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Author: Jeremy Aynsley
Publisher: Univ of California Press
Published: 2000
Total Pages: 254
ISBN-13: 0520227964
DOWNLOAD EBOOKA sweeping and comprehensive catalogue of the graphic arts in Germany from 1890 through World War II, this handsome oversized volume also deals with the methodology of art as a medium of persuasion.
Author: Jens Müller
Publisher: Callisto Publishers
Published: 2017
Total Pages: 0
ISBN-13: 9783981753912
DOWNLOAD EBOOK"This book for the first time tells the fascinating story of German graphic design in all its detail, from the late monarchy to the 'Wirtschaftswunder' after World War II. The author explores the interrelationship between the groundbreaking early inventions of Germany's graphic design pioneers and the nation?s explosive politics, shedding light not only on the development of the profession but on its international influence."--
Author: Jeremy Aynsley
Publisher: Reaktion Books
Published: 2009-05-15
Total Pages: 258
ISBN-13: 1861897448
DOWNLOAD EBOOKGerman design and architecture reflects the country’s rich and fraught political history in its structure and aesthetic philosophy. Jeremy Aynsley now offers an in-depth study of this relationship between German history and design since 1870 and the complex principles underlying it. Designing Modern Germany reveals how German attitudes toward national identity, modernity and technology are crucial to understanding German design. Aynsley traces the historical development of German design, beginning in the 1870s with the first dedicated Arts and Crafts schools and stretching through to the famous institutions of the Bauhaus and the Ulm Hochschule für Gestaltung. He analyses the works of leading figures such as Peter Behrens and Hannes Meyer, through to Ingo Maurer and Jil Sander, and many others in design specialties including graphics, industrial and furniture design, fashion and architecture. He also offers the first consideration of the contrasting design traditions of East and West Germany between 1949 and 1989. Whether examining the pre-First World War department store, the National Socialist fashion system or East Germany’s official design culture, Designing Modern Germany reveals that German design significantly affected citizens’ daily lives. An essential read for designers and scholars of German design and history, Designing Modern Germany is a key text for understanding Germany’s major contribution to twentieth-century design.
Author: Nancy Skolos
Publisher: Laurence King Publishing
Published: 2012-08-31
Total Pages: 192
ISBN-13: 1780673639
DOWNLOAD EBOOKThe process of creating graphic design cannot be easily defined: each designer has their own way of seeing the world and approaching their work. Graphic Design Process features a series of in-depth case studies exploring a range of both universal and unique design methods. Chapters investigate typical creative strategies – Research, Inspiration, Drawing, Narrative, Abstraction, Development and Collaboration – examining the work of 23 graphic designers from around the world. Work featured includes projects by Philippe Apeloig, Michael Bierut, Ed Fella, James Goggin, Anette Lenz, Johnson Banks, Me Company, Graphic Thought Facility, Ahn Sang-Soo and Ralph Schraivogel. This book is aimed at students and educators, as well as practising designers interested in the working methodologies of their peers.
Author: Craig Ward
Publisher: ACTAR Publishers
Published: 2012
Total Pages: 162
ISBN-13: 8415391358
DOWNLOAD EBOOKWard pulls from his ten years' experience as a designer and art director to tackle subjects such as design fetishists, Helvetica's neutrality, urgent briefs, as well as topics such as the validity of design education, the supposed death of print, client relationships and pitch planning. In addition, the book features contributions and insights from more than a dozen other established practitioners such as Milton Glaser, Stefan Sagmeister, Christoph Niemann and David Carson--Provided by publisher.
Author: Jens Müller
Publisher: Taschen
Published: 2018
Total Pages: 480
ISBN-13: 9783836570374
DOWNLOAD EBOOKIn this second volume, Jens Müller rounds off the most comprehensive exploration of graphic design to date. With around 3,500 seminal pieces and 78 landmark projects, year-by-year spreads, and profiles of industry leaders, discover how graphic design shaped contemporary society from the 1960s until today, from the hippie movement to new forms...
Author: Richard Hollis
Publisher:
Published: 2012-08
Total Pages: 295
ISBN-13: 9780956962317
DOWNLOAD EBOOKFrom the man who brought you the layout of John Berger's 'Ways of Seeing' comes a comprehensive selection of writings covering over 40 years of reflection on graphic design history, from interviews, essays, letters and articles to lectures and course outlines. Designed by Richard Hollis himself and densely illustrated with over 500 thumbnail images, 'About Graphic Design' charts the insatiable curiosity and methodological rigour of the renowned graphic designer, graphic design theorist and historian.
