Garden City, New York--NAPW honors Eve J. Blohm as a 2013/2014 Professional Woman of the Year for leadership literature and art with this prestigious distinction. As the largest, most-recognized organization of women in the country, spanning virtually every industry and profession, the National Association of Professional Women is a powerfully vibrant networking community with over 600,000 members and nearly 400 local chapters.
A goldmine of strategic insights and practical business guidance covering all aspects of media entrepreneurship in the Digital Age The media industry is facing epic upheaval. Revolutionary new technologies compel those in businesses as diverse as broadcasting to book publishing to radically recreate their business models or be left in history’s wake. At the same time, those with the next big idea are eager to acquire the business know-how needed to make it in today's brave new world of media. Written by a uniquely well-qualified author team, this book addresses the concerns of both audiences. Penelope Muse Abernathy and JoAnn Sciarrino provide timely lessons on everything from media financing to marketing, business strategy to leadership, innovation to business accounting. They use numerous case studies and real-world vignettes to reveal the success secrets of today's hottest media entrepreneurs, as well as the fatal flaws that leads many promising new ventures down the road to ruin. They begin with a primer on digital entrepreneurship basics, covering how to create a winning digital business model, obtain financing, do business accounting, identify strategic challenges, and more. From there they show you how to: Develop sustainable customer-focused strategies while overcoming the unique leadership challenges of the Digital Age Define your company's unique value proposition, prioritize investments in key assets, and form strategic partnerships and alliances Understand and prepare to exploit the vast potential inherent in the next generation of digital technologies, including artificial intelligence, virtual reality, and blockchain, among others The two companion websites feature a wealth of supplemental material, including updates, instructional videos, essays by media leaders, as well as PowerPoint presentations and study guides for instructors. Packed with practical insights and guidance on all aspects of the business of media in the Digital Age, The Strategic Digital Media Entrepreneur is a must-have resource for professionals and students alike in advertising, marketing, business strategy, entrepreneurship, finance, social media, and more.
New Directions in Print Culture Studies features new methods and approaches to cultural and literary history that draw on periodicals, print culture, and material culture, thus revising and rewriting what we think we know about the aesthetic, cultural, and social history of transnational America. The unifying questions posed and answered in this book are methodological: How can we make material, archival objects meaningful? How can we engage and contest dominant conceptions of aesthetic, historical, and literary periods? How can we present archival material in ways that make it accessible to other scholars and students? What theoretical commitments does a focus on material objects entail? New Directions in Print Culture Studies brings together leading scholars to address the methodological, historical, and theoretical commitments that emerge from studying how periodicals, books, images, and ideas circulated from the 19th century to the present. Reaching beyond national boundaries, the essays in this book focus on the different materials and archives we can use to rewrite literary history in ways that highlight not a canon of “major” literary works, but instead the networks, dialogues, and tensions that define print cultures in various moments and movements.
Your no-nonsense, consumer-oriented guide to Disney’s Cruise Line The Unofficial Guide to the Disney Cruise Line by Erin Foster with Len Testa and Ritchey Halphen describes the best of Disney’s ships and itineraries, including a couple of stellar restaurants, top-notch children’s activities, and Castaway Cay, one of the best vacation islands in the Caribbean. The book also lists which on-board entertainment and restaurants should be skipped, including recommendations on what to do instead. Along the way, this indispensable travel companion shows how to save money; choose the right stateroom, ship, and itinerary; and get to and from the cruise with ease. The guide also provides full coverage of the Disney-run European river cruises and includes itinerary and port guides.
The award-winning television and podcast host Joe Lamp’l is here with insider tips and next-level insight for creating a lush, fruitful, and resilient vegetable garden. Just when you think you have a secure grip on what it takes to grow a vegetable garden, a pro like Joe comes along to surprise you with a wheelbarrow full of new-to-you information to knock your gardening socks right off. In The Vegetable Gardening Book, Joe distills insight from years interviewing highly experienced growers for public television’s Growing a Greener World and The joe gardener® Show Podcast along with his own extensive, hands-on knowledge of the craft to present practical and useful info on everything from starting seeds and selecting varieties to building the perfect tomato cage, encouraging pollinators, and creating biodiversity-rich soil in a 100% organic food garden. This book is essential reading for anyone interested in growing the best edible garden their backyard (or balcony!) has ever seen. Inside you’ll find: Ideas for designing and laying out your garden for the greatest yields in the smallest amount of space A sure-fire plan for reducing maintenance and trimming down the traditional workload of a garden Detailed growing profiles of 40 of Joe’s favorite crops A handy reference chart with an easy-to-follow crop rotation plan Advice and tips for extending the growing season, building raised beds, setting up a potting station, and deciding which garden tools are worth your time and money Strategies to grow anywhere and everywhere—from in-ground garden beds and containers to grow bags and raised-bed planters Among the most trusted, recognizable, and sought-after voices in the gardening world, Joe Lamp’l is here to help you “Grow like a pro – no experience required!™”
