Managing Design for Profits

Managing Design for Profits

Author: Xènia Viladàs

Publisher: Index Book

Published: 2010

Total Pages: 0

ISBN-13: 9788492643394

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This book provides guidelines on an effective integration of the function of design in the company, helping to reduce the risks in decision making. The tools and concepts expressed in it are suggestions coming many years of professional life in the field design management."--Book jacket


Profit By Design

Profit By Design

Author: Mark Hocknell

Publisher: Hambone Publishing

Published: 2019-11-30

Total Pages: 176

ISBN-13: 9780648201151

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Stop closing sales. Start opening relationships. It's time to design your business for profit. Management practices from last century are no longer enough to grow your business. This book spells out a formula you can use to take a deliberate approach to building a profitable customer portfolio.


Designing Profits

Designing Profits

Author: Morris Nunes

Publisher: Routledge

Published: 2015-12-22

Total Pages: 179

ISBN-13: 1317560574

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A successful design practice requires principals and staff who are creative, technically proficient, and financially savvy. Designing Profits focuses on the last component—the one that is so elusive for many architects, engineers, and construction professionals—the business aspects of practice. Not an ordinary book on practice issues or finance, Designing Profits explains the application of design thinking to guide wise business decisions. It is indeed possible to be as creative in establishing and operating a practice as in designing and constructing a building. The book offers comprehensive guidance and objective tools for design professionals to reap financial rewards from their practices, and to discover innovative strategies to become entrepreneurial and implement creative practice models. An extended case study is woven throughout the book. Witness the trials and tribulations of Michelangelo & Brunelleschi Architects as they engage problematic clients, tight project budgets and schedules, low fees and insufficient profits, marketing issues, quirky staff, technology upgrades, and growth, among other difficult challenges. This mythical firm, a composite of several real-life practices, navigates through these various dilemmas, providing readers with insights into superior financial management and a reimagined services portfolio.


Managing the Design Factory

Managing the Design Factory

Author: Donald Reinertsen

Publisher: Simon and Schuster

Published: 1997-10

Total Pages: 296

ISBN-13: 0684839911

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From the bestselling author of Developing Products in Half the Time, this book presents a comprehensive approach to managing design-in-process inventory.


Manage for Profit, Not for Market Share

Manage for Profit, Not for Market Share

Author: Hermann Simon

Publisher: Harvard Business Press

Published: 2006

Total Pages: 232

ISBN-13: 9781591395263

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How do companies in mature markets--where savings from cost-cutting have been exhausted and breakthrough innovations are hard to come by--achieve sustainable increases in profits? For decades, managers have been told the answer lies in pursuing high market share. But Hermann Simon, Frank F. Bilstein, and Frank Luby argue that this misguided advice has destroyed, rather than created, an additional profit potential. In Manage for Profit, Not for Share, the authors contend that companies can extract a profit potential of 1%-3 % of revenue by pursuing a profit, rather than a market share, orientation. Based on their extensive consulting work, the authors lay out a practical, proven program for making significantly more money by reconfiguring the marketing mix to sell existing products and services in different ways. The book offers practical strategies managers can use to differentiate mature products, raise prices effectively, time promotional activities properly, better understand consumer preferences, and more. A convincing counterargument to the reigning market share dogma, this book outlines the new mind-set and tools managers will need to bring their companies closer to peak profit performance.


Project Management for Profit

Project Management for Profit

Author: Joe Knight

Publisher: Harvard Business Review Press

Published: 2012-06-05

Total Pages: 194

ISBN-13: 1422144186

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No More Headaches, Hypertension, or Heartburn If your work involves projects, then this book is for you. It will show every company owner and project manager—at businesses large and small—how to run projects differently. You’ll benefit if you’ve ever: • been over budget on a project • exceeded a timeline on a project • worked on a project that completely stalled as you neared the finish line • lost money on a sure-thing project and had no idea why • noticed that scope and feature creep held you back • watched a project take three times as long as planned • felt too embarrassed to perform a review of your successes and failures • wondered whether your project actually made any money By the time you finish the book, you’ll be ready to implement Project Management for Profit in your own company—and be prepared to keep your projects on track and on budget.


