The author led the U.S. Army into the modern age of computer warfare developing portals through which avenues of digitalisation eventually flowed to civilian use. A graduate of West Point, he rose to the rank of Commanding General of the U.S. Army's Signal Corps developing technology used by all the military services. This is his story beginning as a lieutenant in the Korean War when he used radio communication with pigeon backup to Operation Desert Storm when computer warfare was used for the first time.
Part geography lesson, part introduction ornithology, United Tweets is all fun . . . a feathered pageant matching the 50 state birds--USA Today *INCLUDES* Fun facts, a full map of the United States, all the state capitals, and hilarious illustrations of each state bird! Welcome to the United Tweets Pageant! This colorful parade of state birds competing to be Top Tweet will have readers of all ages laughing aloud. From Alabama's Yellowhammer to Wyoming's Western Meadowlark, each bird is a winner, and each bird loves to show off the state it calls home. Hudson Talbott has created an inspired introduction to states and their birds. His vibrant, detailed illustrations infuse the birds' interactions with energy and humor, making this a great way to spark kids' interest in United States history, geography, and, of course, wildlife!
A compact, comprehensive, and very silly field guide featuring more than 200 of the rudest birds on earth—from the creator of the Webby Award–winning hit Instagram account! Effin’ Birds is the most eagerly anticipated new volume in the grand and noble profession of nature writing and bird identification. Sitting proudly alongside Sibley, Kaufman, and Peterson, this book contains more than 150 pages crammed full of classic, monochrome plumage art paired with the delightful but dirty aphorisms (think “I’m going to need more booze to deal with this week”) that made the Effin’ Birds feed a household name. Also included in its full, Technicolor glory is John James Audubon’s most beautiful work matched with modern life advice. Including never-before-seen birds, insults, and field notes, this guide is a must-have for any effin’ fan or birder.
The era of "big data" has revolutionized many industries—including advertising. This is a valuable resource that supplies current, authoritative, and inspiring information about—and examples of—current and forward-looking theories and practices in advertising. The New Advertising: Branding, Content, and Consumer Relationships in the Data-Driven Social Media Era supplies a breadth of information on the theories and practices of new advertising, from its origins nearly a quarter of a century ago, through its evolution, to current uses with an eye to the future. Unlike most other books that focus on one niche topic, this two-volume set investigates the overall discipline of advertising in the modern context. It sheds light on significant areas of change against the backdrop of digital data collection and use. The key topics of branding, content, interaction, engagement, big data, and measurement are addressed from multiple perspectives. With contributions from experts in academia as well as the advertising and marketing industries, this unique set is an indispensable resource that is focused specifically on new approaches to and forms of advertising. Readers will gain an understanding of the distinct shifts that have taken place in advertising. They will be able to build their knowledge on frameworks for navigating and capitalizing on today's fragmented, consumer-focused, digital media landscape, and they will be prepared for what the future of advertising will likely bring.
Lt. Gen. John C. H. Lee wore six stars on his helmet, three in front and three in back—an unusual affectation. He was a stickler for discipline and a legendary military figure whom servicemen and historians loved to hate. Yet Lee was an intensely religious person and an advocate of opportunity for African Americans in the era of Jim Crow, setting him apart from the conservative officer corps at this time. Lee was also responsible for supplying the Allied armies in Europe during World War II from D-Day through Germany’s surrender. In this long-overdue biography of the brilliant and eccentric commander, Hank H. Cox paints a vivid picture of this enormous logistical task and the man who made it all happen. The General Who Wore Six Stars delves into the perplexing details of how Lee let his idiosyncrasies get the better of him. This “pompous little son-of-a-bitch,” as some historians have called him, who was “only interested in self-advertisement,” famously moved his headquarters to Paris, where during the height of the American Army supply crisis, twenty-nine thousand of his Service of Supply troops shacked up in the finest hotels and, due to sheer numbers, created an enormous black market. Yet, Cox argues, Lee’s strategical genius throughout the war has been underappreciated not only by his contemporaries but also by World War II historians. The General Who Wore Six Stars provides a timely reassessment of this intriguing individual.
The funniest, most memorable Twitter messages from comedian and bestselling author Steve Martin, along with hilarious responses from followers. Steve Martin's uncanny ability to pack 140 characters with humor and wit has defined what it means to be a celebrity in today's world of social media. With over 8 million followers on Twitter (a number growing by the day), Martin's tweets have been covered by personal blogs, major news outlets, and everything in between. Funny illustrations complement Martin's insights on everything from celebrity culture to jury duty to Twitter itself. Perfect, light reading for your hectic commute, busy waiting rooms, or a lazy Sunday afternoon, this collection will delight avid followers and offline fans alike.
Could YOU survive a digital detox? Perfect for fans of Lucy Diamond and Sophie Kinsella, It Started With A Tweet is the hilarious new romantic comedy from the author of The Bucket List to Mend a Broken Heart. 'Had me smiling from start to finish. It was a joy to read; smart, witty and completely fresh' Cathy Bramley Daisy Hobson lives her whole life online. But when her social media obsession causes her to make a catastrophic mistake at work, Daisy finds her life going into free-fall . . . Her sister Rosie thinks she has the answer to all of Daisy's problems - a digital detox in a remote cottage in Cumbria. Soon, too, Daisy meets a welcome distraction there in Jack, the rugged man-next-door. But can Daisy, a London girl, ever really settle into life in a tiny, isolated village? And, more importantly, can she survive without her phone? See what people are saying about the queen of romantic comedy, Anna Bell: 'The perfect laugh-out-loud love story for the digital generation. I loved it!' Louise Pentland, bestselling author of Wilde Like Me 'Perfect for fans of Sophie Kinsella' Take a Break 'Funny, relatable and fabulously written' Daily Express 'Romantic and refreshing' Mhairi McFarlane 'A fun, bouncy, brilliant tale' Heat 'Funny, romantic and uplifting' Cressida McLaughlin, author of The Canal Boat Cafe
When this classic collection of stories first appeared—in 1962, on the author’s thirtieth birthday—Arthur Mizener wrote in The New York Times Book Review: “Updike is a romantic [and] like all American romantics, that is, he has an irresistible impulse to go in memory home again in order to find himself. . . . The precise recollection of his own family-love, parental and marital, is vital to him; it is the matter in which the saving truth is incarnate. . . . Pigeon Feathers is not just a book of very brilliant short stories; it is a demonstration of how the most gifted writer of his generation is coming to maturity; it shows us that Mr. Updike’s fine verbal talent is no longer pirouetting, however gracefully, out of a simple delight in motion, but is beginning to serve his deepest insight.”
#1 NEW YORK TIMES BESTSELLER • WASHINGTON POST BESTSELLER • WALL STREET JOURNAL BESTSELLER • LOS ANGELES TIMES BESTSELLER “I've always looked upon cartooning as comedy’s last frontier. I have done stand-up, sketches, movies, monologues, awards show introductions, sound bites, blurbs, talk show appearances, and tweets, but the idea of a one-panel image with or without a caption mystified me. I felt like, yeah, sometimes I’m funny, but there are these other weird freaks who are actually funny. You can understand that I was deeply suspicious of these people who are actually funny.” So writes the multitalented comedian Steve Martin in his introduction to A Wealth of Pigeons: A Cartoon Collection. In order to venture into this lauded territory of cartooning, he partnered with the heralded New Yorker cartoonist Harry Bliss. Steve shared caption and cartoon ideas, Harry provided impeccable artwork, and together they created this collection of humorous cartoons and comic strips, with amusing commentary about their collaboration throughout. The result: this gorgeous, funny, singular book, perfect to give as a gift or to buy for yourself.
