This text-workbook is a streamlined, no-nonsense approach to business communication. It takes a three-in-one approach: (1) text, (2) practical workbook, and (3) self-teaching grammar/mechanics handbook. The chapters reinforce basic writing skills, then apply these skills to a variety of memos, letters, reports, and resumes. This new edition features increased coverage of contemporary business communication issues including oral communication, electronic forms of communication, diversity and ethics.
In the most outrageously fun computer book ever, MACWORLD's acclaimed columnist David Pogue shows Mac users how to unlock secret surprises--called "Easter eggs"--hidden in their software. Mac users may find a secret arcade game that nobody knows about, A QuarkXPress Martian who'll zap them with his raygun, the infamous Chimes of Doom, and much, much more.
Tells how radio and television became an integral part of American life, of how a toy became an industry and a force in politics, business, education, religion, and international affairs.
In From Molecule to Metaphor, Jerome Feldman proposes a theory of language and thought that treats language not as an abstract symbol system but as a human biological ability that can be studied as a function of the brain, as vision and motor control are studied. This theory, he writes, is a "bridging theory" that works from extensive knowledge at two ends of a causal chain to explicate the links between. Although the cognitive sciences are revealing much about how our brains produce language and thought, we do not yet know exactly how words are understood or have any methodology for finding out. Feldman develops his theory in computer simulations—formal models that suggest ways that language and thought may be realized in the brain. Combining key findings and theories from biology, computer science, linguistics, and psychology, Feldman synthesizes a theory by exhibiting programs that demonstrate the required behavior while remaining consistent with the findings from all disciplines. After presenting the essential results on language, learning, neural computation, the biology of neurons and neural circuits, and the mind/brain, Feldman introduces specific demonstrations and formal models of such topics as how children learn their first words, words for abstract and metaphorical concepts, understanding stories, and grammar (including "hot-button" issues surrounding the innateness of human grammar). With this accessible, comprehensive book Feldman offers readers who want to understand how our brains create thought and language a theory of language that is intuitively plausible and also consistent with existing scientific data at all levels.
He's operated on whales, administered antibiotics to a group of performing lions, barely escaped alive after treating unpredictable chimps, cared for every imaginable household pet - and most of all, enjoyed every minute of it. Well-known veterinarian, cartoonist, writer, and one of the world's leading authorities on horse behavior - Dr. Robert M. Miller shares his memoirs of a life filled with all the joys and tragic moments that caring for, and loving, animals brings. Now the vet known for his hilarious cartoons brings the same delicious humor and warm compassion to a distinctly American book in the Herriot tradition: a story that will touch your heart, and remind you of why our bond with animals is so special."