ABC's of Relationship Selling

ABC's of Relationship Selling

Author: Charles Futrell

Publisher: McGraw-Hill/Irwin

Published: 2000

Total Pages: 482

ISBN-13: 9780072297270

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No matter what career the student pursues, selling skills will always be an asset and will enhance communications skills. This inexpensive text is one the students keep after the class is over and they use it as a resource in the business world. ABC’s of Relationship Selling is written by a sales person turned teacher and so it is filled with practical tips and business-examples. ABC’s of Relationship Selling is an affordable, brief, paperback. It is perfect for a selling course where a brief book is preferred. Professors who spend considerable time on other resources and projects will appreciate the brief format. Schools that do not offer a separate selling course may find this short paperback a nice addition in a sales management course.


Loose Leaf for ABC's of Relationship Selling

Loose Leaf for ABC's of Relationship Selling

Author: Charles M. Futrell

Publisher: McGraw-Hill Education

Published: 2018-12-07

Total Pages: 0

ISBN-13: 9781260316629

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ABC's of Relationship Selling 13e trains the readers on a specific, yet generic, step-by-step selling process that is universal in nature. This edition presents a sales process or system in a logical sequence, more than any other text in the market: from planning and the approach, to closing and follow-up for exceptional customer service. The goal of this text has always been to demonstrate to students the order of steps within the selling process; provide numerous examples of what should be in each step; and how the steps within the selling process interact with one another. This market leading text brings a comfortable and familiar approach to the Selling discipline.


Fundamentals of Selling

Fundamentals of Selling

Author: Charles M. Futrell

Publisher: Irwin/McGraw-Hill

Published: 2003-07

Total Pages: 0

ISBN-13: 9780072930214

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Includes practical tips and business-examples gleaned from years of experience in sales with Colgate, Upjohn, and Ayerst and from the author's sales consulting business. This book focuses on improving communication skills and emphasizes that selling skills are a valuable asset.


Selling the Invisible

Selling the Invisible

Author: Harry Beckwith

Publisher: Business Plus

Published: 2000-10-15

Total Pages: 138

ISBN-13: 0759521522

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SELLING THE INVISIBLE is a succinct and often entertaining look at the unique characteristics of services and their prospects, and how any service, from a home-based consultancy to a multinational brokerage, can turn more prospects into clients and keep them. SELLING THE INVISIBLE covers service marketing from start to finish. Filled with wonderful insights and written in a roll-up-your-sleeves, jargon-free, accessible style, such as: Greatness May Get You Nowhere Focus Groups Don'ts The More You Say, the Less People Hear & Seeing the Forest Around the Falling Trees.


The New Relationship Marketing

The New Relationship Marketing

Author: Mari Smith

Publisher: John Wiley & Sons

Published: 2011-10-25

Total Pages: 272

ISBN-13: 1118063066

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A top social media guru shares the secrets to expanding your business through relationships People have always done business with people they know, like, and trust. That's the essence of "relationship marketing." Today, the popularity of online social networking has caused a paradigm shift in relationship marketing. This book helps businesspeople and marketers master this crucial new skill set. Social marketing expert Mari Smith outlines a step-by-step plan for building a sizable, loyal network comprised of quality relationships that garner leads, publicity, sales,, and more. If you're a businessman or businesswoman feeling the pressure to shift your approach to using social media marketing, to better understand the new soft skills required for success on the social web, and to improve your own leadership and relationship skills through emotional and social intelligence, this book is for you. Outlines how to become a significant "center of influence" for your customers and prospects Explains the unspoken rules of online etiquette—and the common "turnoffs" that drive customers and potential partners away Details the unique cultures of Facebook, Twitter, and other popular online platforms Shows exactly what to automate and delegate to build your social media persona, yet still retain the personal touch Even if you currently have zero presence online, this book will help you see measurable results in a short time.


The Psychology of Selling

The Psychology of Selling

Author: Brian Tracy

Publisher: Thomas Nelson Inc

Published: 2006-06-20

Total Pages: 240

ISBN-13: 0785288066

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Double and triple your sales--in any market. The purpose of this book is to give you a series of ideas, methods, strategies, and techniques that you can use immediately to make more sales, faster and easier than ever before. It's a promise of prosperity that sales guru Brian Tracy has seen fulfilled again and again. More sales people have become millionaires as a result of listening to and applying his ideas than from any other sales training process ever developed.


Contemporary Advertising

Contemporary Advertising

Author: William F. Arens

Publisher: McGraw-Hill Companies

Published: 2006

Total Pages: 0

ISBN-13: 9780073135694

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Adventising perspectives, crafting marketing and advertising strategies, integrating adverting with other elements of the communications mix....


Do I Have to Give Up Me to Be Loved by You

Do I Have to Give Up Me to Be Loved by You

Author: Jordan Paul

Publisher: Simon and Schuster

Published: 2010-06-07

Total Pages: 201

ISBN-13: 1592859275

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This classic text for couples interested in creating freer, more joyful, and profoundly intimate relationships explores the delicate balance of being true to oneself and being loved by another. Newly updated by the authors, here is the classic text for couples interested in creating freer, more joyful, and profoundly intimate relationships. In their best-selling book about couple relationships, Jordan Paul and Margaret Paul explore the delicate balance of being true to oneself and being loved by another. While couples think they are fighting about money, sex, or time, the authors reveal how such conflicts are almost always more deeply rooted and related to issues of self-protection. Offering a solid framework for conflict resolution, the authors guide couples in working through fears and false beliefs that can block the expression of loving feelings. Stories of couples and examples of dialogue validate readers- feelings and experiences.Key features and benefitsa proven best-sellerhighly recommended by marriage therapistsincludes exercises for couples to explore core beliefs and values


Act Like a Lady, Think Like a Man LP

Act Like a Lady, Think Like a Man LP

Author: Steve Harvey

Publisher: Harper Collins

Published: 2010-06-01

Total Pages: 254

ISBN-13: 0061999571

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Steve Harvey, the host of the nationally syndicated Steve Harvey Morning Show, can't count the number of impressive women he's met over the years, whether it's through the "Strawberry Letters" segment of his program or while on tour for his comedy shows. Yet when it comes to relationships, they can't figure out what makes men tick. Why? According to Steve it's because they're asking other women for advice when no one but another man can tell them how to find and keep a man. In Act Like a Lady, Think Like a Man, Steve lets women inside the mindset of a man and sheds light on concepts and questions such as: The Ninety Day Rule: Ford requires it of its employees. Should you require it of your man? The five questions every woman should ask a man to determine how serious he is. And much more . . . Sometimes funny, sometimes direct, but always truthful, Act Like a Lady, Think Like a Man is a book you must read if you want to understand how men think when it comes to relationships.