Author: Sophie Cure
Publisher: Laurence King Publishing
Published: 2019-06-25
Total Pages: 0
ISBN-13: 9781786273963
DOWNLOAD EBOOK'Truly something that's just a beautiful, slick, and very enjoyable little publication' – CreativeBoom "Graphic Design Play Book features a variety of puzzles and challenges, providing a fun and interactive way for young visual thinkers to engage with the world of graphic design" – Eye Understand how graphic design works and develop your visual sensibility through puzzles and activities! An entertaining and highly original introduction to graphic design, the Graphic Design Play Book uses puzzles and visual challenges to demonstrate how typography, signage, logo design, posters and branding work. Through a series of games and activities, including spot the difference, matching games, drawing and dot–to–dot, readers are introduced to graphic art concepts and techniques in an engaging and interactive way. Further explanation and information is provided by solution pages and a glossary, and a loose–leaf section contains stickers, die–cut templates, and coloured paper to help readers complete the activities. Illustrated with typefaces, poster design and pictograms by distinguished designers including Otl Aicher, Pierre Di Sciullo, Otto Neurath and Gerd Arntz, the book will be enjoyed both by graphic designers, and anyone interested in finding out more about visual communication. An excerpt from the book: How many ways are there of saying 'hello'? Probably a zillion. And there are surely just as many ways of writing it. In CAPITALS, and with an exclamation mark ! Or with a question mark ? Or maybe both ?! As a tiny black word in the middle of a white page; or with large, multi–coloured, dancing letters ; maybe with a simple shape or an image. Being interested in graphic design means looking at and understanding the world around us. And being aware of the multitude of signs that shape our daily life day after day and freight it with meaning – whether it's a stop sign, a cornflakes packet, a psychedelic album cover, a seductive headline on the cover of a magazine, the more subtle typography of a page in a novel, a flashing pharmacy sign or the credits of a sci–fi film. Thinking about this plethora of signs was what led us to conceive this introduction to graphic design as a collection of beacons and benchmarks – as a toolbox for exploring and learning in a simple and intuitive way through play, alone or with others, whether you're a child or an adult. These are experiments, a series of suggestions, with no right or wrong answers. The four sections of this book – typography, posters, signs, identity – are all invitations to dive in, explore and let your eyes and your hands take you on a voyage of discovery! – Sophie Cure and Aurélien Farina
Author: Mateo Kries
Publisher: Vitra Design Museum
Published: 2021-04-27
Total Pages: 320
ISBN-13: 9783945852446
DOWNLOAD EBOOKThe fertile dual evolution of design under socialism and capitalism in postwar Germany The cheap, colorful plastic designs of East Germany pitted against the cool functionalism of West German design: German Design 1949-1989: Two Countries, One Historydoes away with such clichés. More than 30 years after German reunification, it presents a comprehensive overview of German design history of the postwar period for the first time ever. With over 300 illustrations and numerous examples from the fields of design--fashion, furniture, graphics, automobile, industrial and interiors--the book shows how design featured in daily life on both sides of the Wall, the important part it played in the reconstruction process and how it served as a propaganda tool during the Cold War. Key objects and protagonists--from Dieter Rams or Otl Aicher in the West to Rudolf Horn or Renate Müller in the East--are presented alongside formative factors such as the Bauhaus legacy and important institutions such as the Hochschule für Gestaltung (HfG) Ulm. The exceptional case of the division of Germany allows a unique comparative perspective on the role design played in promoting socialism and capitalism. While in the Federal Republic to the West, it became a generator of the export economy and the "Made in Germany" brand, in the East it was intended to fuel the socialist planned economy and affordability for broad sections of the population was key. While the book highlights the different realities of East and West, the many cross references that connected design in both are also examined. It impressively illustrates the many facets of German design history in the postwar period: from the domestic sphere to global politics, from industrial products to design's role as a tool of protest that foreshadowed the fall of the Berlin Wall in 1989.
Author: Ivan Chermayeff
Publisher: Princeton Architectural Press
Published: 2000-09
Total Pages: 292
ISBN-13: 9781568982564
DOWNLOAD EBOOKThe NBC peacock, the PBS "everyman," the Chase Bank octagon, and hundreds of other outstanding trademarks have been created by one design firm, Chermayeff & Geismar Inc. Their logos and identity programs for high-profile corporations such as Mobil, Time Warner, Viacom, and Xerox, and for preeminent institutions such as the New York Public Library, Alvin Ailey Dance, the Smithsonian Institution, and the Museum of Modern Art, are instantly recognizable hallmarks of design. TM collects over 200 trademarks created over the 40-year history of the firm, which is led by Ivan Chermayeff, Tom Geismar, and Steff Geissbuhler. The variety and vitality of their work is reflected in this visually rich book, which serves an inspiration for designers as well as a reference to the best in trademark design.
