestselling author of Sweet Thing and Nowhere But Here comes a love story about a Craigslist “missed connection” post that gives two people a second chance at love fifteen years after they were separated in New York City. To the Green-eyed Lovebird: We met fifteen years ago, almost to the day, when I moved my stuff into the NYU dorm room next to yours at Senior House. You called us fast friends. I like to think it was more. We lived on nothing but the excitement of finding ourselves through music (you were obsessed with Jeff Buckley), photography (I couldn’t stop taking pictures of you), hanging out in Washington Square Park, and all the weird things we did to make money. I learned more about myself that year than any other. Yet, somehow, it all fell apart. We lost touch the summer after graduation when I went to South America to work for National Geographic. When I came back, you were gone. A part of me still wonders if I pushed you too hard after the wedding… I didn’t see you again until a month ago. It was a Wednesday. You were rocking back on your heels, balancing on that thick yellow line that runs along the subway platform, waiting for the F train. I didn’t know it was you until it was too late, and then you were gone. Again. You said my name; I saw it on your lips. I tried to will the train to stop, just so I could say hello. After seeing you, all of the youthful feelings and memories came flooding back to me, and now I’ve spent the better part of a month wondering what your life is like. I might be totally out of my mind, but would you like to get a drink with me and catch up on the last decade and a half? M

Talent Chooses You
Talent Chooses You

Author: James Ellis

Publisher:

Published: 2020-06-03

Total Pages: 328

ISBN-13:

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If you want your business to grow, you need to be able to rely on your ability to hire talent reliably and consistently. No talent pipeline? No growth, and no business. But your recruiting team is drowning (I asked them). They need help. Now, if you ask recruiters, they will ask for headcount. Or more technology. But more bodies and more tools won't solve the issue (though it will eat up your budget). What you need a is a better strategy. And that strategy is called employer branding.Employer branding is about understanding, distilling and communicating what your company is all about in order to attract all the talent you need. That will differentiate your company as a place where people will want to work, rather than a place they land because they didn't know better.If you've heard about employer branding in business magazines, it might seem like something only "big companies" can do. Something that requires a dedicated team, expensive platforms, or a bunch of consultants. That isn't true. If you understand where your brand comes from, and how to apply it, any company (especially yours) can hire better with it.And this book will teach you how to do all of that, and then some.In this book, you'll learn what employer branding really is, how to make a compelling argument internally to leadership that creates commitment, how to work with other teams and be creative in finding solutions. As a special bonus, we are including a handbook on how to work with recruiting teams. This hands-on workbook is chock full of examples, checklists, step-by-step instructions and even emails you can copy and paste to make things happen immediately.

Stuff You Should Know
Stuff You Should Know

Author: Josh Clark

Publisher: Flatiron Books

Published: 2020-11-24

Total Pages: 336

ISBN-13: 1250268516

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From the duo behind the massively successful and award-winning podcast Stuff You Should Know comes an unexpected look at things you thought you knew. Josh Clark and Chuck Bryant started the podcast Stuff You Should Know back in 2008 because they were curious—curious about the world around them, curious about what they might have missed in their formal educations, and curious to dig deeper on stuff they thought they understood. As it turns out, they aren't the only curious ones. They've since amassed a rabid fan base, making Stuff You Should Know one of the most popular podcasts in the world. Armed with their inquisitive natures and a passion for sharing, they uncover the weird, fascinating, delightful, or unexpected elements of a wide variety of topics. The pair have now taken their near-boundless "whys" and "hows" from your earbuds to the pages of a book for the first time—featuring a completely new array of subjects that they’ve long wondered about and wanted to explore. Each chapter is further embellished with snappy visual material to allow for rabbit-hole tangents and digressions—including charts, illustrations, sidebars, and footnotes. Follow along as the two dig into the underlying stories of everything from the origin of Murphy beds, to the history of facial hair, to the psychology of being lost. Have you ever wondered about the world around you, and wished to see the magic in everyday things? Come get curious with Stuff You Should Know. With Josh and Chuck as your guide, there’s something interesting about everything (...except maybe jackhammers).

Billboard
Billboard

Author:

Publisher:

Published: 1981-10-24

Total Pages: 144

ISBN-13:

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In its 114th year, Billboard remains the world's premier weekly music publication and a diverse digital, events, brand, content and data licensing platform. Billboard publishes the most trusted charts and offers unrivaled reporting about the latest music, video, gaming, media, digital and mobile entertainment issues and trends.

