Improving Public Opinion Surveys
Improving Public Opinion Surveys

Author: John H. Aldrich

Publisher: Princeton University Press

Published: 2012

Total Pages: 403

ISBN-13: 0691151466

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The American National Election Studies (ANES) is the premier social science survey program devoted to voting and elections. Conducted during the presidential election years and midterm Congressional elections, the survey is based on interviews with voters and delves into why they make certain choices. In this edited volume, John Aldrich and Kathleen McGraw bring together a group of leading social scientists that developed and tested new measures that might be added to the ANES, with the ultimate goal of extending scholarly understanding of the causes and consequences of electoral outcomes. The contributors--leading experts from several disciplines in the fields of polling, public opinion, survey methodology, and elections and voting behavior--illuminate some of the most important questions and results from the ANES 2006 pilot study. They look at such varied topics as self-monitoring in the expression of political attitudes, personal values and political orientations, alternate measures of political trust, perceptions of similarity and disagreement in partisan groups, measuring ambivalence about government, gender preferences in politics, and the political issues of abortion, crime, and taxes. Testing new ideas in the study of politics and the political psychology of voting choices and turnout, this collection is an invaluable resource for all students and scholars working to understand the American electorate.

Studies in Public Opinion
Studies in Public Opinion

Author: Willem E. Saris

Publisher: Princeton University Press

Published: 2004

Total Pages: 380

ISBN-13: 9780691119038

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Building on and reaching beyond themes in the work of Philip Converse, one of the pioneers in the study of public opinion, Studies in Public Opinion brings together a group of leading American and European social scientists to explore a number of new factors, with a particular emphasis on the structure of political choices. In twelve chapters that reflect different perspectives on how people form political opinions and how these opinions are manipulated, this book offers an unparalleled view of the state-of-the-art research on these important questions as it has developed on two continents.

The SAGE Handbook of Public Opinion Research
The SAGE Handbook of Public Opinion Research

Author: Wolfgang Donsbach

Publisher: SAGE

Published: 2007-12-18

Total Pages: 641

ISBN-13: 1446206513

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′Some of the most experienced and thoughtful research experts in the world have contributed to this comprehensive Handbook, which should have a place on every serious survey researcher′s bookshelf′ - Sir Robert Worcester, Founder of MORI and President of WAPOR ′82-′84. ′This is the book I have been waiting for. It not only reflects the state of the art, but will most likely also shape public opinion on public opinion research′ - Olof Petersson, Professor of political science, SNS, Stockholm, Sweden ′The Handbook of Public Opinion Research is very authoritative, well organized, and sensitive to key issues in opinion research around the world. It will be my first choice as a general reference book for orienting users and training producers of opinion polls in Southeast Asia′ - Mahar K. Mangahas, Ph.D., President of Social Weather Stations, Philippines (www.sws.org.ph) ′This is the most comprehensive book on public opinion research to date′ - Robert Ting-Yiu Chung, Secretary-Treasurer, World Association for Public Opinion Research (WAPOR); Director of Public Opinion Programme, The University of Hong Kong Public opinion theory and research are becoming increasingly significant in modern societies as people′s attitudes and behaviours become ever more volatile and opinion poll data becomes ever more readily available. This major new Handbook is the first to bring together into one volume the whole field of public opinion theory, research methodology, and the political and social embeddedness of polls in modern societies. It comprehensively maps out the state-of-the-art in contemporary scholarship on these topics. With over fifty chapters written by distinguished international researchers, both academic and from the commercial sector, this Handbook is designed to: - give the reader an overview of the most important concepts included in and surrounding the term ′public opinion′ and its application in modern social research - present the basic empirical concepts for assessing public opinion and opinion changes in society - provide an overview of the social, political and legal status of public opinion research, how it is perceived by the public and by journalists, and how it is used by governments - offer a review of the role and use of surveys for selected special fields of application, ranging from their use in legal cases to the use of polls in marketing and campaigns. The Handbook of Public Opinion Research provides an indispensable resource for both practitioners and students alike.

