Introduction to Business Communications

Introduction to Business Communications

Author: Jake Dewey

Publisher: Clanrye International

Published: 2018-02-22

Total Pages: 249

ISBN-13: 9781632406927

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The practice of sharing information within or outside the organization for the benefit and profit of the organization is generally referred to as business communication. Some of its significant topics include interpersonal communication, consumer behavior, marketing, employee management, public relations, customer relations, public relations, etc. This book is compiled in such a manner, that it will provide in-depth knowledge about the theory and practice of business communications. Such selected concepts that redefine this subject have been presented in it. This book is meant for students who are looking for an elaborate reference text on business communications.


English for Business Communication

English for Business Communication

Author: Mable Chan

Publisher: Routledge

Published: 2020-01-06

Total Pages: 287

ISBN-13: 1351060015

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This textbook provides a comprehensive introduction for students and professionals who are studying English for business or workplace communication and covers both spoken and written English. Based on up-to-date research in business communication and incorporating an international range of real-world authentic texts, this book deals with the realities of communication in business today. Key features of this book include: use of English in social media that reflects recent trends in business communication; coverage of the concept of communicative competence; analysis of email communication; introduction to informal English and English for socialisation as well as goodwill messages, such as thank you or appreciation messages, which are a part of everyday interaction in the workplace; examination of persuasive messages and ways to understand such messages; an e-resources website that includes authentic examples of different workplace genres and a reference section covering relevant research studies and weblinks for readers to better understand the topics covered in each chapter. This book goes beyond the traditional coverage of business English to provide a broad and practical textbook for those studying English in a workplace setting.


Communication Skills for Business Professionals

Communication Skills for Business Professionals

Author: Celeste Lawson

Publisher: Cambridge University Press

Published: 2019-06-12

Total Pages: 491

ISBN-13: 1108594417

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With its emphasis on Australia and New Zealand, this book is a comprehensive and cutting-edge introduction to professional communication.


Introduction to Business

Introduction to Business

Author: Lawrence J. Gitman

Publisher:

Published: 2024-09-16

Total Pages: 1455

ISBN-13:

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Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.


Essentials of Business Communication

Essentials of Business Communication

Author: Mary Ellen Guffey

Publisher: South Western Educational Publishing

Published: 2004

Total Pages: 0

ISBN-13: 9780324233643

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This text-workbook is a streamlined, no-nonsense approach to business communication. It takes a three-in-one approach: (1) text, (2) practical workbook, and (3) self-teaching grammar/mechanics handbook. The chapters reinforce basic writing skills, then apply these skills to a variety of memos, letters, reports, and resumes. This new edition features increased coverage of contemporary business communication issues including oral communication, electronic forms of communication, diversity and ethics.


Business Communication

Business Communication

Author: Peter Hartley

Publisher: Routledge

Published: 2008-01-28

Total Pages: 399

ISBN-13: 1134645724

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This is a wide-ranging, up-to-date introduction to modern business communication, which integrates communication theory and practice and challenges many orthodox views of the communication process. As well as developing their own practical skills, readers will be able to understand and apply principles of modern business communication. Among the subjects covered are: interpersonal communication, including the use and analysis of nonverbal communication group communication, including practical techniques to support discussion and meetings written presentation, including the full range of paper and electronic documents oral presentation, including the use of electronic media corporate communication, including strategies and media. The book also offers guidelines on how communication must respond to important organizational issues, including the impact of information technology, changes in organizational structures and cultures, and the diverse, multicultural composition of modern organizations. This is an ideal text for undergraduates and postgraduates studying business communication, and through its direct style and practical relevance it will also satisfy professional readers wishing to develop their understanding and skills.


Business Communication: Rhetorical Situations

Business Communication: Rhetorical Situations

Author: Heather Graves

Publisher: Broadview Press

Published: 2021-03-25

Total Pages: 360

ISBN-13: 1770487786

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Business and professional communication takes place in a dynamic, ever-changing environment. How can we best help students prepare to communicate in such a challenging environment? The pedagogies of the twentieth century—lectures, quizzes, and exams—have not kept up to these new demands for student engagement. Business Communication: Rhetorical Situations supports more interactive and collaborative pedagogies to motivate students. Each chapter has two or three cases that challenge students to apply the business communication concepts they are learning to a specific set of circumstances. These cases are drawn from real-life communication situations and invite students to think through a communication situation and take action. After each case, challenges and exercises provide more opportunities for students to analyze and reflect on business documents and practice the skills discussed in the case themselves. Throughout, rhetorical concepts such as audience, genre, and purpose are central and collaboration and creativity are encouraged.


Communicating the American Way

Communicating the American Way

Author: Elisabetta Ghisini

Publisher: Happy about

Published: 2008

Total Pages: 0

ISBN-13: 9781600050732

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Designed for foreign-born professionals working in the U.S. who already possess good English skills and yet are not polished communicators in a U.S. business environment, this resource provides practical advice for becoming more effective in typical business situations.


Fundamental Theories of Business Communication

Fundamental Theories of Business Communication

Author: Milton Mayfield

Publisher: Springer Nature

Published: 2020-12-04

Total Pages: 271

ISBN-13: 3030577414

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This book examines the major business communication theories, delving into their relationships and practical applications. Many business communication studies lack a strong theoretical grounding—a deficit that creates difficulties for researching business communication phenomena and building upon previous studies. The book addresses this issue by cataloging and briefly describing the major business communication theories, as well as giving a typology of these theories to better integrate them. This book provides value to business communication researchers (who can use it to build upon and develop their work), experts in practice (who can apply it to improve business communications), and academics (who can use it to enhance their instructional designs). It also offers insights into new developments on the business communication theory horizon.