Instructor's Manual for Cases in Marketing Management
Author: Dale L. Varble
Publisher:
Published: 1976
Total Pages: 133
ISBN-13:
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Author: Dale L. Varble
Publisher:
Published: 1976
Total Pages: 133
ISBN-13:
DOWNLOAD EBOOKAuthor: Ross Brennan
Publisher: Financial Times/Prentice Hall
Published: 1995
Total Pages: 72
ISBN-13: 9780273622222
DOWNLOAD EBOOKAuthor: Atanu Adhikari
Publisher: Springer
Published: 2017-05-27
Total Pages: 94
ISBN-13: 3319526979
DOWNLOAD EBOOKThis is a teaching companion to the case studies provided in the book 'Strategic Marketing Cases in Emerging Markets' and is intended to help teachers and trainers follow a pedagogic line by using the case studies to develop a critical understanding of the service business scenarios and strategies for marketing in emerging markets. The authors provide extensive teaching notes for each of the cases, covering the pedagogy of the case study, the prerequisites to understanding it, case-specific teaching objectives, a suggested teaching approach, and a case synopsis. Each case is then rounded out with suggested discussion questions and concise answers, as well as additional reading to enhance the teaching and learning experience in the classroom.
Author: Charles W. Lamb
Publisher:
Published: 1987
Total Pages: 187
ISBN-13: 9780395429112
DOWNLOAD EBOOKAuthor: Roger D. Blackwell
Publisher:
Published: 1985
Total Pages: 185
ISBN-13: 9780030000492
DOWNLOAD EBOOKAuthor: Norman Alceo Paul Govoni
Publisher:
Published: 1983
Total Pages: 82
ISBN-13:
DOWNLOAD EBOOKAuthor: Lawrence Campbell Lockley
Publisher:
Published: 1964
Total Pages: 192
ISBN-13:
DOWNLOAD EBOOKAuthor: Kenneth L. Bernhardt
Publisher:
Published: 1997
Total Pages: 378
ISBN-13:
DOWNLOAD EBOOKAuthor: W. Wayne Talarzyk
Publisher:
Published: 1983
Total Pages: 237
ISBN-13: 9780030626142
DOWNLOAD EBOOKAuthor: Mary C. Gilly
Publisher:
Published: 1989
Total Pages: 0
ISBN-13:
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