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Author: Marc Campbell
Publisher: Pearson
Published: 2012
Total Pages: 0
ISBN-13: 9780273785415
DOWNLOAD EBOOKDiscover everything you want to know about your iPad in this easy-to-use guide; from the most essential tasks that you'll want to perform, to solving the most common problems you'll encounter.
Author: Nick Vandome
Publisher: In Easy Steps
Published: 2006
Total Pages: 0
ISBN-13: 9781840783216
DOWNLOAD EBOOKDespite intimidating terms like "pixels" and "memory card," digital cameras are a snap to use. This step-by-step manual guides seniors through this exciting new way to capture and share photos. Readers learn the basics of digital photography, plus how to choose the right camera, edit and manipulate images, share photos on the Web or via email, storage and printing options, and much more.
Author: Bob Reeves
Publisher: Teach Yourself
Published: 2010-03-26
Total Pages: 245
ISBN-13: 1444129236
DOWNLOAD EBOOKDo you feel that you have been left behind in the technological revolution? Assuming no prior knowledge of using a computer, this book is written in a practical, light-hearted and non-technical style to take the terror out of the technology. Bob Reeves approaches the subject in a highly accessible way, focusing on the computer applications of most interest to middle and third agers, including correspondence, photography, shopping online, personal budgets and researching your family history. It begins with the very basics and ends with an invaluable 'jargonbuster' glossary. The book is made up of a series of self-contained chapters, with the emphasis on what the computer is being used for, rather than the software needed. For example: rather than a chapter on 'word-processing', there is a chapter on 'letter writing'; rather than 'desktop publishing' there is 'making a newsletter' and 'making cards for all occasions'; rather than one on 'digital photography' there is ' getting photographs on to the computer' etc. There will be clear instructions supported with screenshots, tips and hints throughout. This approach sets it apart from other books on basic computer skills as it covers what you really want to do with your computer, breaking down any technical barriers and making the book totally relevant to the novice computer user. NOT GOT MUCH TIME? One, five and ten-minute introductions to key principles to get you started. AUTHOR INSIGHTS Lots of instant help with common problems and quick tips for success, based on the author's many years of experience. TEST YOURSELF Tests in the book and online to keep track of your progress. EXTEND YOUR KNOWLEDGE Extra online articles at www.teachyourself.com to give you a richer understanding of computing. FIVE THINGS TO REMEMBER Quick refreshers to help you remember the key facts. TRY THIS Innovative exercises illustrate what you've learnt and how to use it.
Author: Sean McManus
Publisher: John Wiley & Sons
Published: 2013-12-17
Total Pages: 441
ISBN-13: 1118833384
DOWNLOAD EBOOKApple’s iPad puts a limitless world of entertainment, communication, and everyday functionality in the palms of your hands. iPad for the Older and Wiser, 4th Edition quickly teaches you how to make the most of your new gadget with easy-to-follow instructions. Fully updated to include the iPad Air and iOS 7, this step-by-step guide shows you exactly how to set up your device and discover what it can do – all in jargon-free language. Learn how to: Set up your iPad and copy music and photos from your computer Keep in touch with email and messages Browse the web and shop online Have video chats with your friends and family Discover a digital library of books and magazines Use Siri to dictate memos, create and send emails, and answer questions Explore new places and get directions with maps Take photos and videos and share them with friends Enhance your iPad or iPad mini with amazing apps
Author: D. Stroud
Publisher: Springer
Published: 2012-12-14
Total Pages: 175
ISBN-13: 023037820X
DOWNLOAD EBOOKUnderstand the impact of a global ageing population on how products are bought, and the effect this has on how to market and advertise these products and services to the older generation of consumers. Contains models for companies to evaluate the success of their own strategies, with tools for improving their age-friendly marketing campaigns.
Author: Jackie Day
Publisher: St. Martin's Griffin
Published: 2016-10-25
Total Pages: 322
ISBN-13: 1250087724
DOWNLOAD EBOOK“Writing in a playful and upbeat fashion, Day guides her readers through a day-by-day approach to living vegan... For those interested in becoming acquainted with “the vegan way,” this book marvelously succeeds.” – Publishers Weekly "I only wish I had had this book decades ago!" - Moby "This goes well beyond diet ... This book is a comprehensive guide to anyone looking to switch to a plant-based life." - Booklist "The Vegan Way is like having a friendly non-judgmental vegan friend by your side to help you every step of the way as you blossom into a happier, healthier being. So inspiring!" - Pamela Anderson The Vegan Way is a book filled with everything Jackie Day has learned as a happy vegan, a health educator, and author of the popular vegan blog, My Vegan Journal. A lifestyle guide that’s a real game-changer, The Vegan Way is for those who are intimidated by going vegan overnight, but don’t want the transition to stretch out for months or even years. In a 21 day plan that emphasizes three core reasons for going vegan—being as healthy as you can be, being compassionate to animals, and respecting our planet—Jackie provides inspiration along with a specific goal to achieve with all of the support you need to accomplish it. It might be something as simple as switching out your coffee creamer for vanilla almond milk or kicking the cheese habit. Readers will learn where to dine and what to order when eating out, the most vegan-friendly places to visit, how to avoid clothing made from animals, and how to decipher those pesky ingredients lists. And throughout, Jackie will be providing glimpses into the finer points of vegan living, giving readers something to aspire to as they get past Vegan 101. Readers will also find a handful of easy and delicious recipes sprinkled throughout. The Vegan Way is a road map that puts positive thoughts about health, the environment, and animals into action, transforming your life into a vibrant, healthy, and compassionate one.
