Life After the 30-Second Spot

Life After the 30-Second Spot

Author: Joseph Jaffe

Publisher: John Wiley & Sons

Published: 2005-06-10

Total Pages: 306

ISBN-13: 0471738697

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The old media strategies advertisers used for decades no longer work. Here's what does! Traditional advertising, in the form of print, radio, and most notably, television, is far less effective than it used to be. Advertising strategies using only these mediums no longer work. Life After the 30-Second Spot explains how savvy marketers and advertisers are responding with new marketing techniques to get their message out, get noticed, engage their audiences-and increase sales! Covering topics such as viral marketing, gaming, on-demand viewing, long-form content, interactive, and more, the book explains the new avenues marketers and advertisers must use to replace traditional print, TV, and radio advertising-and which strategies are most effective. This book is every marketer's road map to "new marketing."


Life Ater 30

Life Ater 30

Author: Martin Baxendale

Publisher: Silent But Deadly

Published: 2011-10

Total Pages: 0

ISBN-13: 9780956239846

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This is a cartoon gift-book aimed at any woman having to come to terms with the trials and tribulations of life after the age of 30.


Thanks for Waiting

Thanks for Waiting

Author: Doree Shafrir

Publisher: Ballantine Books

Published: 2021-06-29

Total Pages: 272

ISBN-13: 0593156757

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An honest, witty, and insightful memoir about what happens when your coming-of-age comes later than expected “Thanks for Waiting is the loving, wise, cuttingly funny older sister we all need in book form.”—Tara Schuster, author of Buy Yourself the F*cking Lilies Doree Shafrir spent much of her twenties and thirties feeling out of sync with her peers. She was an intern at twenty-nine and met her husband on Tinder in her late thirties, after many of her friends had already gotten married, started families, and entered couples’ counseling. After a long fertility struggle, she became a first-time mom at forty-one, joining Mommy & Me classes where most of the other moms were at least ten years younger. And while she was one of Gawker’s early hires and one of the first editors at BuzzFeed, she didn’t find professional fulfillment until she co-launched the successful self-care podcast Forever35—at forty. Now, in her debut memoir, Shafrir explores the enormous pressures we feel, especially as women, to hit particular milestones at certain times and how we can redefine what it means to be a late bloomer. She writes about everything from dating to infertility, to how friendships evolve as you get older, to why being pregnant at forty-one is unexpectedly freeing—all with the goal of appreciating the lives we’ve lived so far and the lives we still hope to live. Thanks for Waiting is about how achieving the milestones you thought were so important don’t always happen on the time line you imagined. In a world of 30 Under 30 lists, this book is a welcome reminder that it’s okay to live life at your own speed.


Surviving Your Thirties

Surviving Your Thirties

Author: Robin Madell

Publisher:

Published: 2013-09

Total Pages: 252

ISBN-13: 9781457517440

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"By the thirties, you're supposed to have your relationship, your home, your job, go on your vacations. It doesn't always work that way." - Jennifer, 39, Chicago, IL In the spirit of Stud Terkel's Working and Michael Apted's "7 Up" documentary series, Surviving Your Thirties provides a fascinating look at the experience of American thirty-somethings-in their own words. Based on award-winning journalist Robin Madell's experience as founder and facilitator of the Life After 30 Salon in New York and San Francisco, as well as her interviews with hundreds of people in their thirties across the United States, here you'll get inside the minds of thirty-somethings nationwide as they explore the hopes and challenges of middle adulthood. Through uncensored voices, the true stories of daily reality in Surviving Your Thirties zero in on what's most essential to people in their thirties today, helping adults of all ages make sense of their own path through the decade and move more smoothly into later years. Robin is a contributing writer for U.S. News & World Report and a corporate writer and communications consultant for senior executives, entrepreneurs, and thought leaders in diverse industries. She contributes frequently to the national dialogue on generational trends, women's leadership, career advancement, and diversity issues.


Life After Suffering

Life After Suffering

Author: Chris Williams

Publisher: Wipf and Stock Publishers

Published: 2011-01-12

Total Pages: 167

ISBN-13: 1606087010

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Viktor Frankl, an Auschwitz survivor, once said that to be human is to suffer. Suffering is an unavoidable part of life, but how do we engage our suffering in a culture that teaches us to avoid suffering at all costs? Through the telling of two stories, the horrific death of his parents and the exiled Judeans of the sixth century BCE, Chris Williams offers a way of engaging suffering that questions the dominant voices of popular culture. Perhaps hope is not found in avoiding suffering at all costs, but by inviting others into our darkest moments.


Hearings

Hearings

Author: United States. Congress. House. Committee on Merchant Marine and Fisheries

Publisher:

Published: 1939

Total Pages: 52

ISBN-13:

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Life After Levels

Life After Levels

Author: Sam Hunter

Publisher: Learning Matters

Published: 2016-08-09

Total Pages: 153

ISBN-13: 1473987482

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This is the story of one school′s successful journey to a ′life after levels′. Together, the Headteacher and staff at one successful school took on the challenge: Where do we begin? What is the best assessment system for our school and our children? How do we make the most of assessment opportunities in the classroom? How do we create an assessment policy from scratch and implement it in the school? How do we evaluate it, re-shape it and talk about it to parents, the wider school community and our colleagues in primary education? Through exploring one school’s story, this text supports teachers and schools in a time of uncertainty, confusion and choice to make the most of the new opportunity to assess children without the restrictions of levels. "The removal of Levels has given all professionals involved in education a unique opportunity to rediscover what we value in this key aspect of teaching and learning...and it is an opportunity that we must grab with both hands. I want this book to provide a time for reflection for teachers and school leaders to re-adjust their thinking on assessment and to get excited about it." - Sam Hunter -