American Government 3e
American Government 3e

Author: Glen Krutz

Publisher:

Published: 2023-05-12

Total Pages: 0

ISBN-13: 9781738998470

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Black & white print. American Government 3e aligns with the topics and objectives of many government courses. Faculty involved in the project have endeavored to make government workings, issues, debates, and impacts meaningful and memorable to students while maintaining the conceptual coverage and rigor inherent in the subject. With this objective in mind, the content of this textbook has been developed and arranged to provide a logical progression from the fundamental principles of institutional design at the founding, to avenues of political participation, to thorough coverage of the political structures that constitute American government. The book builds upon what students have already learned and emphasizes connections between topics as well as between theory and applications. The goal of each section is to enable students not just to recognize concepts, but to work with them in ways that will be useful in later courses, future careers, and as engaged citizens. In order to help students understand the ways that government, society, and individuals interconnect, the revision includes more examples and details regarding the lived experiences of diverse groups and communities within the United States. The authors and reviewers sought to strike a balance between confronting the negative and harmful elements of American government, history, and current events, while demonstrating progress in overcoming them. In doing so, the approach seeks to provide instructors with ample opportunities to open discussions, extend and update concepts, and drive deeper engagement.

A Journalist's Guide to Public Opinion Polls
A Journalist's Guide to Public Opinion Polls

Author: Sheldon R. Gawiser

Publisher: Praeger

Published: 1994-10-21

Total Pages: 200

ISBN-13:

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This straightforward text provides journalists, both professional and student, with an explanation of the realities of an increasingly important facet of today's precision journalism--public opinion polling. The work aims to provide the skills necessary for evaluating and interpreting survey results accurately. After a brief review of the historical relationship between the press and public opinion, the authors examine the polling environment today. Then, step-by-step, they take the reader through the basics of journalistic uses of public opinion surveys and the questions to be asked by the journalist in evaluating a survey: who did the poll; who sponsored the poll; what were the survey questions and how were they worded; what is the sampling error; how to report poll results; how to put survey figures in context; and how to make and evaluate projections based upon polls. In addition, the text offers a review of statistical methods for the journalist and a 20 question checklist.

Political Polling in the Digital Age
Political Polling in the Digital Age

Author: Kirby Goidel

Publisher: LSU Press

Published: 2011-05-02

Total Pages: 157

ISBN-13: 0807137847

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The 2008 presidential election provided a "perfect storm" for pollsters. A significant portion of the population had exchanged their landlines for cellphones, which made them harder to survey. Additionally, a potential Bradley effect -- in which white voters misrepresent their intentions of voting for or against a black candidate -- skewed predictions, and aggressive voter registration and mobilization campaigns by Barack Obama combined to challenge conventional understandings about how to measure and report public preferences. In the wake of these significant changes, Political Polling in the Digital Age, edited by Kirby Goidel, offers timely and insightful interpretations of the impact these trends will have on polling. In this groundbreaking collection, contributors place recent developments in public-opinion polling into a broader historical context, examine how to construct accurate meanings from public-opinion surveys, and analyze the future of public-opinion polling. Notable contributors include Mark Blumenthal, editor and publisher of Pollster.com; Anna Greenberg, a leading Democratic pollster; and Scott Keeter, director of survey research for the Pew Research Center. In an era of increasingly personalized and interactive communications, accurate political polling is more difficult and also more important. Political Polling in the Digital Age presents fresh perspectives and relevant tactics that demystify the variable world of opinion taking.

Constructing Public Opinion
Constructing Public Opinion

Author: Justin Lewis

Publisher: Columbia University Press

Published: 2001-03-07

Total Pages: 267

ISBN-13: 0231529066

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Is polling a process that brings "science" into the study of society? Or are polls crude instruments that tell us little about the way people actually think? The role of public opinion polls in government and mass media has gained increasing importance with each new election or poll taken. Here Lewis presents a new look at an old tradition, the first study of opinion polls using an interdisciplinary approach combining cultural studies, sociology, political science, and mass communication. Rather than dismissing polls, he considers them to be a significant form of representation in contemporary culture; he explores how the media report on polls and, in turn, how publicized results influence the way people respond to polls. Lewis argues that the media tend to exclude the more progressive side of popular opinion from public debate. While the media's influence is limited, it works strategically to maintain the power of pro-corporate political elites.

