Keeping to the Marketplace

Keeping to the Marketplace

Author: John C. Bacher

Publisher: McGill-Queen's Press - MQUP

Published: 1993-07-08

Total Pages: 350

ISBN-13: 0773563822

DOWNLOAD EBOOK

Some social housing was developed as a result of the 1949 National Housing Act (NHA) amendments but this program remained marginalized for many years as government policy favoured shelter provision by private entrepreneurs. While the 1973 amendments to the NHA set the stage for a vigorous "comprehensive" housing policy, these measures were short-lived. In 1978 federal termination of land banking and transfer of financial responsibilities for housing to the provinces encouraged a rapid contraction of the growth of social housing, contributing to mounting homelessness in the 1980s. Bacher's analysis is a fundamental departure from explanations of the policies of the Canadian federal state by both liberal and Marxist scholars. While accepting their notion of the "hegemonic" role of the ideologically rigid Department of Finance, he stresses that such orthodoxy was not shared throughout influential sections of the Canadian civil service. Many critical policy shapers chafed under the department's narrow constraints and were instrumental in effecting policy changes which enabled more socially responsive housing programs to develop.


Free the Market!

Free the Market!

Author: Gary L. Reback

Publisher: Penguin

Published: 2009

Total Pages: 440

ISBN-13: 9781591842460

DOWNLOAD EBOOK

"Free the Market!" traces Reback's titanic legal battles--involving top companies such as Apple, Microsoft, IBM, Oracle, and AT&T--and offers a persuasive argument for measured government intervention in the free market to foster competition.


The Market Driven Organization

The Market Driven Organization

Author: George S. Day

Publisher: Simon and Schuster

Published: 2012-12-11

Total Pages: 299

ISBN-13: 1471104478

DOWNLOAD EBOOK

'Market Driven Strategy' is a buzzword that many business people use without fully grasping its meaning. Now George Day, the inventor of the phrase, follows up his groundbreaking book MARKET DRIVEN STRATEGY with practical advice for managers who want to better communicate with their customers, perform miles ahead of their competitors, and continually be responsive to both. Based on nearly a decade of research, teaching, and consulting on the topic, THE MARKET DRIVEN ORGANIZATION shows how to apply Day's essential marketing theories to an entire company. Complete with diagnostic questionnaires and other assessment tools to identify strengths and weaknesses and lead companies through change, THE MARKET DRIVEN ORGANIZATION is an indispensable guide that will provide managers with crucial insights drawn from the most thorough research of the decade.


Getting Clients, Keeping Clients

Getting Clients, Keeping Clients

Author: Dan Richards

Publisher: Wiley

Published: 2000-04-20

Total Pages: 0

ISBN-13: 9780471363293

DOWNLOAD EBOOK

"It is easy in the tumult of our everyday lives to ignore the client's words and needs as we struggle to promote our own interests. Easy, but dangerous. . . . Operating our business in the client's interest is the pivotal element in a successful marketing strategy. Marketing, in turn, is a mandatory investment in your business. It pays dividends immediately and in the long term. It will carry you to liftoff."-Dan Richards Achieving success as a financial adviser is no longer just a matter of aggressive salesmanship backed, hopefully, by a good track record. Today's clients are highly knowledgeable about their investment options, and they aren't shy about letting you know it. They expect you to be extremely attentive to their unique financial concerns, and they are much more likely to switch advisers if they sense they are not getting the sincere commitment they feel they deserve. That's why, in today's competitive marketplace, building a successful financial services practice is all about forging long-term relationships with clients built on attentiveness, empathy, and trust. And, as expert Dan Richards explains in this groundbreaking guide to finding and keeping clients, the key to cultivating such relationships is marketing-the art and science of defining what clients really need, and then letting them know that you can satisfy those needs, now and in the future. Drawing on his extensive experience as a consultant to many of North America's most successful financial service providers, Richards arms you with proven tools and techniques for building a steady and devoted client base. From using print, broadcast, and other media to market your services, to making the initial contact, from automating the prospecting process, to performing target marketing, he outlines an array of surefire client-getting techniques. With the help of scenarios and sample dialogues, he helps you to develop and sharpen the skills needed to build lasting relationships with clients once you've gotten them. For instance, you'll learn how to become a better listener and interpreter of client concerns, as well as simple methods for systematically gathering and effectively responding to client feedback. Dan Richards also provides a complete program for seamlessly integrating the tools and techniques described into a successful client-centered practice tailored to your unique style and professional goals. Getting Clients, Keeping Clients is a complete guide to surviving and thriving in today's increasingly competitive financial services market. A complete program for building a steady and devoted client base Getting Clients, Keeping Clients In this groundbreaking guide, expert Dan Richards explains why marketing is the key to thriving in today's more competitive financial markets. He provides you with the powerful client-centered marketing know-how, tools, and techniques to connect with today's more savvy, demanding, and value-conscious clients. Praise for Getting Clients, Keeping Clients ". . . teaches advisers how to be profitable and ethical at the same time."-Investment Executive ". . . a book most independent financial advisers will want to read."-The Financial Post ". . . many ideas in the book that will help keep existing clients while generating new business."-Research


