Instructor's Manual to Accompany Hospitality Marketing Management, Fourth Edition
Author: Richard Reid
Publisher:
Published: 2005-03
Total Pages: 146
ISBN-13: 9780471696094
DOWNLOAD EBOOKRead and Download eBook Full
Author: Richard Reid
Publisher:
Published: 2005-03
Total Pages: 146
ISBN-13: 9780471696094
DOWNLOAD EBOOKAuthor: British Library
Publisher:
Published: 1988
Total Pages: 446
ISBN-13:
DOWNLOAD EBOOKAuthor: Donald Getz
Publisher: Goodfellow Publishers Ltd
Published: 2019-02-11
Total Pages: 193
ISBN-13: 1911396641
DOWNLOAD EBOOKFocuses on stakeholder theory applied to event management and goes beyond traditional approaches by treating event management as an applied field. It looks at issues such as stakeholder relationships and the management functions of planning, organizing, staffing, directing and controlling in the events sector.
Author: Bernard Davis
Publisher: Routledge
Published: 2013-01-11
Total Pages: 412
ISBN-13: 1136001220
DOWNLOAD EBOOKThis introductory textbook provides a thorough guide to the management of food and beverage outlets, from their day-to-day running through to the wider concerns of the hospitality industry. It explores the broad range of subject areas that encompass the food and beverage market and its five main sectors – fast food and popular catering, hotels and quality restaurants and functional, industrial, and welfare catering. New to this edition are case studies covering the latest industry developments, and coverage of contemporary environmental concerns, such as sourcing, sustainability and responsible farming. It is illustrated in full colour and contains end-of-chapter summaries and revision questions to test your knowledge as you progress. Written by authors with many years of industry practice and teaching experience, this book is the ideal guide to the subject for hospitality students and industry practitioners alike.
Author: Arthur James Wells
Publisher:
Published: 2007
Total Pages: 870
ISBN-13:
DOWNLOAD EBOOKAuthor: Onkvisit
Publisher:
Published: 2005
Total Pages: 750
ISBN-13: 9788120312388
DOWNLOAD EBOOKAuthor: American Bar Association. House of Delegates
Publisher: American Bar Association
Published: 2007
Total Pages: 216
ISBN-13: 9781590318737
DOWNLOAD EBOOKThe Model Rules of Professional Conduct provides an up-to-date resource for information on legal ethics. Federal, state and local courts in all jurisdictions look to the Rules for guidance in solving lawyer malpractice cases, disciplinary actions, disqualification issues, sanctions questions and much more. In this volume, black-letter Rules of Professional Conduct are followed by numbered Comments that explain each Rule's purpose and provide suggestions for its practical application. The Rules will help you identify proper conduct in a variety of given situations, review those instances where discretionary action is possible, and define the nature of the relationship between you and your clients, colleagues and the courts.
Author: Janet D. Ward
Publisher: Goodheart-Willcox Pub
Published: 2007
Total Pages: 616
ISBN-13: 9781590706534
DOWNLOAD EBOOKPrinciples of Food Science incorporates science concepts into a lab-oriented foods class. This text shows how the laws of science are at work in foods prepared at home and by the food industry. Each chapter includes engaging features focusing on such areas as current research, technology, and nutrition news. Through lab experiments in the text and Lab Manual, students will practice scientifi c and sensory evaluation of foods. They will discover how nutrients and other food components illustrate basic chemistry concepts. They will examine the positive and negative impacts microorganisms have on the food supply. Students will also explore the variety of careers available to workers with a food science background.
Author:
Publisher:
Published: 1997
Total Pages: 3126
ISBN-13:
DOWNLOAD EBOOKAuthor: Erdogan Koc
Publisher: Routledge
Published: 2020-09-03
Total Pages: 361
ISBN-13: 1000172066
DOWNLOAD EBOOKCross-Cultural Aspects of Tourism and Hospitality is the first textbook to offer students, lecturers, researchers and practitioners a comprehensive guide to the influence of culture on service providers as well as on customers, affecting both the supply and the demand sides of the industry – organisational behaviour, and human resource management, and marketing and consumer behaviour. Given the need for delivering superior customer value, understanding different cultures from both demand and supply sides of tourism and hospitality and the impact of culture on these international industries is an essential part of all students’ and practitioners’ learning and development. This book takes a research-based approach critically reviewing seminal cultural theories and evaluating how these influence employee and customer behaviour in service encounters, marketing, and management processes and activities. Individual chapters cover a diverse range of cultural aspects including intercultural competence and intercultural sensitivity, uncertainty and risk avoidance, context in communication, power distance, indulgence and restraint, time orientation, gender, assertiveness, individualism and collectivism, performance orientation, and humane orientation. This book integrates international case studies throughout to show the application of theory, includes self-test questions, activities, further reading, and a set of PowerPoint slides to accompany each chapter. This will be essential reading for all students, lecturers, researchers and practitioners and future managers in the fields of Tourism and Hospitality.