This handbook highlights the importance of communications and public relations for building a successful organisation, mobilising support, and helping the organisation achieve its aims and objectives. It provides all the basics to help develop an effective communications strategy and a plan of action, and covers the main techniques involved, including:/-/- Leaflets, newsletters, publications, and reports/-/- Websites, Internet mailing, video and other audio-visual media/-/- How to get coverage in the print and broadcast media/-/- How to monitor feedback and response./-//-/The presentation is simple and clear and includes worked examples, case studies and exercises. The authors also provide useful tips on writing clearly, editing, illustration and design. Immensely practical and easy to follow, this do-it-yourself handbook will be of considerable use to NGOs, public sector organisations, those working for social change, and anyone interested in communications and public relations.
A hands-on guide for applying research methods to common problems, issues, projects, and questions that communication practitioners deal with on a regular basis, this text demonstrates the relevance of research in professional roles and communication and media careers. The second edition features updated material that covers major communication research methods including surveys, experiments, focus groups, and observation research while also providing key background information on ethics, validity, reliability, concept explication, statistical analysis, and other current topics. It continues to foster student engagement with research through its numerous features and practical activities, including: Research in Depth—examples of methods as applied in scholarly research Reflect & React—problems and issues that promote reflection and discussion Voices from Industry—Q&As with professionals working in communication industries End-of-Unit Activities—exercises that reinforce concepts and content The text is ideally suited to both undergraduate and graduate courses in mass communication research methods. Online resources, including sample syllabi, PowerPoint slides, and test banks are available on the companion website: www.routledge.com/cw/boyle.
Get people's attention and get your message across at work. Learn the simplest way to improve your business communication skills today. There is no fluff and no vague advice, just practical step-by-step methods you can start using today. This multi-award-winning book teaches specific methods for having short, clear business conversations, emails, meetings, interviews, and more. Check out the reviews to hear from the real people this book has helped. Communication should be clear and concise, and we should get to the point quickly. The problem is we don't always know how to do this. What does it mean to be concise? How can a complex topic be summarized in just a few lines? This award-winning book is a step-by-step guide for clear, concise communication in everyday work conversations. Being concise is not about trying to condense all the information into sixty seconds. It is about having clear intent, talking about one topic at a time, and focusing on solutions instead of dwelling on problems. Throughout this book you'll discover how to: - Have shorter, better work conversations and meetings - Get to the point faster without rambling or going off on tangents - Lead your audience toward the solution you need - Apply one technique to almost every discussion, email, presentation and interview with great results This book is a result of more than 20,000 conversations in both business and technical jobs. Chris Fenning has trained individuals and teams around the world in these techniques. He has worked with organizations from start-ups to Fortune 50 and FTSE 100 companies. These methods work for them all. Having clearer communication is easier than you might expect, and it all starts with the first minute.
The book will follow a step-by-step tutorial approach to construct an application that allows video conferencing and calls between two browsers and a system for sharing files among a group.This book is ideal for developers new to the WebRTC standards who are interested in adding sensor-driven, real-time, peer-to-peer communication to their web applications. You will only need basic experience with HTML and JavaScript.
All the tips, ideas and advice given to, and requested by, MA students in Media and Communications, are brought together in an easy-to-use accessible guide to help students study most effectively. Based upon many years of teaching study skills and hundreds of lecture slides and handouts this introduction covers a range of general and generic skills that the author relates specifically towards media and communications studies. As well as the mechanics of writing and presentations, the book also shows how students can work on and engage with the critical and contemplative elements of their degrees whilst retaining motivation and refining timekeeping skills. Of course the nuts and bolts of reading, writing, listening, seminars and the dreaded dissertation and essays are covered too. In addition advice on referencing, citation and academic style is offered for those with concerns over English grammar and expression. Aimed primarily at postgraduate students, there is significant crossover with undergraduate work, so this book will also prove of use to upper level undergraduate readers whether using English as a first or second language.
