Catalog of Copyright Entries. Third Series

Catalog of Copyright Entries. Third Series

Author: Library of Congress. Copyright Office

Publisher: Copyright Office, Library of Congress

Published: 1967

Total Pages: 1250

ISBN-13:

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Includes Part 1, Number 2: Books and Pamphlets, Including Serials and Contributions to Periodicals July - December)


Instructor's Manual to Accompany Strategic Marketing Problems

Instructor's Manual to Accompany Strategic Marketing Problems

Author: Roger A. Kerin

Publisher:

Published: 1984

Total Pages: 324

ISBN-13:

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Forty-five contemporary marketing cases, focusing on major decisions faced by marketing executives, present a diverse set of issues in a variety of industries. Sixty percent of the cases are new, revised, or updated for this edition (sixth edition was 1993). This annotated instructor's edition provides information on case introductions, computational work, supplementary data, teaching suggestions, as well as notations which link specific topics or cases to corresponding sections in the Instructor's Manual. Annotation copyright by Book News, Inc., Portland, OR