The Medical Trade Catalogue in Britain, 1870-1914
The Medical Trade Catalogue in Britain, 1870-1914

Author: Claire L. Jones

Publisher: University of Pittsburgh Press

Published: 2016-08-05

Total Pages: 197

ISBN-13: 0822981750

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By the late nineteenth century, advances in medical knowledge, technology and pharmaceuticals led to the development of a thriving commercial industry. The medical trade catalogue became one of the most important means of promoting the latest tools and techniques to practitioners. Drawing on over 400 catalogues produced between 1870 and 1914, Jones presents a study of the changing nature of medical professionalism. She examines the use of the catalogue in connecting the previously separate worlds of medicine and commerce and discusses its importance to the study of print history more widely.

Commodifying Everything
Commodifying Everything

Author: Susan Strasser

Publisher: Routledge

Published: 2013-12-16

Total Pages: 305

ISBN-13: 1136706852

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Commodification refers most explicitly to the activities of turning things into commodities and of commercializing that which is not commercial in essence. The mass marketing of pets, the rise of the coffin industry, the conversion of preacher into salesmen, and the globalization of Taleggio cheese are some of the exciting but surprising topics in this volume that show how friendship, death, spirituality, and artisanship all have a price after being commodified. This unique collection of essays is a fascinating take on creating consumer products and consumer identities when what's for sale goes well beyond the thing itself. It will be a course-in-a-box for instructors who want to teach their students about commodification.