How to make a living speaking, training, and running workshops andseminars Expert Bob Bly shares his secrets for earning $1,000 to $5,000 aday, or more, as a self-employed speaker, lecturer, or trainer. Heshows readers, step-by-step, everything they need to know to becomepolished speakers, create winning presentations, find a marketniche, set fees, get bookings, and much more. Aspiring speakerswill learn about the corporate training market-who buys training,what the hot topics are, how to package and sell training courses,and what to charge. Bob Bly (Dumont, NJ) is an independent copywriter, advertisingconsultant, bestselling author, popular lecturer, and highlysuccessful trainer.
Mikael Krogerus and Roman Tschäppeler have tested the 44 most important communication theories and distilled them in book form, alongside clear and entertaining illustrations. Want better conversations? Ask open-ended questions that have no right or wrong answers—make your partner feel brilliant. Want better meetings? Ban smartphones, use a timer, and make everyone stand up. Want better business deals? Focus on the thing, rather than the person; on similarities, rather than differences; and on good outcomes, rather than perfect ones. Whether you want to present ideas more clearly, improve your small talk, or master the art of introspection, The Communication Book delivers, fusing theoretical knowledge and practical advice in a small but mighty package. With sections on work, the self, relationships and language, this book is indispensable for anyone who wants to improve what they say, and how they say it.
All of us communicate. Whether it is with our family, friends or colleagues at the work, communication is something that all of us do as second nature. But whether we communicate effectively or not, well, that is something entirely different altogether. And yes, there is a difference between communicating and being and communicating EFFECTIVELY. Great communication skills can make a world of difference. When you are able to communicate effectively, you'll find that people understand you a lot better, you are able to build connections a lot easier and more opportunities start to happen to you at work because people are impressed by how well you can present yourself, your thoughts and ideas. At work, effective communication is what is going to be your ace in the hole on your path to success. Did you know that employers consider effective on-the-job communication skills as one of the most important skills any employee can have? That is what effective communication can do for you. Employees who can communicate well will find themselves rising within the ranks of a corporation far quicker than their peers, because this is a prized skill to have, a skill that is very often overlooked by many which is a huge mistake to make. The great news is, communication skills are something that everyone can improve on. All that is needed from you is commitment, time and lots of practice on your part as you build a foundation while you start to develop more effective communication skills as you progress. If you are ready to start improving your ability to effectively get your messages across in any situation in life, this book is what you need to help you get started. Your success in life and your ability to be able to converse well with others around you is how you build successful relationships that will help you reach further in all aspects of life, whether it may be family life, friendships, everyday encounters, work and even romance. Why? Because everything hinges on communication, that is why it is such an important life skill that everyone should and must develop, if they are not already doing so. This book is your opportunity to learn what it takes to be an effective communicator, how to overcome basic communication barriers and what you can do to start making a difference in the way you communicate in your life today.
Have you ever lost out on a promotion? Struggled with a difficult conversation? Been put on the spot and blanked? Imagine if... ...you were better at persuading others and negotiating for what you want. ...you were more fluent at introducing yourself, making conversation, and following up. ...you were better at delivering feedback, receiving criticism, and using positive language. ...you were perceived as more diplomatic and charismatic. Smart Talk applies up-to-date communication research to everyday situations and gives smart, practical, step-by-step directions to achieve results. Smart Talk is no ordinary book— it's the Swiss Army Knife of communication—a comprehensive set of tools to build strong relationships and avoid communication breakdowns. With proven strategies and practical action plans, Smart Talk will help you resolve conflicts, strengthen your natural charisma, and master the art of persuasion. Never again will you dread a holiday party or be rendered speechless at a business meeting. Backed by solid research and written in an engaging narrative style with a warm sense of humor, communication expert Lisa B. Marshall translates her wealth of experience into practical, fresh advice to help you navigate any complex situation, and achieve professional success.