Author: Nancy C. Muir
Publisher: John Wiley & Sons
Published: 2012-12-03
Total Pages: 643
ISBN-13: 1118540980
DOWNLOAD EBOOKIt's all iPad, all the time - at home, at work, and on the go - updated for iOS 6! The iPad was an overnight sensation and now it's simply indispensable. Whether you use it for work, play, or everyday life, the new iPad is packed with even more features and power than ever. In this fun and practical guide, veteran For Dummies author Nancy C. Muir walks you through the latest features and functions, including what the new iOS6 software brings to the table. Go beyond the basics, get serious about using your iPad for all it's worth, and don't miss the ways to have fun with it as well. This book covers it all, and in full color! Covers the third-generation iPad, iPad 2 and original iPad and is fully updated for iOS 6 Packs six minibooks in one full-color guide: iPad Basics, Just for Fun, iPad on the Go, Getting Productive with iWork, Using iPad to Get Organized, and Must-Have iPad Apps Explores the latest iPad and iOS 6 features, including Siri, Passbook, FaceTime video calls over cellular, a brand new Maps app, Facebook integration, and more Walks you through enhanced functions, such as improved e-mail with a VIP inbox and new iCloud browsing tabs Shows you how to use iWork and other productivity apps to dress up your documents, create stellar spreadsheets, add pizzazz to your presentations, and maintain your schedule on the run Covers the best-of-the-best business, travel, educational, news, weather, and financial apps Your world is just a touch away with iPad and iPad All-in-One For Dummies, 5th Edition.
Author: Neal Goldstein
Publisher: John Wiley & Sons
Published: 2012-05
Total Pages: 578
ISBN-13: 1118213920
DOWNLOAD EBOOKReady to transform your great idea into a killer iPad application? This step-by-step guide will get up and running in no time. From the frameworks to the architecture, everything is simplified so you can get started today!
Author: Anthony Thomson
Publisher: John Wiley & Sons
Published: 2018-05-29
Total Pages: 274
ISBN-13: 111937801X
DOWNLOAD EBOOKA 13-point manifesto for a new financial services marketing model Anthony Thomson knows a thing or two about new and disruptive financial services, having co-founded and chaired first the ground-breaking Metro Bank and then the purely digital, app-based Atom Bank. And as a financial services marketing specialist for over 30 years, Lucian Camp has helped develop more new and innovative financial services propositions than anyone. Now they’ve put their heads together to write No Small Change, a passionate, opinionated and practical manifesto arguing that the fast-changing financial services world urgently needs to rethink the whole of its approach to marketing. Most of all, they propose that an increasingly digital, fintech-driven industry needs not just more marketing, but also better marketing to make sure it’s successfully identifying consumers’ real needs, and finding powerful and successful ways to engage with them. After detailing the forces of change that demand a new approach, the book then examines in 13 chapters what the key components of that new approach should look like. It takes a broad and multi-faceted perspective, exploring areas as diverse as the crisis of consumer trust, the ever-growing power of Big Data, the importance of leadership and corporate culture and the rapid advance in thinking based on Behavioural Economics. In developing these themes, the authors don’t pull their punches. The book is fiercely critical of some of the industry’s long-established marketing habits, providing compelling reasons why it’s time to abandon the practices that have given it a bad name. Marketers will applaud, but the book is also intended for a broader audience. Thomson and Camp challenge senior management in financial firms to appreciate the real value that marketers can bring to shaping the business agenda at the highest level, and not just to label marketing with that tired old phrase “the colouring-in department.” Rich in anecdotes, comments from leading industry figures, personal experiences on the part of both authors and findings from original research, No Small Change is an entertaining and rewarding read – and, at this point in the development of financial services, a timely and important one.
Author: Ryan C. Williams
Publisher: John Wiley & Sons
Published: 2015-02-24
Total Pages: 408
ISBN-13: 1118991168
DOWNLOAD EBOOKThe easy way to use your iPad or iPhone to make amazing music If you are a budding or established musician looking to use your iPad or iPhone as a portable musical instrument, recording studio, or composition tool, then you've come to the right place! iPad and iPhone For Musicians For Dummies explains in plain English how to hook up your preferred instrument to your iPad or iPhone to work on music projects within a plethora of recording apps. You'll also learn how to incorporate both real and MIDI instruments and audio, edit individual tracks, work with effects and chain multiple apps together, and mix and master songs. Thanks to apps such as AmpliTube, AudioBus, and Apple's own GarageBand, musicians can record entire songs in the comfort of their own homes and then mix, master, and distribute them right there on their iPads or iPhones. Packed with tons of step-by-step instructions, this friendly guide shows you how to use your device to go from recording a basic piece of music to creating and uploading complete songs with full instrumentation and multiple tracks, instruments, and effects. Demonstrates how to hook up your guitar or keyboard directly to your iPad or iPhone to record professional-grade tracks Helps musicians get the most out of their iPads or iPhones as portable musical instruments, recording studios, and composition tools Written by an industry expert and former senior writer for IK Multimedia, a leading manufacturer of music apps and hardware accessories for the iOS market Coverage goes beyond GarageBand to include other popular technologies Don't let the limitations and expense of yesterday's home studios keep you from recording awesome music—let iPad and iPhone For Musicians For Dummies show you how easy it is to record and master your own music right from your living room.
