Honor System Marketing

Honor System Marketing

Author: Jeff Mcpherson

Publisher:

Published: 2011-05

Total Pages: 0

ISBN-13: 9781601730206

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Drawing on years of personal experience and interviews with dozens of fellow farmers, business owners and customers, Jeff McPherson shows how you can make the honor system work to your advantage.


The New Honor Code

The New Honor Code

Author: Grant McCracken

Publisher: Simon and Schuster

Published: 2020-12-29

Total Pages: 208

ISBN-13: 1982154667

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Cultural anthropologist and thought leader Grant McCracken proposes a radical solution for our time of unprecedented scandal: a return to honor. What used to be shocking has somehow become the new normal. Sexual predators stalk interns at work. Parents try to buy a place for their kids in college. Leaders compromise morals for political advantage. It happens so frequently that we can no longer dismiss these cases as a few bad apples. Something in the system is rotten. How can someone get ahead and be successful in our modern culture without compromising their morality? What makes a good man or woman in this era of scandal? Respected cultural anthropologist Grant McCracken has the answer: a return to the ancient idea of honor. By looking at examples of honor and dishonor in popular culture and at institutions as diverse as Harvard, PBS, and Wells Fargo, he lays out not just how we got to where we are, but practical guidelines for how leaders and individuals can restore moral order to their organizations and personal lives. Grant takes on topics like masculinity and gender roles, as well as classism and elitist attitudes. Celebrities and corporate leaders get knocked down to size while exploring just why their lack of honor can be harmful or dangerous. New Honor Code is a sharp and insightful guide to what honor truly is, and how to incorporate it into your life.


Team Code of Honor

Team Code of Honor

Author: Blair Singer

Publisher: RDA Press, LLC

Published: 2013-02-28

Total Pages: 161

ISBN-13: 1937832449

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Every great team, culture, society, religion or business that has endured time, adversity and challenge has always had one thing in common: a set of simple but powerful rules that govern the internal behaviors and expectations of that group. It is called The Code of Honor. We hear of these Codes when we think of things like The Ten Commandments, the Marine Corps or the Constitution. Yet if sales is the number one skill in business, number two has to be the ability to bring ordinary people together to build a championship team. This does not happen by chance or by the simple accumulation of talent. The Code is the core ingredient to creating winning organizations. The book is a step-by-step guide for any individual, group or company to actually create a Code of Honor specific to their team. The Rich Dad Poor Dad Advisor series was designed as a “how-to” series to empower individuals to succeed in the world of business and finance. “Team Code of Honor” is critical to this series because its processes bridge all facets of business, investment, entrepreneurship and even personal life. The book explains through graphic examples, stories and numerous case studies how a Code or set of rules is created, maintained, enforced and used for rapid and controlled growth of any entity. The book is designed as an operating manual for putting any business team together. It steps you all the way from properly choosing players, to creating the Code, to increasing performance and to winning. Each chapter gives the team specific assignments and examples so that by the time you have completed the book, your Code is in place and your team is operating at a true championship level.


Visionary Pricing

Visionary Pricing

Author: Gerald E. Smith

Publisher: Emerald Group Publishing

Published: 2012-11-29

Total Pages: 384

ISBN-13: 1780529961

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Presents the thinking from preeminent pricing thought leaders from North America, Europe, and Asia who originally came together many years ago to encourage the development of pricing. In this book, they assess the present and future destiny of pricing, pricing innovation, and pricing paradigms that are influencing the evolution of pricing.


Honor in the Modern World

Honor in the Modern World

Author: Laurie M. Johnson

Publisher: Rowman & Littlefield

Published: 2016-08-03

Total Pages: 328

ISBN-13: 1498502628

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After a century-long hiatus, honor is back. Academics, pundits, and everyday citizens alike are rediscovering the importance of this ancient and powerful human motive. This volume brings together some of the foremost researchers of honor to debate honor’s meaning and its compatibility with liberalism, democracy, and modernity. Contributors—representing philosophy, sociology, political science, history, psychology, leadership studies, and military science—examine honor past to present, from masculine and feminine perspectives, and in North American, European, and African contexts. Topics include the role of honor in the modern military, the effects of honor on our notions of the dignity and “purity” of women, honor as a quality of good statesmen and citizens, honor’s role in international relations and community norms, and how honor’s egalitarian and elitist aspects intersect with democratic and liberal regimes.


