Linguanomics
Linguanomics

Author: Gabrielle Hogan-Brun

Publisher: Bloomsbury Publishing

Published: 2017-02-09

Total Pages: 185

ISBN-13: 1474238327

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Globalization, the Internet and an era of mass travel have combined to produce a world with a language mix on a huge scale. Linguanomics explains this multilingualism in a material, economic and cultural sense. What is the effect of this multilingualism on society, organizations and individuals? What are the economic benefits and drawbacks? Should we invest in language skills? Should there be interventionist policies, and if so, at what level? Should there be a global lingua mundi? The debate surrounding multilingualism is often clouded by emotion and misconception. With an analysis devoid of rhetoric, Gabrielle Hogan-Brun takes an objective look at this charged area. The result is Linguanomics: a major step towards a clearer understanding of the market potential of multilingualism, its benefits, costs and points of contention. Asking significant questions of profound concern to the future of global collaboration, Linguanomics is an essential guide to students, teachers, policy makers and politicians and anyone who cares about the role of language in the modern world.

Linguanomics
Linguanomics

Author: Gabrielle Hogan-Brun

Publisher: Bloomsbury Publishing

Published: 2017-02-09

Total Pages: 185

ISBN-13: 1474238319

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Globalization, the Internet and an era of mass travel have combined to produce a world with a language mix on a huge scale. Linguanomics explains this multilingualism in a material, economic and cultural sense. What is the effect of this multilingualism on society, organizations and individuals? What are the economic benefits and drawbacks? Should we invest in language skills? Should there be interventionist policies, and if so, at what level? Should there be a global lingua mundi? The debate surrounding multilingualism is often clouded by emotion and misconception. With an analysis devoid of rhetoric, Gabrielle Hogan-Brun takes an objective look at this charged area. The result is Linguanomics: a major step towards a clearer understanding of the market potential of multilingualism, its benefits, costs and points of contention. Asking significant questions of profound concern to the future of global collaboration, Linguanomics is an essential guide to students, teachers, policy makers and politicians and anyone who cares about the role of language in the modern world.

Languages after Brexit
Languages after Brexit

Author: Michael Kelly

Publisher: Springer

Published: 2017-10-20

Total Pages: 277

ISBN-13: 3319651692

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This book represents a significant intervention into the debates surrounding Brexit and language policy. It analyses the language capabilities and resources of the United Kingdom in a new, post-referendum climate, in which public hostility towards foreign languages is matched by the necessity of renegotiating and building relationships with the rest of Europe and beyond. The authors scrutinize the availability of key resources in diverse sectors of society including politics, economics, business, science and education, while simultaneously offering practical advice and guidance on how to thrive in the new international environment. This extremely timely edited collection brings together leading researchers from across the field of language policy, and is sure to appeal not only to students and scholars of this subject, but also to practitioners, policy makers and educators.

The Language of Brexit
The Language of Brexit

Author: Steve Buckledee

Publisher: Bloomsbury Publishing

Published: 2018-02-08

Total Pages: 241

ISBN-13: 1350047988

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Investigating the 2016 EU Referendum in the UK, The Language of Brexit explores the ways in which 'Brexit' campaigners utilised language more persuasively than their 'Remain' counterparts. Drawing parallels with effective political discourse used worldwide, this book highlights the linguistic features of an increasingly popular style of political campaigning. Concentrating on the highly successful and emotive linguistic strategies employed by the Brexit campaigners against the comparatively lacklustre Remain camp, Buckledee makes a case for the contribution of language towards the narrow 52-48% Brexit victory. Using primary examples, what emerges is how urging people to have the courage to make a bid for freedom naturally invokes more grandiloquent language, powerful metaphors and rousing partisan tone than a campaign which, on balance, argues that it's best to simply stick with the status quo. Examining the huge amount of discourse generated before, during and since the June 2016 EU Referendum, The Language of Brexit looks into the role language played in the democratic process and the influence and impact it had on electors, leading to an unexpected result and uncertain future.

The Palgrave Handbook of Minority Languages and Communities
The Palgrave Handbook of Minority Languages and Communities

Author: Gabrielle Hogan-Brun

Publisher: Springer

Published: 2018-12-11

Total Pages: 614

ISBN-13: 1137540664

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This Handbook is an in-depth appraisal of the field of minority languages and communities today. It presents a wide-ranging, coherent picture of the main topics, with key contributions from international specialists in sociolinguistics, policy studies, sociology, anthropology and law. Individual chapters are grouped together in themes, covering regional, non-territorial and migratory language settings across the world. It is the essential reference work for specialist researchers, scholars in ancillary disciplines, research and coursework students, public agencies and anyone interested in language diversity, multilingualism and migration.