Keeping Students Safe Every Day

Keeping Students Safe Every Day

Author: Amy Klinger

Publisher: ASCD

Published: 2018-08-21

Total Pages: 180

ISBN-13: 1416626433

DOWNLOAD EBOOK

Is your school prepared to deal with a crisis, whether it’s a hurricane, an earthquake, an explosion at a nearby chemical facility, an active shooter, or one of many other possibilities? Does your school have an up-to-date plan to deal with hazards of all sorts? Do teachers and other staff members know what to do in emergency situations to protect their students and themselves from harm? In this informative and comprehensive guide, school safety experts Amy Klinger and Amanda Klinger offer significant--and sometimes surprising--statistics on school safety, dispel common misunderstandings, and provide preK–12 school leaders with the specific information they need to prepare for and effectively respond to natural disasters, accidents, or violent events. Readers will learn how and why it is important to • Realistically assess threats and vulnerabilities. • Create and implement an emergency operations plan that follows government guidelines and best practices. • Decentralize authority and responsibility for crisis response. • Distinguish between three levels of “lockdown.” • Plan for short- and long-term recovery following an incident. • Make school safety an everyday component of school operations. At a time when schools at every level and in every community face the possibility of a crisis event, Keeping Students Safe Every Day equips leaders with the knowledge they need to give their students, staff members, parents, and the broader community confidence that their school knows what to do and makes safety a top priority.


How to Market Design Consultancy Services

How to Market Design Consultancy Services

Author: Shan Preddy

Publisher: Gower Publishing, Ltd.

Published: 2004

Total Pages: 244

ISBN-13: 9780566085949

DOWNLOAD EBOOK

The fast-paced nature of the design business means that you probably spend most of your time, energy and resources looking after your clients' needs, not your own. In our current, increasingly competitive marketplace where supply far outstrips demand, no design business will survive for long - let alone grow and develop - without a really effective marketing programme. It is no longer enough for you to provide a good product and simply hope for the best. Potential clients need to know exactly what you can do for them and what makes you different from your competitors. Existing clients need to know exactly why they should develop and continue their business with you. Quite simply, you need to convince design buyers that you are unequivocally the right consultancy for them, time and time again. This second, fully revised and updated, edition of Shan Preddy's popular book will help you to improve your marketing skills, no matter how large or small your design company, or which of the many disciplines you specialise in. Packed full of accessible, practical advice and information, this book is indispensable for all design consultancies.


Games to Keep the Dark Away

Games to Keep the Dark Away

Author: Marcia Muller

Publisher: Blackstone Publishing

Published: 2011-10-01

Total Pages: 292

ISBN-13: 1609986121

DOWNLOAD EBOOK

Picture Salmon Bay: an isolated, run-down northern California village, home to an idle fleet of fishing boats, a deserted amusement park, and a handful of secretive, even hostile residents. When private investigator Sharon McCone arrives in search of one of the town’s wayward daughters, the trail leads to the thriving resort of Port San Marco. McCone believes that the missing woman, a former social worker named Jane Anthony, was involved in the suspicious deaths of three terminally ill patients at an exclusive hospice. But the elusive Jane Anthony turns up all too soon—washed up beneath a rotting pier in her Salmon Bay. McCone discovers that no one—not her client, a reclusive photographer, nor Jane’s mother, nor her hospice employers—wants to find out why she died. Then the killer strikes again, Jane’s secret life comes into focus, and McCone finds that someone wants her out of the picture—permanently.


Behind the Scenes

Behind the Scenes

Author: Robert Alexander Wardhaugh

Publisher: University of Toronto Press

Published: 2010-01-01

Total Pages: 513

ISBN-13: 1442641266

DOWNLOAD EBOOK

Robert A. Wardhaugh chronicles Clark's contributions to Canada's modern state in Behind the Scenes, which reconstructs the public life and ideas of one of Canada's most important bureaucrats.


