Location Aware Apps for Tourism
Location Aware Apps for Tourism

Author: Cathal Greaney

Publisher: Lulu.com

Published: 2012-09-19

Total Pages: 239

ISBN-13: 1291083472

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This book demonstrates the usefulness of the modern smartphone for providing location aware applications to the tourist as an end user. During the course of this book it has been demonstrated that the modern smartphone has the accuracy and responsiveness required to provide excellent location aware functionality to the tourist end user. The GPS section outlines how a developer can leverage this functionality to make apps that use close quarter location positioning to help the average tourist in a host of different ways. It has also been demonstrated that bluetooth and other technologies such as QR coding are effective at providing location aware functionality in situations where GNSS(GPS) is ineffective, such as in indoor environments. Lastly, the book outlines how an engineer could provide augmented location services when GPS is not available by using the RSSI signal from Bluetooth devices.

Location-Aware Applications
Location-Aware Applications

Author: Richard Ferraro

Publisher: Simon and Schuster

Published: 2011-07-28

Total Pages: 468

ISBN-13: 1638351570

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Summary Location-Aware Applications is a comprehensive guide to the technology and business of creating compelling location-based services and applications. The book walks you through the LBS landscape, from mapping technologies to available platforms; from toolkits to business questions like monetization and privacy. About the Book Mobile customers want entertainment, business apps, and on-the-go services that recognize and respond to location. This book will guide you through the technology and business of mobile applications so you can create competitive and innovative apps based on location-based services. It is an engaging look at the LBS landscape, from choosing the right mobile platform, to making money with your application, to dealing with privacy issues. It provides insight into a wealth of ideas for LBS development so you can build the next killer app. Purchase of the print book comes with an offer of a free PDF, ePub, and Kindle eBook from Manning. Also available is all code from the book. What's Inside Managing location-aware content Making money from location-based services Augmented reality and tablets Detailed examples for iPhone and Android Who Should Read this Book This book is written for developers and business pros - no prior knowledge of location-based services is assumed. Table of Contents PART 1 LBS, THE BIG PICTURE Location-based services: An overview Positioning technologies Mapping Content options PART 2 TECHNOLOGY Consumer applications Mobile platforms Connectivity issues Server-side integration PART 3 CREATING WINNING LBS BUSINESSES Monetization of location-based services The privacy debate Distributing your application Securing your business idea

Location-Based Marketing
Location-Based Marketing

Author: Gérard Cliquet

Publisher: John Wiley & Sons

Published: 2020-03-31

Total Pages: 266

ISBN-13: 1119721253

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Location-based Marketing outlines the main concepts, methods and strategies for implementing spatial marketing, also known as geomarketing. With an emphasis on the value of mapping in marketing decision-making, this book demonstrates the importance of a more spatialized view of these decisions, in order to best respond to market realities whether local or international. The main techniques of geomarketing are presented along with an understanding of the spatial behavior of consumers, both outside the point of sale and in stores. The book further introduces the idea of a "geomarketing mix", which spatializes product innovations, merchandising, pricing and various aspects of promotion. Finally, the book defines what real georetailing comprises and develops the concept of mobile marketing based on geolocation techniques.

Big Data and Innovation in Tourism, Travel, and Hospitality
Big Data and Innovation in Tourism, Travel, and Hospitality

Author: Marianna Sigala

Publisher: Springer

Published: 2019-02-26

Total Pages: 227

ISBN-13: 9811363390

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This book brings together multi-disciplinary research and practical evidence about the role and exploitation of big data in driving and supporting innovation in tourism. It also provides a consolidated framework and roadmap summarising the major issues that both researchers and practitioners have to address for effective big data innovation. The book proposes a process-based model to identify and implement big data innovation strategies in tourism. This process framework consists of four major parts: 1) inputs required for big data innovation; 2) processes required to implement big data innovation; 3) outcomes of big data innovation; and 4) contextual factors influencing big data exploitation and advances in big data exploitation for business innovation.

Cases on Emerging Information Technology Research and Applications
Cases on Emerging Information Technology Research and Applications

Author: Mehdi Khosrow-Pour

Publisher: IGI Global

Published: 2013-03-31

Total Pages: 459

ISBN-13: 1466636203

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Rapidly advancing technology creates an overwhelming demand to remain informed of current research and discoveries. Cases on Emerging Information Technology Research and Applications strategically combines the latest studies encompassing the most current advancements in the IT arenas. This compilation of cases highlights relevant information for professionals, researchers, and students wishing to remain current with the ever-changing IT field.

Hospitality, Travel, and Tourism: Concepts, Methodologies, Tools, and Applications
Hospitality, Travel, and Tourism: Concepts, Methodologies, Tools, and Applications

Author: Management Association, Information Resources

Publisher: IGI Global

Published: 2014-10-31

Total Pages: 1655

ISBN-13: 1466665440

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Over generations, human society has woven a rich tapestry of culture, art, architecture, and history, personified in artifacts, monuments, and landmarks arrayed across the globe. Individual communities are looking to exploit these local treasures for the benefit of the travelers who come to see them. Hospitality, Travel, and Tourism: Concepts, Methodologies, Tools, and Applications considers the effect of cultural heritage and destinations of interest on the global economy from the viewpoints of both visitor and host. This broadly-focused, multi-volume reference will provide unique insights for travelers, business leaders, sightseers, cultural preservationists, and others interested in the unique variety of human ingenuity and innovation around the world.

Distributed Computing Innovations for Business, Engineering, and Science
Distributed Computing Innovations for Business, Engineering, and Science

Author: Loo, Alfred Waising

Publisher: IGI Global

Published: 2012-11-30

Total Pages: 370

ISBN-13: 1466625341

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"This book is a collection of widespread research providing relevant theoretical frameworks and research findings on the applications of distributed computing innovations to the business, engineering and science fields"--Provided by publisher.

Encyclopedia of Mobile Computing and Commerce
Encyclopedia of Mobile Computing and Commerce

Author: Taniar, David

Publisher: IGI Global

Published: 2007-04-30

Total Pages: 1176

ISBN-13: 1599040034

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The "Encyclopedia of Mobile Computing and Commerce" presents current trends in mobile computing and their commercial applications. Hundreds of internationally renowned scholars and practitioners have written comprehensive articles exploring such topics as location and context awareness, mobile networks, mobile services, the socio impact of mobile technology, and mobile software engineering.