Durkheim and the Internet
Durkheim and the Internet

Author: Jan Blommaert

Publisher: Bloomsbury Publishing

Published: 2018-07-12

Total Pages: 99

ISBN-13: 1350055204

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This book is available as open access through the Bloomsbury Open programme and is available on www.bloomsburycollections.com. Sociolinguistic evidence is an undervalued resource for social theory. In this book, Jan Blommaert uses contemporary sociolinguistic insights to develop a new sociological imagination, exploring how we construct and operate in online spaces, and what the implications of this are for offline social practice. Taking Émile Durkheim's concept of the 'social fact' (social behaviours that we all undertake under the influence of the society we live in) as the point of departure, he first demonstrates how the facts of language and social interaction can be used as conclusive refutations of individualistic theories of society such as 'Rational Choice'. Next, he engages with theorizing the post-Durkheimian social world in which we currently live. This new social world operates 'offline' as well as 'online' and is characterized by 'vernacular globalization', Arjun Appadurai's term to summarise the ways that larger processes of modernity are locally performed through new electronic media. Blommaert extrapolates from this rich concept to consider how our communication practices might offer a template for thinking about how we operate socially. Above all, he explores the relationship between sociolinguistics and social practice In Durkheim and the Internet, Blommaert proposes new theories of social norms, social action, identity, social groups, integration, social structure and power, all of them animated by a deep understanding of language and social interaction. In drawing on Durkheim and other classical sociologists including Simmel and Goffman, this book is relevant to students and researchers working in sociolinguistics as well as offering a wealth of new insights to scholars in the fields of digital and online communications, social media, sociology, and digital anthropology.

The SAGE Handbook of Contemporary Cross-Cultural Management
The SAGE Handbook of Contemporary Cross-Cultural Management

Author: Betina Szkudlarek

Publisher: SAGE

Published: 2020-05-25

Total Pages: 1056

ISBN-13: 1529729602

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This Handbook presents a comprehensive and contemporary compendium of the field of cross-cultural management (CCM). In recognition of current trends regarding migration, political ethnocentrisms and increasing nationalism, the chapters in this volume not only cover the traditional domains of CCM such as expatriation, global (virtual) teamwork and leadership, but also examine emerging topics such as bi/multi-culturalism, migration, religion and more, all considered from a global perspective. The result is a Handbook that acknowledges and builds on a variety of research traditions (from mainstream to critical), updates existing knowledge in relation to current challenges, and sets the direction for future research and developments, making this an invaluable resource for researchers in the field, and across related areas of international business, management, and intercultural relations. Part 1: Multiple Research Paradigms for the Study of Culture Part 2: Research Methods in Cross-Cultural Management Part 3: Cross-Cultural Management and Intersecting Fields of Study Part 4: Individuals and Teams in Cross-Cultural Management Part 5: Global mobility and Cross-Cultural Management Part 6: Developing Intercultural Competence

The Invention of Multilingualism
The Invention of Multilingualism

Author: David Gramling

Publisher: Cambridge University Press

Published: 2021-06-17

Total Pages: 277

ISBN-13: 1108804624

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Multilingualism is a meaningful and capacious idea about human meaning-making practice, one with a promising, tumultuous, and flawed present - and a future worth caring for in research and public life. In this book, David Gramling presents original new insights into the topical subject of multilingualism, describing its powerful social, economic and political discourses. On one hand, it is under acute pressure to bear the demands of new global supply-chains, profit margins, and supranational unions, and on the other it is under pressure to make way for what some consider to be better descriptors of linguistic practice, such as translanguaging. The book shows how multilingualism is usefully able to encompass complex, divergent, and sometimes opposing experiences and ideas, in a wide array of planetary contexts - fictitious and real, political and social, North and South, colonial and decolonial, individual and collective, oppressive and liberatory, embodied and prosthetic, present and past.

Normative Language Policy
Normative Language Policy

Author: Leigh Oakes

Publisher: Cambridge University Press

Published: 2018

Total Pages: 203

ISBN-13: 1107143160

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This book proposes an integrated framework for investigating the ethics of language policy in liberal democracies in a global era.

Language Policy Beyond the State
Language Policy Beyond the State

Author: Maarja Siiner

Publisher: Springer

Published: 2017-05-04

Total Pages: 252

ISBN-13: 3319529935

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Language Policy beyond the State invites readers to (re-)consider the ways language policy is constituted, taken up, and researched if we look within and past the state. Contributors to this edited volume draw attention to language policy as always in the making, focusing on agency, on-the-ground practices, and ideologies. The chapters of the book reveal how simultaneous, and at times contradicting, language policies exist within a state and explore the complex roles played by families, businesses, educational institutions, and media in generating and appropriating these policies. By moving away from language policy analysis concerned primarily with how official state policies address well-defined language problems, some of the contributions of the volume highlight how the problems themselves can be ideological artifacts or are discursively constructed in language ideological debates that are provoked by changes in the geopolitical situation in the region. Using qualitative and descriptive research, the book uses Estonia as a setting to examine the ways historic and contemporary populations navigate language policies in both local and transnational spaces. As a whole, the collection speaks eloquently and powerfully to current efforts to understand and map the ways multiple institutions and individuals—not just the state—play an active role in forming and taking up language policies.