The Global Code

The Global Code

Author: Clotaire Rapaille

Publisher: Macmillan

Published: 2015-09-29

Total Pages: 306

ISBN-13: 1137279710

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The bestselling author of The Culture Code explains why marketing and social psychology must evolve to acknowledge new, universally held human values


The Addiction Inoculation

The Addiction Inoculation

Author: Jessica Lahey

Publisher: HarperCollins

Published: 2021-04-06

Total Pages: 336

ISBN-13: 0062883801

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“The Addiction Inoculation is a vital look into best practices parenting. Writing as a teacher, a mother, and, as it happens, a recovering alcoholic, Lahey's stance is so compassionate, her advice so smart, any and all parents will benefit from her hard-won wisdom.” —Peggy Orenstein, author of Girls & Sex and Boys & Sex In this supportive, life-saving resource, the New York Times bestselling author of The Gift of Failure helps parents and educators understand the roots of substance abuse and identify who is most at risk for addiction, and offers practical steps for prevention. Jessica Lahey was born into a family with a long history of alcoholism and drug abuse. Despite her desire to thwart her genetic legacy, she became an alcoholic and didn’t find her way out until her early forties. Jessica has worked as a teacher in substance abuse programs for teens, and was determined to inoculate her two adolescent sons against their most dangerous inheritance. All children, regardless of their genetics, are at some risk for substance abuse. According to the National Center on Addiction and Substance Abuse, teen drug addiction is the nation’s largest preventable and costly health problem. Despite the existence of proven preventive strategies, nine out of ten adults with substance use disorder report they began drinking and taking drugs before age eighteen. The Addiction Inoculation is a comprehensive resource parents and educators can use to prevent substance abuse in children. Based on research in child welfare, psychology, substance abuse, and developmental neuroscience, this essential guide provides evidence-based strategies and practical tools adults need to understand, support, and educate resilient, addiction-resistant children. The guidelines are age-appropriate and actionable—from navigating a child’s risk for addiction, to interpreting signs of early abuse, to advice for broaching difficult conversations with children. The Addiction Inoculation is an empathetic, accessible resource for anyone who plays a vital role in children’s lives—parents, teachers, coaches, or pediatricians—to help them raise kids who will grow up healthy, happy, and addiction-free.


Disruptive Marketing

Disruptive Marketing

Author: Geoffrey Colon

Publisher: AMACOM

Published: 2016-08-09

Total Pages: 268

ISBN-13: 0814437400

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With 75 percent of screen time being spent on connected devices, digital strategies have moved front and center of marketing plans. Getting a message through to customers, and not just in front of them for a second before being thrown away, requires radical rethinking. What if that’s not enough? How often does consumer engagement go further than the “like” button? With the average American receiving close to 50 phone notifications a day, do the company messages get read or just tossed aside? The reality is that technology hasn’t just reshaped mass media; it’s altering behavior as well. Disruptive Marketing challenges you to toss the linear plan, strip away conventions, and open your mind as it takes you on a provocative, fast-paced tour of our changing world, where you’ll find that: Selling is dead, but ongoing conversation thrives Consumers generate the best content about brand People tune out noise and listen to feelings Curiosity leads the marketing team Growth depends on merging analytics with boundless creativity Packed with trends, predictions, interviews with big-think marketers, and stories from a career spent pushing boundaries, Disruptive Marketing is the solution you’ve been looking for to boost your brand into new territory!


Roman Honor

Roman Honor

Author: Carlin A. Barton

Publisher: Univ of California Press

Published: 2023-11-08

Total Pages: 342

ISBN-13: 0520404343

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This book is an attempt to coax Roman history closer to the bone, to the breath and matter of the living being. Drawing from a remarkable array of ancient and modern sources, Carlin Barton offers the most complex understanding to date of the emotional and spiritual life of the ancient Romans. Her provocative and original inquiry focuses on the sentiments of honor that shaped the Romans' sense of themselves and their society. Speaking directly to the concerns and curiosities of the contemporary reader, Barton brings Roman society to life, elucidating the complex relation between the inner life of its citizens and its social fabric. Though thoroughly grounded in the ancient writings—especially the work of Seneca, Cicero, and Livy—this book also draws from contemporary theories of the self and social theory to deepen our understanding of ancient Rome. Barton explores the relation between inner desires and social behavior through an evocative analysis of the operation, in Roman society, of contests and ordeals, acts of supplication and confession, and the sense of shame. As she fleshes out Roman physical and psychological life, she particularly sheds new light on the consequential transition from republic to empire as a watershed of Roman social relations. Barton's ability to build productively on both old and new scholarship on Roman history, society, and culture and her imaginative use of a wide range of work in such fields as anthropology, sociology, psychology, modern history, and popular culture will make this book appealing for readers interested in many subjects. This beautifully written work not only generates insight into Roman history, but also uses that insight to bring us to a new understanding of ourselves, our modern codes of honor, and why it is that we think and act the way we do.