Designing Profits

Designing Profits

Author: Morris A. Nunes

Publisher: Routledge

Published: 2015-12-22

Total Pages: 192

ISBN-13: 1317560566

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A successful design practice requires principals and staff who are creative, technically proficient, and financially savvy. Designing Profits focuses on the last component—the one that is so elusive for many architects, engineers, and construction professionals—the business aspects of practice. Not an ordinary book on practice issues or finance, Designing Profits explains the application of design thinking to guide wise business decisions. It is indeed possible to be as creative in establishing and operating a practice as in designing and constructing a building. The book offers comprehensive guidance and objective tools for design professionals to reap financial rewards from their practices, and to discover innovative strategies to become entrepreneurial and implement creative practice models. An extended case study is woven throughout the book. Witness the trials and tribulations of Michelangelo & Brunelleschi Architects as they engage problematic clients, tight project budgets and schedules, low fees and insufficient profits, marketing issues, quirky staff, technology upgrades, and growth, among other difficult challenges. This mythical firm, a composite of several real-life practices, navigates through these various dilemmas, providing readers with insights into superior financial management and a reimagined services portfolio.


Creating and Delivering Your Value Proposition

Creating and Delivering Your Value Proposition

Author: Cindy Barnes

Publisher: Kogan Page Publishers

Published: 2009-10-03

Total Pages: 232

ISBN-13: 0749458593

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In recent years, developing a value proposition has become a prime consideration for businesses. A value proposition is an analysis and quantified review of the business benefits, costs and value that a company can deliver to prospective customers and customer segments. Creating and Delivering your Value Proposition provides guidance for business leaders - demonstrating why having a strong value proposition is so important for a company. This practical new title shows readers how to build, deliver and harness value propositions to create profitable growth for a business, by utilizing the experience of clients and customers. Featuring global case studies and examples, Creating and Delivering your Value Proposition is an essential guide to understanding and developing a value-focused strategy for all senior practitioners.


The Business of Design

The Business of Design

Author: Keith Granet

Publisher: Chronicle Books

Published: 2021-06-15

Total Pages: 224

ISBN-13: 1648960340

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The Business of Design debunks the myth that business sense and creative talent are mutually exclusive, showing design professionals that they can pursue their passion and turn a profit. For nearly thirty years, consultant Keith Granet has helped designers create successful businesses, from branding to billing and everything in between. Unlike other business books, The Business of Design is written and illustrated to speak to a visually thinking audience. The book covers all aspects of running a successful design business, including human resources, client management, product development, marketing, and licensing. This timely update on the tenth anniversary of the first edition includes new content on social media, working from home, and understanding and working with different generations, essential tools in today's ultracompetitive marketplace.


Value Proposition Design

Value Proposition Design

Author: Alexander Osterwalder

Publisher: John Wiley & Sons

Published: 2015-01-28

Total Pages: 323

ISBN-13: 1118968077

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The authors of the international bestseller Business Model Generation explain how to create value propositions customers can’t resist Value Proposition Design helps you tackle the core challenge of every business — creating compelling products and services customers want to buy. This highly practical book, paired with its online companion, will teach you the processes and tools you need to create products that sell. Using the same stunning visual format as the authors’ global bestseller, Business Model Generation, this sequel explains how to use the “Value Proposition Canvas” to design, test, create, and manage products and services customers actually want. Value Proposition Design is for anyone who has been frustrated by new product meetings based on hunches and intuitions; it’s for anyone who has watched an expensive new product launch fail in the market. The book will help you understand the patterns of great value propositions, get closer to customers, and avoid wasting time with ideas that won’t work. You’ll learn the simple process of designing and testing value propositions, that perfectly match customers’ needs and desires. In addition the book gives you exclusive access to an online companion on Strategyzer.com. You will be able to assess your work, learn from peers, and download pdfs, checklists, and more. Value Proposition Design is an essential companion to the ”Business Model Canvas” from Business Model Generation, a tool embraced globally by startups and large corporations such as MasterCard, 3M, Coca Cola, GE, Fujitsu, LEGO, Colgate-Palmolive, and many more. Value Proposition Design gives you a proven methodology for success, with value propositions that sell, embedded in profitable business models."