The Smitten Kitchen Cookbook
The Smitten Kitchen Cookbook

Author: Deb Perelman

Publisher: Knopf

Published: 2012-10-30

Total Pages: 696

ISBN-13: 0307961060

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NEW YORK TIMES BEST SELLER • Celebrated food blogger and best-selling cookbook author Deb Perelman knows just the thing for a Tuesday night, or your most special occasion—from salads and slaws that make perfect side dishes (or a full meal) to savory tarts and galettes; from Mushroom Bourguignon to Chocolate Hazelnut Crepe. “Innovative, creative, and effortlessly funny." —Cooking Light Deb Perelman loves to cook. She isn’t a chef or a restaurant owner—she’s never even waitressed. Cooking in her tiny Manhattan kitchen was, at least at first, for special occasions—and, too often, an unnecessarily daunting venture. Deb found herself overwhelmed by the number of recipes available to her. Have you ever searched for the perfect birthday cake on Google? You’ll get more than three million results. Where do you start? What if you pick a recipe that’s downright bad? With the same warmth, candor, and can-do spirit her award-winning blog, Smitten Kitchen, is known for, here Deb presents more than 100 recipes—almost entirely new, plus a few favorites from the site—that guarantee delicious results every time. Gorgeously illustrated with hundreds of her beautiful color photographs, The Smitten Kitchen Cookbook is all about approachable, uncompromised home cooking. Here you’ll find better uses for your favorite vegetables: asparagus blanketing a pizza; ratatouille dressing up a sandwich; cauliflower masquerading as pesto. These are recipes you’ll bookmark and use so often they become your own, recipes you’ll slip to a friend who wants to impress her new in-laws, and recipes with simple ingredients that yield amazing results in a minimum amount of time. Deb tells you her favorite summer cocktail; how to lose your fear of cooking for a crowd; and the essential items you need for your own kitchen. From salads and slaws that make perfect side dishes (or a full meal) to savory tarts and galettes; from Mushroom Bourguignon to Chocolate Hazelnut Crepe Cake, Deb knows just the thing for a Tuesday night, or your most special occasion. Look for Deb Perelman’s latest cookbook, Smitten Kitchen Keepers!

Black Swan Affair
Black Swan Affair

Author: K. L. Kreig

Publisher: K.L. Kreig

Published: 2016-09

Total Pages: 322

ISBN-13: 9781943443147

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I've loved him as long as I can remember. The gangly boy with big brown eyes and unruly hair who grew up into an intoxicating man. He wears scruff like he invented it and ambles with a swagger that makes panties drop. Killian Shepard. Shep. We grew up together. We played Ghost in the Graveyard. Had our own rock band. It didn't matter that he was five years older than me. It didn't matter that he looked at me as a kid sister even as I grew into woman. It didn't even matter when he left me behind to go to college and start his adult life. He'd be back. He was always meant to be mine. He came back, all right. But instead of smelling of promises, he stunk of betrayal. And he destroyed me-us-the day he married my sister instead of me. So I did the only thing a girl like me in my position could do. I got my revenge. I married his brother, Kael. Now we're one big happy f**king family.

Stuff They Don't Want You to Know
Stuff They Don't Want You to Know

Author: Ben Bowlin

Publisher: Flatiron Books

Published: 2022-10-11

Total Pages: 311

ISBN-13: 1250268575

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“Interesting...Bowlin's calmly rational approach to the subject of conspiracy theories shows the importance of logic and evidence.”—Booklist "A page-turning book to give to someone who believes in pizza pedophilia or that the Illuminati rule the world."—Kirkus Reviews The co-hosts of the hit podcast Stuff They Don’t Want You to Know, Ben Bowlin, Matthew Frederick, & Noel Brown, discern conspiracy fact from fiction in this sharp, humorous, compulsively readable, and gorgeously illustrated book. In times of chaos and uncertainty, when trust is low and economic disparity is high, when political institutions are crumbling and cultural animosities are building, conspiracy theories find fertile ground. Many are wild, most are untrue, a few are hard to ignore, but all of them share one vital trait: there’s a seed of truth at their center. That seed carries the sordid, conspiracy-riddled history of our institutions and corporations woven into its DNA. Ben Bowlin, Matt Frederick, and Noel Brown host the popular iHeart Media podcast, Stuff They Don’t Want You To Know. They are experts at exploring, explaining, and interrogating today’s emergent conspiracies—from chem trails and biological testing to the secrets of lobbying and the indisputable evidence of UFOs. Written in a smart, witty, and conversational style, elevated with amazing illustrations, Stuff They Don’t Want You to Know is a vital book in understanding the nature of conspiracy and using truth as a powerful weapon against ignorance, misinformation, and lies.

Social Marketing to the Business Customer
Social Marketing to the Business Customer

Author: Paul Gillin

Publisher: John Wiley & Sons

Published: 2010-12-15

Total Pages: 253

ISBN-13: 0470939737

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The first book devoted entirely to B2B social marketing B2B markets are fundamentally different from consumer markets. Decisions are made on value, not impulse. Buying cycles are complex, often with many stakeholders involved. Relationships and support are critical. Bet-the-business decisions demand discipline, knowledge, and lots of information. This hands-on guide covers topics unique to this segment, including cost justification, prospecting and lead generation, matching tools to the sales funnel, building, B2B search engine optimization, social media monitoring, social media policy development, long-term client relationships, gaining stakeholder support, building a more transparent organization, and what's coming next. Features plentiful examples, case studies, and best practices Focuses on the channels that are most effective for B2B marketers Builds on the authors' more than 30 years of combined experience in the new media/social media space, as well as two previous successful books Leverage the vast business-to-business potential of Facebook, LinkedIn, Twitter, and many other social media platforms today with Social Marketing to the Business Customer!