Brand Positioning

Brand Positioning

Author: Subroto Sengupta

Publisher: Tata McGraw-Hill Publishing Company

Published: 2005-01-25

Total Pages: 0

ISBN-13: 9780070581593

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This second edition of Brand Positioning helps marketing and advertising professionals differentiate their product and give it a distinct advantage in an overcrowded global market. It explores the concepts and principles involved in developing sound positioning strategy and discusses practical applications,as well as how to: Secure competitive advantage Use celebrity endorsements to market products Establish brand positioning on the Internet And much more!


Albert Camus Quotes

Albert Camus Quotes

Author: Albert Camus

Publisher:

Published: 2016-07-13

Total Pages: 40

ISBN-13: 9781535077934

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" The Best Albert Camus Quotation Book ever Published. Special Edition This book of Albert Camus quotes contains only the rarest and most valuable quotations ever recorded about Albert Camus, authored by a team of experienced researchers. Hundreds of hours have been spent in sourcing, editing and verifying only the best quotations about Albert Camus for your reading pleasure, saving you time and expensive referencing costs. This book contains over 39 pages of quotations which are immaculately presented and formatted for premium consumption. Be inspired by these Albert Camus quotes; this book is a niche classic which will have you coming back to enjoy time and time again. What's Inside: Contains only the best quotations on Albert Camus Over 39 pages of premium content Beautifully formatted and edited for maximum enjoyment Makes for the perfect niche gift for you or someone special Enjoy such quotes such as: A free press can, of course, be good or bad, but, most certainly without freedom, the press will never be anything but bad. Albert Camus A guilty conscience needs to confess. A work of art is a confession. Albert Camus A man without ethics is a wild beast loosed upon this world. Albert Camus A man's work is nothing but this slow trek to rediscover, through the detours of art, those two or three great and simple images in whose presence his heart first opened. Albert Camus A taste for truth at any cost is a passion which spares nothing. Albert Camus After all manner of professors have done their best for us, the place we are to get knowledge is in books. The true university of these days is a collection of books. Albert Camus ... And much more! Click Add to Cart and Enjoy!"


Oral Laser Application

Oral Laser Application

Author: Andreas Moritz

Publisher:

Published: 2006

Total Pages: 576

ISBN-13:

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This volume offers a comprehensive account of all conventional indications for laser-assisted dentistry, including cavity preparation, endodontics, and periodontal therapy, as well as laser-assisted bleaching and soft laser applications.


Bad Language, Naked Ladies, and Other Threats to the Nation

Bad Language, Naked Ladies, and Other Threats to the Nation

Author: Anne Rubenstein

Publisher: Duke University Press

Published: 1998

Total Pages: 228

ISBN-13: 9780822321415

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A history of Mexican comic books, their readers, their producers, their critics, and their complex relations with the government and the Church that discusses cultural nationalism, popular taste, and social change.


Mediterranean Island Landscapes

Mediterranean Island Landscapes

Author: Ioannis N. Vogiatzakis

Publisher: Springer Science & Business Media

Published: 2008-02-26

Total Pages: 397

ISBN-13: 140205064X

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Mediterranean islands exhibit many similarities in their biotic ecological, physical and environmental characteristics. There are also many differences in terms of their human colonization and current anthropogenic pressures. This book addresses in three sections these characteristics and examines the major environmental changes that the islands experienced during the Quaternary period. The first section provides details on natural and cultural factors which have shaped island landscapes. It describes the environmental and cultural changes of the Holocene and their effects on biota, as well as on the current human pressures that are now threats to the sustainability of the island communities. The second section focuses on the landscapes of the largest islands namely Sicily, Sardinia, Corsica, Cyprus, Crete, Malta and the Balearics. Each island chapter includes a special topic reflecting a particular characteristic of the island. Part three presents strategies for action towards sustainability in Mediterranean islands and concludes with a comparison between the largest islands. Despite several published books on Mediterranean ecosystems/landscapes there is no existing book dealing with Mediterranean islands in a collective manner. Students, researchers and university lecturers in environmental science, geography, biology and ecology will find this work invaluable as a cross-disciplinary text while planners and politicians will welcome the succinct summaries as background material to planning decisions.