Can You Keep a Secret?

Can You Keep a Secret?

Author: Sophie Kinsella

Publisher: Dial Press

Published: 2004-03-23

Total Pages: 367

ISBN-13: 0440334861

DOWNLOAD EBOOK

NOW A MAJOR MOTION PICTURE • From the #1 New York Times bestselling author of The Party Crasher and Love Your Life comes a novel with the same wicked humor, buoyant charm, and optimism as her beloved Shopaholic series. “Sophie Kinsella keeps her finger on the cultural pulse, while leaving me giddy with laughter.”—Jojo Moyes, author of The Giver of Stars and The Last Letter from Your Lover Meet Emma Corrigan, a young woman with a huge heart, an irrepressible spirit, and a few little secrets: Secrets from her boyfriend: I’ve always thought Connor looks a bit like Ken. As in Barbie and Ken. Secrets from her mother: I lost my virginity in the spare bedroom with Danny Nussbaum while Mum and Dad were downstairs watching Ben-Hur. Secrets she wouldn’t share with anyone in the world: I have no idea what NATO stands for. Or even what it is. Until she spills them all to a handsome stranger on a plane. At least, she thought he was a stranger. . . . But come Monday morning, Emma’s office is abuzz about the arrival of Jack Harper, the company’s elusive CEO. Suddenly Emma is face-to-face with the stranger from the plane, a man who knows every single humiliating detail about her. Things couldn’t possibly get worse. Or could they? Praise for Can You Keep a Secret? “Venturing beyond Saks and Barney’s, the bestselling author of Confessions of a Shopaholic and Shopaholic Ties the Knot entertains readers with backstabbing office shenanigans, competition, scandal, love and sex. . . . Kinsella’s down-to-earth protagonist is sure to have readers sympathizing and doubled over in laughter.”—Publishers Weekly “If laughing out loud in public places is your bag, be sure to pick up [Can You Keep a Secret?]. Heroine Emma Corrigan is going to be your new best friend.”—Boston Herald “Kinsella’s timing is so perfect, her instincts so spot-on, that it’s easy to . . . devour the book like the guilty pleasure it is.”—Miami Herald “Chick lit at its lightest and breeziest . . . filled with fabulous clothes, stalwart friends, and snotty enemies waiting to be taken down a peg.”—Orlando Sentinel “[Kinsella’s] dialogue is sharp, even her minor characters are well drawn, and her parody of the marketing world is very funny.”—Washington Post Book World “[A] comedic frenzy of ill-fated events . . . punchy . . . fast-moving.”—Rocky Mountain News


Race for Profit

Race for Profit

Author: Keeanga-Yamahtta Taylor

Publisher: UNC Press Books

Published: 2019-09-03

Total Pages: 364

ISBN-13: 1469653672

DOWNLOAD EBOOK

LONGLISTED FOR THE 2019 NATIONAL BOOK AWARD FINALIST, 2020 PULITZER PRIZE IN HISTORY By the late 1960s and early 1970s, reeling from a wave of urban uprisings, politicians finally worked to end the practice of redlining. Reasoning that the turbulence could be calmed by turning Black city-dwellers into homeowners, they passed the Housing and Urban Development Act of 1968, and set about establishing policies to induce mortgage lenders and the real estate industry to treat Black homebuyers equally. The disaster that ensued revealed that racist exclusion had not been eradicated, but rather transmuted into a new phenomenon of predatory inclusion. Race for Profit uncovers how exploitative real estate practices continued well after housing discrimination was banned. The same racist structures and individuals remained intact after redlining's end, and close relationships between regulators and the industry created incentives to ignore improprieties. Meanwhile, new policies meant to encourage low-income homeownership created new methods to exploit Black homeowners. The federal government guaranteed urban mortgages in an attempt to overcome resistance to lending to Black buyers – as if unprofitability, rather than racism, was the cause of housing segregation. Bankers, investors, and real estate agents took advantage of the perverse incentives, targeting the Black women most likely to fail to keep up their home payments and slip into foreclosure, multiplying their profits. As a result, by the end of the 1970s, the nation's first programs to encourage Black homeownership ended with tens of thousands of foreclosures in Black communities across the country. The push to uplift Black homeownership had descended into a goldmine for realtors and mortgage lenders, and a ready-made cudgel for the champions of deregulation to wield against government intervention of any kind. Narrating the story of a sea-change in housing policy and its dire impact on African Americans, Race for Profit reveals how the urban core was transformed into a new frontier of cynical extraction.