Integrating Art and Creativity into Business Practice

Integrating Art and Creativity into Business Practice

Author: Schiuma, Giovanni

Publisher: IGI Global

Published: 2016-12-28

Total Pages: 278

ISBN-13: 1522520511

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Adaptability and sustainability are key factors in the success of any business in modern society. Developing unique and innovative processes in organizational environments provides room for new business opportunities. Integrating Art and Creativity into Business Practice is a key reference source for the latest scholarly research on the tools, techniques, and methods pivotal to the management of arts and creativity-based assets in contemporary organizations. Highlighting relevant perspectives across a myriad of topics, such as organizational culture, value creation, and crowdsourcing, this book is ideally designed for managers, professionals, academics, practitioners, and graduate students interested in emerging processes for entrepreneurship and business performance.


Creativity

Creativity

Author: John Cleese

Publisher: Crown

Published: 2020-09-08

Total Pages: 76

ISBN-13: 0385348282

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The legendary comedian, actor, and writer of Monty Python, Fawlty Towers, and A Fish Called Wanda fame shares his key ideas about creativity: that it’s a learnable, improvable skill. “Many people have written about creativity, but although they were very, very clever, they weren't actually creative. I like to think I'm writing about it from the inside.”—John Cleese You might think that creativity is some mysterious, rare gift—one that only a few possess. But you’d be wrong. As John Cleese shows in this short, practical, and often amusing guide, creativity is a skill that anyone can acquire. Drawing on his lifelong experience as a writer, Cleese shares his insights into the nature of creativity and offers advice on how to get your own inventive juices flowing. What do you need to do to get yourself in the right frame of mind? When do you know that you’ve come up with an idea that might be worth pursuing? What should you do if you think you’ve hit a brick wall? We can all be more creative. John Cleese shows us how.


Integrating the Arts Across the Content Areas

Integrating the Arts Across the Content Areas

Author: Donovan, Lisa

Publisher: Shell Education

Published: 2017-03-01

Total Pages: 267

ISBN-13: 1618139053

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Bring the arts back into the classroom with arts-based activities and strategies to use in language arts, mathematics, science, and social studies instruction. Developed in conjunction with Lesley University, this resource helps teachers to gain a better understanding of why and how to use the arts to reach and engage students. Developed to help motivate disengaged students, this professional resource provides activities, concrete examples, and stories from teachers already implementing art-based curriculum. The strategies are presented in categories that include: dramatic movement, storytelling, poetry, music/rhythm, and visual arts. This resource supports College and Career Readiness Standards.


Integrating Art and Creativity Into Business Practice

Integrating Art and Creativity Into Business Practice

Author: Giovanni Schiuma

Publisher:

Published: 2016-12-28

Total Pages: 0

ISBN-13: 9781522520528

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Adaptability and sustainability are key factors in the success of any business in modern society. Developing unique and innovative processes in organizational environments provides room for new business opportunities. Integrating Art and Creativity into Business Practice is a key reference source for the latest scholarly research on the tools, techniques, and methods pivotal to the management of arts and creativity-based assets in contemporary organizations. Highlighting relevant perspectives across a myriad of topics, such as organizational culture, value creation, and crowdsourcing, this book is ideally designed for managers, professionals, academics, practitioners, and graduate students interested in emerging processes for entrepreneurship and business performance.


Evolving Entrepreneurial Strategies for Self-Sustainability in Vulnerable American Communities

Evolving Entrepreneurial Strategies for Self-Sustainability in Vulnerable American Communities

Author: Sanchez-Barrios, Luis Javier

Publisher: IGI Global

Published: 2017-08-11

Total Pages: 400

ISBN-13: 152252861X

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Entrepreneurship has significant impacts on a nation’s economic infrastructure. Discovering new ways to promote entrepreneurial growth within undervalued communities can help ensure financial growth, as well as provide a boost to the current economy. Evolving Entrepreneurial Strategies for Self-Sustainability in Vulnerable American Communities is an essential scholarly resource that identifies initiatives for entrepreneurs in underdeveloped areas to utilize. Featuring pertinent topics that include poverty reduction, informal investment, and social entrepreneurship, this reference publication is ideal for academicians, students, entrepreneurs, business owners, and researchers that are seeking innovative strategies to boost the economy and provide more jobs across the nation.


