Manual de Marketing Político
Manual de Marketing Político

Author: Calderón Sánchez, Dulfary

Publisher: Ediciones USTA

Published: 2017-04-14

Total Pages: 121

ISBN-13: 9587820126

DOWNLOAD EBOOK

Este manual surge a partir de la necesidad de profundizar en los conceptos propios del marketing político, por lo tanto reconoce la importancia que tiene una investigación de mercados, una coherencia en el discurso, una comunicación visual y todo aquello que permita establecer unas estrategias y técnicas claras al momento de competir por un cargo de elección popular. Este manual no solo permite identificar conceptualizaciones que se tienen desde las diferentes ramas académicas, sino que cuenta con elementos prácticos para el diseño de una campaña política a partir de los lineamientos que genera un buen marketing polítco.

Teaching Tech Together
Teaching Tech Together

Author: Greg Wilson

Publisher: CRC Press

Published: 2019-10-08

Total Pages: 229

ISBN-13: 1000728153

DOWNLOAD EBOOK

Hundreds of grassroots groups have sprung up around the world to teach programming, web design, robotics, and other skills outside traditional classrooms. These groups exist so that people don't have to learn these things on their own, but ironically, their founders and instructors are often teaching themselves how to teach. There's a better way. This book presents evidence-based practices that will help you create and deliver lessons that work and build a teaching community around them. Topics include the differences between different kinds of learners, diagnosing and correcting misunderstandings, teaching as a performance art, what motivates and demotivates adult learners, how to be a good ally, fostering a healthy community, getting the word out, and building alliances with like-minded groups. The book includes over a hundred exercises that can be done individually or in groups, over 350 references, and a glossary to help you navigate educational jargon.

Value Chain Finance
Value Chain Finance

Author: Lucian Peter Christoph Peppelenbos

Publisher: Kit Pub

Published: 2010

Total Pages: 0

ISBN-13: 9789460220555

DOWNLOAD EBOOK

Value Chain Finance is a solution to such dilemmas.

Museums, Ethics and Cultural Heritage
Museums, Ethics and Cultural Heritage

Author: ICOM

Publisher: Routledge

Published: 2016-07-07

Total Pages: 433

ISBN-13: 1317197410

DOWNLOAD EBOOK

This volume provides an unparalleled exploration of ethics and museum practice, considering the controversies and debates which surround key issues such as provenance, ownership, cultural identity, environmental sustainability and social engagement. Using a variety of case studies which reflect the internal realities and daily activities of museums as they address these issues, from exhibition content and museum research to education, accountability and new technologies, Museums, Ethics and Cultural Heritage enables a greater understanding of the role of museums as complex and multifaceted institutions of cultural production, identity-formation and heritage preservation. Benefitting from ICOM’s unique position in the museum world, this collection brings a global range of academics and professionals together to examine museums ethics from multiple perspectives. Providing a more complete picture of the diverse activities now carried out by museums, Museums, Ethics and Cultural Heritage will appeal to practitioners, academics and students alike.

Manual de comunicación política y estrategias de campaña
Manual de comunicación política y estrategias de campaña

Author: Ismael Crespo

Publisher: Editorial Biblos

Published: 2021-08-04

Total Pages: 319

ISBN-13: 9876919555

DOWNLOAD EBOOK

Este libro concibe la comunicación política como una dimensión estratégica por sí misma, aspecto central en el marco de la planificación de campañas electorales. Estrategia y mensaje son los dos elementos fundamentales de una campaña exitosa: el mensaje define la estrategia y, a la vez, la estrategia es el mensaje.