Guerilla Capitalism
Guerilla Capitalism

Author: Lan Nguyen

Publisher: Elsevier

Published: 2009-03-09

Total Pages: 241

ISBN-13: 178063255X

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Aimed at globalising companies, institutional investors, business researchers, students and practitioners. Guerilla Capitalism analyses the nature of the business system and behaviour of state owned enterprises in Vietnam. Written by an expert author, the book is based on first hand case studies containing full and frank interviews with local managers on the country's business culture. It thus provides those seeking to do business in Vietnam with an unparalleled insight into how and why its businesses in general, and state owned enterprises in particular, are structured and managed, a topic about which little has been previously written. The book also presents researchers and students with a comprehensive, societal approach to the study of organisational behaviour, and offers a distinctive interpretation of the common problems of state owned enterprises in transitional economies that goes beyond the traditional economic explanation. - Is written by a Vietnamese academic whose unique access gave him an in-depth knowledge and understanding of business practices in Vietnam - Provides information on the business environment in Vietnam - Provides a comprehensive and innovative explanation and interpretation of the business system in Vietnam based on real world case studies and observations

Guerilla Economy
Guerilla Economy

Author: Peter Schran

Publisher: SUNY Press

Published: 1976-01-01

Total Pages: 344

ISBN-13: 9780873953443

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A study of economic development dealing with the headquarters of the Chinese communist movement during the Sino-Japanese and Pacific wars.

Guerrilla Marketing and Joint Ventures
Guerrilla Marketing and Joint Ventures

Author: Jay Conrad Levinson

Publisher: Morgan James Publishing

Published: 2014-08-15

Total Pages: 202

ISBN-13: 1630471577

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Unlock the ultimate secret to entrepreneurial success with this field-tested guide to guerrilla marketing and joint ventures! With his Guerrilla Marketing series, Jay Conrad Levinson has helped countless entrepreneurs level the playing field and compete with the big guys through low- and no-cost marketing strategies. Now he and coauthor Sohail Khan reveal how to master the most powerful weapon in the guerrilla marketing arsenal: strategic partnership. Guerrilla Marketing and Joint Ventures explains step-by-step how entrepreneurs can use smarter marketing and joint ventures to generate maximum profits from minimum investments. Real-life case studies—including Khan’s own experience of going from zero to four million customers in thirty days—will also show you how joint ventures can help an individual entrepreneur make millions in a very short space of time.

Guerrilla Capitalism
Guerrilla Capitalism

Author: Adam Cash

Publisher: Breakout Productions Incorporated

Published: 1984-01-01

Total Pages: 172

ISBN-13: 9780915179169

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This section contains a collection of books on the underground economy and related subject matter. The books range from scholarly treatises to the nuts-and-bolts of moonlighting, bartering, evading price controls and rationing, smuggling, and dodging regulations and taxes which hamstring the "mainstream" economy. The underground economy is the free market. May your taxes be low, and all your trades be profitable... "If you believe that government regulations are wise rules set up for the benefit of all of us and taxes are our fair share of common duties, then you wouldn't want to read this book". -- Dillinger Relic What is good is "believing in" free enterprise if you don't practice it? This book gives you step-by-step instructions on how to do business "off the books". Doing business without a license; Getting customers to pay in cash; Keeping two sets of books; Investing unreported income; And much more. Highlighted with case histories of successful guerrilla capitalists.

On Guerrilla Warfare
On Guerrilla Warfare

Author: Mao Tse-tung

Publisher: Courier Corporation

Published: 2012-03-06

Total Pages: 130

ISBN-13: 0486119572

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The first documented, systematic study of a truly revolutionary subject, this 1937 text remains the definitive guide to guerrilla warfare. It concisely explains unorthodox strategies that transform disadvantages into benefits.

Guerrilla Marketing for the Home-based Business
Guerrilla Marketing for the Home-based Business

Author: Jay Conrad Levinson

Publisher: Houghton Mifflin Harcourt

Published: 1995

Total Pages: 196

ISBN-13: 9780395742839

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American business is in the midst of cataclysmic change. Corporate downsizing is increasing, causing disillusioned employees to establish home-based businesses. Using case studies, anecdotes, illustrations, and examples, the authors present their time-tested arsenal of tools most effective for this new, smaller startup.

Guerrilla Marketing Goes Green
Guerrilla Marketing Goes Green

Author: Jay Conrad Levinson

Publisher: John Wiley & Sons

Published: 2010-01-08

Total Pages: 299

ISBN-13: 047056458X

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These Two Masters of Marketing Want to Pass Their Most Powerful Success Strategies on to You! Learn to: Slash marketing costs and boost profits by making your business as green and ethical as possible Easily turn your customers, suppliers, and even competitors into your unofficial sales force Understand how to turn business acquaintances into powerful joint-venture partners Cut your advertising budget and build revenues using social media, traditional media, and the power of your own brain—even get paid to do your marketing Harness the Magic Triangle and the Abundance Principle to skyrocket to success Find all this and much more within the covers of Guerrilla Marketing Goes Green—your road map to thrive and prosper as a green, ethical business in tough times and good times. "A playbook for companies that want to succeed in a world where integrity and transparency trump slick slogans. This is a gem that should be required reading—not just for so-called green marketers, but for any marketer who wants to succeed in today's economy, and tomorrow's." — Joel Makower, Executive Editor, GreenBiz.com, and author, Strategies for the Green Economy "Very wise words from very wise men. Shel and Jay are seasoned marketing pros who not only talk the talk, but walk the walk . . . Follow the advice of Guerrilla Marketing Goes Green. Your current customers, your new customers, and your bank account will be richer for it." —Bob Burg, author, Endless Referrals, and coauthor, The Go-Giver

The Ethics of Insurgency
The Ethics of Insurgency

Author: Michael L. Gross

Publisher: Cambridge University Press

Published: 2015-01-12

Total Pages: 343

ISBN-13: 1316194302

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As insurgencies rage, a burning question remains: how should insurgents fight technologically superior state armies? Commentators rarely ask this question because the catchphrase 'we fight by the rules, but they don't' is nearly axiomatic. But truly, are all forms of guerrilla warfare equally reprehensible? Can we think cogently about just guerrilla warfare? May guerrilla tactics such as laying improvised explosive devices (IEDs), assassinating informers, using human shields, seizing prisoners of war, conducting cyber strikes against civilians, manipulating the media, looting resources, or using nonviolence to provoke violence prove acceptable under the changing norms of contemporary warfare? The short answer is 'yes', but modern guerrilla warfare requires a great deal of qualification, explanation, and argumentation before it joins the repertoire of acceptable military behavior. Not all insurgents fight justly, but guerrilla tactics and strategies are also not always the heinous practices that state powers often portray them to be.

Guerrilla Marketing for a Bulletproof Career
Guerrilla Marketing for a Bulletproof Career

Author: Jay Conrad Levinson

Publisher: Morgan James Publishing

Published: 2011-04-05

Total Pages: 251

ISBN-13: 1600378153

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Presents strategies for achieving career goals and receiving new opportunities in the twenty-first century, emphasizing the importance of networking, building strong relationships, and doing good work.