Handbook of Research on Small and Medium Enterprises in Developing Countries

Handbook of Research on Small and Medium Enterprises in Developing Countries

Author: Ahmad, Noor Hazlina

Publisher: IGI Global

Published: 2017-02-10

Total Pages: 502

ISBN-13: 1522521666

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Smaller companies are abundant in the business realm and outnumber large companies by a wide margin. Understanding the inner workings of small businesses offers benefits to the consumers and the economy. The Handbook of Research on Small and Medium Enterprises in Developing Countries is an essential handbook for the latest research on the intentions, performance, and application models of independent firms. Featuring exhaustive coverage on a broad range of topics such as green IT, entrepreneurial ventures, and social capital, this publication is ideally designed for researchers, academicians, and practitioners seeking current research on the different opportunities and challenges in relation to this specific sector of business around the globe.


Advertising as a Creative Industry

Advertising as a Creative Industry

Author: Izabela Derda

Publisher: Taylor & Francis

Published: 2023-07-25

Total Pages: 92

ISBN-13: 1000970450

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At the crossroads of culture and commerce, the advertising industry is a regime of paradoxes. This book examines the place of advertising in today’s creative industries, exploring the major challenges advertisers confront as they engage with other creative sectors. Izabela Derda, author, media scholar, and industry expert, offers insights into how the industry keeps deconstructing its own creative processes and collaborative models as it attempts to stay relevant. Through extensive case studies and interviews with industry professionals and thought leaders, this book examines the sector’s struggle to adapt to new business models and to monetize creativity in today’s media landscape, from re-engaging audiences through media more typical of arts and entertainment to managing intricate cross-sectoral creative collaborations. From redesigning workplaces to satisfy the expectations of the youngest generations of creatives to reconsidering the paradigm of conventional creative teams, the advertising sector has swiftly adjusted to the seismic changes in today’s media landscape. The book will be of interest to scholars and students of creative media, advertising, and media studies, as well as those interested in understanding the changing complexities and latest innovations of the creative industries. Advertising professionals, artists, and policymakers will find relevant insights and possible solutions for the major challenges facing the advertising industry today. The Open Access version of this book, available at www.taylorfrancis.com, has been made available under a CC-BY license.


Creativity, Spirituality, and Making a Buck

Creativity, Spirituality, and Making a Buck

Author: David Nichtern

Publisher: Simon and Schuster

Published: 2019-10-08

Total Pages: 215

ISBN-13: 1614295182

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A friendly, funny, practical guide for creatives and entrepreneurs, written by a four-time Emmy award-winning and two-time Grammy-nominated composer-guitarist-producer who has worked with Paul Simon, Stevie Wonder, Jerry Garcia, Lana Del Rey, and Krishna Das, among many others. Also a beloved and highly regarded Buddhist teacher, David teaches readers how to integrate their creative process with their spiritual practice and livelihood. “How do I make a living doing what I love?” “Am I a sellout as an artist if I want to be successful?” “How do I integrate my spiritual principles with the art of running a business? And actually, um, how do I run a business?” Wondering how to reconcile your calling with your need to make a living wage, or what to do once your art starts selling, or how to achieve success in your field, or what it even means to be successful? David Nichtern offers his lived, learned experience as an entrepreneur, musician, and Buddhist teacher to first help you figure out what “success” means to you and then show you how to get there. He offers advice on the creative process and principles of business and ethics—everything from “listen to the muse!” to “protect your intellectual property!”—and provides mindfulness exercises to help you integrate inspiration and aspiration, vocation and avocation—to go from surviving to thriving. Whether you’re a baker trying to grow from the farmer’s market to a brick-and-mortar or a CEO exploring how taking care of your employees can be the same as taking care of your business—if you’re trying to align your spiritual, creative, and financial pursuits and discover what it means to truly live well, this book is for you.


Innovative Entrepreneurship in Action

Innovative Entrepreneurship in Action

Author: Giuseppina Passiante

Publisher: Springer Nature

Published: 2020-05-13

Total Pages: 206

ISBN-13: 303042538X

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This book analyses prevailing approaches and policies in innovative entrepreneurship. It explores the ways in which entrepreneurs learn and develop innovation-based businesses to drive increased regional competitiveness. Specifically, the contributions propose that sustainable innovation ecosystems booster innovative entrepreneurship and thus create a competitive advantage for smart and sustainable growth. It also examines the current state of entrepreneurship education, where the development of entrepreneurial abilities is considered a process of value creation—both economic and social—with the final aim to create both new start-ups and entrepreneurial mind-sets.Featuring theoretical approaches and empirical evidences, this title is appropriate for scholars, academics, students and policy makers in technology and innovation management, economics of innovation and entrepreneurship.