Goldman maintains that luck is something a person creates with hard work, determination, and good timing. He highlights the achievements of the Baby Boomers and reveals how to design luck into one's life.
A woman's story of making her life her masterpiece, integrating family and a career, and living her ideal life. Are you waiting for luck to start living your dream life? Do you think successful people are lucky and you aren't? In this book, Leslie uses her personal, and humorous, life stories to illustrate how we can apply the principles of architectural design to change our circumstances and create our ideal life right now. DISCOVER LESLIE'S PROVEN TECHNIQUES TO: - Make your life your masterpiece - Integrate family life and career- Attract more possibilities- Choose your stress - Connect to others + Create your own luck! From directing a successful international organization in Washington DC while living in her dream house (that she designed herself) in Santa Fe, to raising two talented sons, to traveling the world, Leslie has created a dream life that made people say "You're so lucky!" Here Leslie gives us the blueprint of how we can do it too!
One of today’s most refreshing young creatives gives the inside scoop on how to make it as a graphic artist. From art school student to designer for Nike, Topshop, and Google, Kate Moross has lived the life that young graphic artists dream of. But it hasn’t always been a smooth ride, and in this informative memoir and guide Moross offers true insider’s tips on how to make it in a highly competitive field. Written in an approachable, forthright, and refreshingly honest tone, Make Your Own Luck features chapters on how to thrive in art school, developing your own style, how to self-promote, collaboration with other artists, how to deal with "copycats", and when to consider working for free. She also touches on the fine points of music packaging and videos, how to find an agent, and looks back on the touchstone moments that helped shape her career. Designed to mimic Moross’s signature bold, brightly colored style, this book is filled with dozens of examples of her work for publications including The Guardian, Vice and FACT Magazine, companies such as Adidas and Nokia, and musicians including Simian Mobile Disco, Jessie Ware, Zomby, and Pictureplane. Irreverent and packed with helpful tips for designers of all stripes, Make Your Own Luck is certain to become an indispensable guide for anyone interested in graphic art as a vocation or hobby.
Change Your Luck and Live a Charmed Life! What if you could create your own luck? What if living a charmed life—being lucky in love, lucky in money, lucky in your chosen work—was within your control? The good news is that it’s all entirely possible...when you know how! In Conscious Luck, New York Times bestselling authors Gay Hendricks and Carol Kline share eight Secrets that will allow you to intentionally change your fortune. Instead of hoping and wishing that luck will come your way, let Conscious Luck show you how to seize control of your destiny and create the dazzling life of your dreams. This powerful step-by-step program, which includes practical techniques, inspiring true stories, and the authors’ personal journeys, will lead you to greater freedom and abundance. The Secrets—four core shifts and four daily practices—teach you how to: · plant the seeds of luck in your own psyche · remove unlucky programming (including lifting “curses”) · move at your Essence Pace · practice Radical Gratitude, and much more. Based on decades of the authors’ trailblazing work, this unique and highly effective toolkit offers a surefire way to transform your life.
How to make customers feel good about doing what you want Learn how companies make us feel good about doing what they want. Approaching persuasive design from the dark side, this book melds psychology, marketing, and design concepts to show why we’re susceptible to certain persuasive techniques. Packed with examples from every nook and cranny of the web, it provides easily digestible and applicable patterns for putting these design techniques to work. Organized by the seven deadly sins, it includes: Pride — use social proof to position your product in line with your visitors’ values Sloth — build a path of least resistance that leads users where you want them to go Gluttony — escalate customers’ commitment and use loss aversion to keep them there Anger — understand the power of metaphysical arguments and anonymity Envy — create a culture of status around your product and feed aspirational desires Lust — turn desire into commitment by using emotion to defeat rational behavior Greed — keep customers engaged by reinforcing the behaviors you desire Now you too can leverage human fallibility to create powerful persuasive interfaces that people will love to use — but will you use your new knowledge for good or evil? Learn more on the companion website, evilbydesign.info.
An essential guide to designing, conducting, and analyzing event-related potential (ERP) experiments, completely updated for this edition. The event-related potential (ERP) technique, in which neural responses to specific events are extracted from the EEG, provides a powerful noninvasive tool for exploring the human brain. This volume describes practical methods for ERP research along with the underlying theoretical rationale. It offers researchers and students an essential guide to designing, conducting, and analyzing ERP experiments. This second edition has been completely updated, with additional material, new chapters, and more accessible explanations. Freely available supplementary material, including several online-only chapters, offer expanded or advanced treatment of selected topics. The first half of the book presents essential background information, describing the origins of ERPs, the nature of ERP components, and the design of ERP experiments. The second half of the book offers a detailed treatment of the main steps involved in conducting ERP experiments, covering such topics as recording the EEG, filtering the EEG and ERP waveforms, and quantifying amplitudes and latencies. Throughout, the emphasis is on rigorous experimental design and relatively simple analyses. New material in the second edition includes entire chapters devoted to components, artifacts, measuring amplitudes and latencies, and statistical analysis; updated coverage of recording technologies; concrete examples of experimental design; and many more figures. Online chapters cover such topics as overlap, localization, writing and reviewing ERP papers, and setting up and running an ERP lab.
Design, DIY, and computer-controlled fabrication are a powerful combination for making high-quality customized things. Written by the founders of the architecture, design, and research firm Filson and Rohrbacher, this book takes you through the basics of CNC fabrication, the design process, production, and construction of your own furniture designs. Through their AtFAB series of projects, accompanied by an overview of digital techniques and design thinking, this book introduces the knowledge and skills that you'll find widely applicable across all kinds of CNC projects. Not only will you learn how to design, fabricate, and assemble a wide range of projects, you'll have some great furniture to show for it! While 3D printing has been grabbing headlines, high school, college, library, and other public makerspaces have been making things with CNC machines. With a CNC router, you can cut parts from strong, tactile, durable materials like wood. Once you have your design and material, you can set up your job and let it run. When it's done, you can put the project together for an heirloom of your own. While 3D printing can make exciting things with complex designs, CNCs are the digital workhorses that produce large-scale, long-lasting objects.