Nonresponse in Social Science Surveys
Nonresponse in Social Science Surveys

Author: National Research Council

Publisher: National Academies Press

Published: 2013-10-26

Total Pages: 167

ISBN-13: 0309272475

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For many household surveys in the United States, responses rates have been steadily declining for at least the past two decades. A similar decline in survey response can be observed in all wealthy countries. Efforts to raise response rates have used such strategies as monetary incentives or repeated attempts to contact sample members and obtain completed interviews, but these strategies increase the costs of surveys. This review addresses the core issues regarding survey nonresponse. It considers why response rates are declining and what that means for the accuracy of survey results. These trends are of particular concern for the social science community, which is heavily invested in obtaining information from household surveys. The evidence to date makes it apparent that current trends in nonresponse, if not arrested, threaten to undermine the potential of household surveys to elicit information that assists in understanding social and economic issues. The trends also threaten to weaken the validity of inferences drawn from estimates based on those surveys. High nonresponse rates create the potential or risk for bias in estimates and affect survey design, data collection, estimation, and analysis. The survey community is painfully aware of these trends and has responded aggressively to these threats. The interview modes employed by surveys in the public and private sectors have proliferated as new technologies and methods have emerged and matured. To the traditional trio of mail, telephone, and face-to-face surveys have been added interactive voice response (IVR), audio computer-assisted self-interviewing (ACASI), web surveys, and a number of hybrid methods. Similarly, a growing research agenda has emerged in the past decade or so focused on seeking solutions to various aspects of the problem of survey nonresponse; the potential solutions that have been considered range from better training and deployment of interviewers to more use of incentives, better use of the information collected in the data collection, and increased use of auxiliary information from other sources in survey design and data collection. Nonresponse in Social Science Surveys: A Research Agenda also documents the increased use of information collected in the survey process in nonresponse adjustment.

Public Opinion in the Middle East
Public Opinion in the Middle East

Author: Mark Tessler

Publisher: Indiana University Press

Published: 2011-06-13

Total Pages: 401

ISBN-13: 0253223156

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Acknowledgments Introduction: Public Opinion Research in the Arab and Muslim Middle East Part One Domestic Politics 1. Regime Orientation and Participant Citizenship in Developing Countries: Hypotheses and a Test with Longitudinal Data from Tunisia (1981) Mark Tessler and Patricia Freeman 2. The Origins of Popular Support for Islamist Movements: A Political Economy Analysis (1997) Mark Tessler 3. Islam and Democracy in the Middle East: The Impact of Religious Orientations on Attitudes toward Democracy in Four Arab Countries (2002) Mark Tessler 4. Political Generations in Developing Countries: Evidence and Insights from Algeria (2004) Mark Tessler, Carrie Konold and Megan Reif 5. The Democracy Barometers: Attitudes in the Arab World (2008) Amaney Jamal and Mark Tessler Part Two Political Culture And Islam 6. Political Culture in Turkey: Connections among Attitudes toward Democracy, the Military, and Islam (2004) Mark Tessler and Ebru Altinoglu 7. Assessing the Influence of Religious Predispositions on Citizen Orientations Related to Governance and Democracy: Findings from Survey Research in Three Dissimilar Arab Societies (2006) Mark Tessler 8. Democracy and the Political Culture Orientations of Ordinary Citizens: A Typology for the Arab World and Perhaps Beyond (2009) Mark Tessler and Eleanor Gao Part Three International Conflict 9. Gender, Feminism, and Attitudes toward International Conflict: Exploring Relationships with Survey Data from the Middle East (1997) Mark Tessler and Ina Warriner 10. Islam and Attitudes toward International Conflict: Evidence from Survey Research in the Arab World (1998) Mark Tessler and Jodi Nachtwey 11. Further Tests of the Women and Peace Hypothesis: Evidence from Cross-National Survey Research in the Middle East (1999) Mark Tessler, Jodi Nachtwey and Audra Grant 12. The Political Economy of Attitudes toward Peace among Palestinians and Israelis (2002) Jodi Nachtwey and Mark Tessler 13. What Leads Some Ordinary Men and Women in Arab Countries to Approve of Terrorist Acts against the West: Evidence from Survey Research in Algeria and Jordan (2007) Mark Tessler and Michael D.H. Robbins Bibliography Index.

Public Opinion
Public Opinion

Author: Barbara A. Bardes

Publisher: Rowman & Littlefield

Published: 2012

Total Pages: 393

ISBN-13: 1442215011

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The new edition of this popular textbook provides a comprehensive, accessible introduction to public opinion in the United States and describes how public opinion data are collected, how they are used, and the role they play in the U.S. political system. Bardes and Oldendick introduce students to the history of polling and explain the factors a good consumer of polls should know in order to evaluate public opinion data. Public Opinion: Measuring the American Mind is the only text to devote significant space to the history.