Introduction to Business
Introduction to Business

Author: Lawrence J. Gitman

Publisher:

Published: 2024-09-16

Total Pages: 1455

ISBN-13:

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Introduction to Business covers the scope and sequence of most introductory business courses. The book provides detailed explanations in the context of core themes such as customer satisfaction, ethics, entrepreneurship, global business, and managing change. Introduction to Business includes hundreds of current business examples from a range of industries and geographic locations, which feature a variety of individuals. The outcome is a balanced approach to the theory and application of business concepts, with attention to the knowledge and skills necessary for student success in this course and beyond. This is an adaptation of Introduction to Business by OpenStax. You can access the textbook as pdf for free at openstax.org. Minor editorial changes were made to ensure a better ebook reading experience. Textbook content produced by OpenStax is licensed under a Creative Commons Attribution 4.0 International License.

Fundamentals of Business (black and White)
Fundamentals of Business (black and White)

Author: Stephen J. Skripak

Publisher:

Published: 2016-07-29

Total Pages: 442

ISBN-13: 9780997920116

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(Black & White version) Fundamentals of Business was created for Virginia Tech's MGT 1104 Foundations of Business through a collaboration between the Pamplin College of Business and Virginia Tech Libraries. This book is freely available at: http://hdl.handle.net/10919/70961 It is licensed with a Creative Commons-NonCommercial ShareAlike 3.0 license.

Introduction to Business
Introduction to Business

Author: Heidi M. Neck

Publisher: SAGE Publications

Published: 2023-03-21

Total Pages: 497

ISBN-13: 1071858092

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Written by bestselling authors Heidi M. Neck, Christopher P. Neck, and Emma L. Murray, Introduction to Business explores the fundamental building blocks of modern business while addressing social impact, ethics, and the power of innovation throughout. Cases on startups, small businesses, and corporations will ignite student interest as they learn from today’s most forward-looking organizations. Regardless of your students’ career aspirations, they will develop the mindset and skillset they need to succeed in their professional journeys.

Introduction To Business and Business Plan Writing
Introduction To Business and Business Plan Writing

Author: Eugene Allen, MBA

Publisher: Introduction To Business Dot Com

Published: 2019-06-15

Total Pages: 102

ISBN-13: 0578975831

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Introduction To Business and Business Plan Writing introduces readers to basic business principles (operations, site selection, taxation, goal setting, business structure, marketing, financing, management, and step-by-step instructions on writing a business plan / including a sample business plan, and more) for starting or growing a successful business. Upon completion of this text the reader will understand the procedures required to start a successful business and apply for financing by writing a winning business plan. Easy to read and understand. My name is Eugene Allen. I wrote Introduction to Business and Business Plan Writing to improve the business success rate of entrepreneurs. It does not matter if you are just starting your business or want to learn additional ways to sustain and grow your business revenue, this book is for you. My background that qualifies me to compile Introduction To Business and Business Plan Writing includes: Education Master's in Business Administration B.S. in Marketing Business Experience I have owned and operated businesses in a variety of different industries, such as: retail, fast food, transportation, water distribution and Business Consulting.

Introduction to Globalization and Business
Introduction to Globalization and Business

Author: Barbara Parker

Publisher: SAGE

Published: 2005-04-27

Total Pages: 538

ISBN-13: 1848604696

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What is globalization? How have the world economies changed in recent years? What impact do these changes have on business and management practice? Through creative use of examples, case studies and exercises from organizations worldwide, this book demonstrates the many levels at which globalization impacts on contemporary businesses, society and organizations and elucidates the ways in which different globalization trends and factors interrelate. Focusing on an integrated approach to understanding the effects of global trends such as new technologies, new markets, and cultural and political changes, the book enables students to understand the wider implications of globalization and apply this to their study and comprehension of contemporary business and management. Each chapter: - opens with a short and current case which introduces the key concepts covered in that chapter - provides an overview of chapter objectives to allow the student to navigate easily - illustrates the chapter concepts with useful boxed examples - concludes with a review of the key chapter concepts learnt - provides a series of review and discussion questions - offers ′Global Enterprise Project′ assignments for applying course concepts to the same company - gives up-to-date references from many sources to direct student′s further reading. Students can access the companion website which includes additional material in support of each chapter of the book by clicking on the `companion website′ logo above.