Handbook of Print Media
Author: Helmut Kipphan
Publisher: Springer Science & Business Media
Published: 2001-07-31
Total Pages: 1252
ISBN-13: 9783540673262
DOWNLOAD EBOOKCD-ROM contains: Electronic version of text.
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Handbook of Print Media
Author: Helmut Kipphan
Publisher: Springer
Published: 2014-02-27
Total Pages: 1221
ISBN-13: 3540299009
DOWNLOAD EBOOKPrinters nowadays are having to learn new technologies if they are to remain competitive. This innovative, practical manual is specifically designed to cater to these training demands. Written by an expert in the field, the Handbook is unique in covering the entire spectrum of modern print media production. Despite its comprehensive treatment, it remains an easy-to-use, single-volume reference, with all the information clearly structured and readily retrievable. The author covers both traditional as well as computer-aided technologies in all stages of production, as well as electronic media and multimedia. He also deals with training, research, strategies and trends, showing readers how to implement the latest methods. With 1,200 pages, containing 1,500 illustrations - over half in colour - the Handbook conveys the current state of technology together with its specific terminology. The accompanying CD-ROM includes the entire manual in fully searchable form, plus additional software tools. Invaluable information for both beginners and "old hands" in printing works, publishing houses, trade associations, the graphics industry, and their suppliers.
International Libel and Privacy Handbook
Author: Charles J. Glasser, Jr.
Publisher: John Wiley & Sons
Published: 2013-01-31
Total Pages: 594
ISBN-13: 1118420497
DOWNLOAD EBOOKAn indispensable survival guide for anyone in the media industry and the lawyers who serve them Especially now, in an age of instant global access through digital media, it is vitally important that journalists, authors and publishers, as well as the lawyers who serve them, be fully up on the laws governing media, worldwide. The ultimate resource for all the media content providers and purveyors, this fully updated and expanded Third Edition of the critically-acclaimed handbook offers you instant access to relevant libel and privacy laws and important legal rulings in the Europe, Asia, the Middle East and the Americas. It clearly and concisely explains risks publishers should know about prior to publication, steps they can take in order to avoid legal conflicts, and legal defences available to them in the event of a claim. Offers nation-by-nation summaries of libel and privacy law written by local practitioners in an easy-to-use reference format Expanded to include coverage of important emerging territories--Mexico, Israel, and Argentina, et al--as well as the latest libel and privacy rulings Features new chapters on emerging media markets--including Israel, Mexico, Argentina, Jordan, and others--as well as valuable updates to the Middle East section Provides updates on all major media markets and nations, along with coverage of changes in libel laws in key jurisdictions, including Australia, the UK, Hungary and Germany
Handbook of Children and the Media
Author: Dorothy G. Singer
Publisher: SAGE
Published: 2012
Total Pages: 825
ISBN-13: 1412982421
DOWNLOAD EBOOK'Handbook of Children and the Media' brings together the best-known scholars from around the world to summarize the current scope of the research in this field.
Ready to Print
Author: Kristina Nickel
Publisher: Die Gestalten Verlag
Published: 2011
Total Pages: 288
ISBN-13: 9783899553253
DOWNLOAD EBOOKReady to Print is an easy to follow reference for designers that thoroughly explains each stage of how to prepare data for prepress and production. This practical manual features clearly structured chapters on paper, print technology, composition and typography, trapping, color, image editing, and PDF, which are supplemented by numerous descriptive graphics. From the properties of different types of paper to the production of color-accurate proofs, and the recommended program settings for creating a printable PDF, Ready to Print reveals both opportunities and limitations in the pre-press and production processes. In short, this book paves the way for designers to create the best possible print product.
Handbook of Printing Processes
Author: Deborah L. Stevenson
Publisher: Graphic Arts Books
Published: 1994
Total Pages: 264
ISBN-13: 9780883621646
DOWNLOAD EBOOKThis publication provides a introduction to all steps of print production for every major printing process. Related topics covered include binding and finishing, paper and ink. Emerging technologies such as waterless printing and stochastic printing are also discussed.
Handbook of Sports and Media
Author: Arthur A. Raney
Publisher: Routledge
Published: 2009-03-04
Total Pages: 756
ISBN-13: 1135257345
DOWNLOAD EBOOKThis distinctive Handbook covers the breadth of sports and media scholarship. Organized into historical, institutional, spectator, and critical studies perspectives, this volume brings together the work of many researchers, defining the full scope of the subject area, including the development of sports media; production, coverage, and economics of sports media; sports media audiences; sports promotion; and race and gender issues in sports and media.
The Media Handbook
Author: Helen Katz
Publisher: Routledge
Published: 2019-05-03
Total Pages: 236
ISBN-13: 042978564X
DOWNLOAD EBOOKThe Media Handbook provides a practical introduction to the advertising, media planning, and buying processes. Emphasizing basic calculations and the practical realities of offering alternatives and evaluating the plan, this seventh edition includes greater coverage of social media, buying automation, the continued digitization of media, and updated statistics on media consumption. It covers over the top television, programmatic TV, digital advertising, and the automation of buying across all media. Author Helen Katz provides a continued focus on how planning and buying tie back to the strategic aims of the brand and the client, keeping practitioners and students up to date with current industry examples and practices. The Companion Website to the book includes resources for both students and instructors. For students there are flashcards to test themselves on main concepts, a list of key media associations, a template flowchart and formulas. Instructors can find lecture slides and sample test questions to assist in their course preparation.
The SAGE Handbook of Media Processes and Effects
Author: Robin L. Nabi
Publisher: SAGE
Published: 2009-09-11
Total Pages: 657
ISBN-13: 1412959969
DOWNLOAD EBOOKPart III emphasizes the various factors that influence the critical functions of message selection and processing central to a host of mass media application contexts.
Introduction to Contemporary Print Culture
Author: Simone Murray
Publisher: Routledge
Published: 2020-10-11
Total Pages: 327
ISBN-13: 1000178293
DOWNLOAD EBOOKIntroduction to Contemporary Print Culture examines the role of the book in the modern world. It considers the book’s deeply intertwined relationships with other media through ownership structures, copyright and adaptation, the constantly shifting roles of authors, publishers and readers in the digital ecosystem and the merging of print and digital technologies in contemporary understandings of the book object. Divided into three parts, the book first introduces students to various theories and methods for understanding print culture, demonstrating how the study of the book has grown out of longstanding academic disciplines. The second part surveys key sectors of the contemporary book world – from independent and alternative publishers to editors, booksellers, readers and libraries – focusing on topical debates. In the final part, digital technologies take centre stage as eBook regimes and mass-digitisation projects are examined for what they reveal about information power and access in the twenty-first century. This book provides a fascinating and informative introduction for students of all levels in publishing studies, book history, literature and English, media, communication and cultural studies, cultural sociology, librarianship and archival studies and digital humanities.
