Food Stylist's Handbook
Food Stylist's Handbook

Author: Denise Vivaldo

Publisher: Gibbs Smith

Published: 2010

Total Pages: 266

ISBN-13: 1423614925

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Acclaimed food stylist Denise Vivaldo shares the tips and secrets of the trade with cooks who want to become master stylists. It takes a steady hand to arrange the chocolate curls and drizzle the caramel sauce in elaborate designs on top of that sumptuous tiered cake. Whether for food blogs, television, books, magazines, movies, menus, or advertising, food stylists and photographers learn to slice, plate, tweak, and arrange so the dish becomes less a bit a food and more the work of an artisan. Learn how to create ice cream that doesn't melt under the hot camera lights, build stacks of lighter-than-air pancakes, grill a thick steak to perfection with a charcoal starter and more.

The Food Stylist's Handbook
The Food Stylist's Handbook

Author: Denise Vivaldo

Publisher: Simon and Schuster

Published: 2017-08-01

Total Pages: 575

ISBN-13: 1510721185

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Acclaimed food stylist Denise Vivaldo shares the tips and secrets of the trade with cooks and foodies alike who want to become master stylists. It takes a steady hand to arrange the chocolate curls and drizzle the caramel sauce in elaborate designs on top of that sumptuous tiered cake. Whether for food blogs, television, books, magazines, movies, menus, or advertising, food stylists and photographers learn to slice, plate, tweak, and arrange so the dish becomes less a bit of food and more the work of an artisan. With Denise and coauthor Cindie Flannigan’s help, you’ll find out how to get started, what equipment you’ll need, how to find clients, tips to staying successful in the business, and—most importantly—how to craft and style food (and products that appear to be food) so it all looks delicious from every angle. This paperback edition of The Food Stylist’s Handbook has been fully updated and revised to help current culinary professionals, armchair chefs, bloggers, and food photographers understand how to make every picture tell a story.

Food Styling for Photographers
Food Styling for Photographers

Author: Linda Bellingham

Publisher: CRC Press

Published: 2012-11-12

Total Pages: 272

ISBN-13: 1136101667

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The number of entry level pro photographers is growing and this book fills the void of information on food styling.

The Food Stylist's Handbook
The Food Stylist's Handbook

Author: Denise Vivaldo

Publisher: Gibbs Smith Publishers

Published: 2010

Total Pages: 264

ISBN-13: 9781423606031

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The secret world of food styling comes into focus in this handbook for chefs, artists, and food lovers who want to make the transition to food styling. A food stylist helps produce a photo that sells a dream, brand, product, sandwich, plate, lifestyle, chef, or restaurant. Learn how to turn banal food into ambrosia before the camera's eye. Master the tricks of the trade to keep food looking fresh and mouth-wateringly delicious, even after hours on the set. Author Denise Vivaldo has been a food stylist in Los Angeles for twenty-five years. Originally a professionally trained chef catering in Hollywood, Vivaldo was discovered by Aaron Spelling and put to work on his television shows building food presentations for the camera. Her company, Food Fanatics, styles food for cookbooks, packaging, television, and film.--From publisher description.

Food Photography & Lighting
Food Photography & Lighting

Author: Teri Campbell

Publisher: New Riders

Published: 2012-09-26

Total Pages: 789

ISBN-13: 0133066703

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Creating mouth-watering food images requires more than just a love of food and access to a kitchen. With the popularity of food blogs and photography how-tos, it’s tempting to think that anyone can photograph food, but it’s another thing entirely to shoot for a tight ad layout with the pressure of your client watching over your shoulder. Commercial food photographer Teri Campbell has been called a “lighting master,” and in this beautifully illustrated book, he not only shares his detailed lighting set-ups and shooting techniques for a wide range of food and drink shots, but also offers candid advice on how to set up a studio, use the right equipment, market your work, find clients, bid on assignments, hire food and prop stylists, and communicate effectively with everyone on the set. Campbell shares his expertise on dozens of commercial assignments–from shooting beignets on location in New Orleans, to creating perfect ice tea pours, to photographing beans on real flames in his studio. Learn how he creates dynamic compositions, uses studio strobes, and arranges light diffusers, reflectors, fill cards, and mirrors, to create the perfect capture. Campbell also discusses his post-processing techniques in Adobe Camera Raw and Adobe Photoshop to create images that are irresistible. This guide for intermediate and advanced users provides the insider details to help you expand your photography skills or turn your passion for food and images into a professional career.

Food Styling
Food Styling

Author: Delores Custer

Publisher: John Wiley & Sons

Published: 2010-05-03

Total Pages: 426

ISBN-13: 0470080191

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Food Styling is the first serious book on the subject of food styling for specific media: editorial, advertorial, public relations, marketing, advertising, packaging, and television and film production. It focuses on the development of skills and the techniques and equipment required to help chefs improve presentations and simply better market a product.

Fashion Stylist's Handbook
Fashion Stylist's Handbook

Author: Danielle Griffiths

Publisher: Laurence King Publishing

Published: 2012-08-27

Total Pages: 273

ISBN-13: 1786271141

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With its tutorial-based approach, this is a practical guide to both hand- and computer-drawn design. Readers will learn to think three-dimensionally and build complex design ideas that are structurally sound and visually clear. The book also illustrates how these basic skills underpin the use of computer-aided design and graphic software. While these applications assist the designer in creating physical products, architectural spaces and virtual interfaces, a basic knowledge of sketching and drawing allows the designer to fully exploit the software. Foundational chapters show how these technical skills fit into a deeper and more intuitive feeling for visualisation and representation, while featured case studies of leading designers, artists and architects illustrate the full range of different drawing options available. Hundreds of hand-drawn sketches and computer models have been specially created to demonstrate critical geometry and show how to build on basic forms and exploit principles of perspective to develop sketches into finished illustrations. There's also advice on establishing context, shading and realizing more complex forms.

Starting Your Career as a Photo Stylist
Starting Your Career as a Photo Stylist

Author: Susan Linnet Cox

Publisher: Simon and Schuster

Published: 2012-04-01

Total Pages: 280

ISBN-13: 1621535983

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This invaluable career manual explores the numerous directions a career in photo styling can take. Starting Your Career as a Photo Stylist prepares new and working stylists with in-depth information on food styling, fashion styling, and six other areas of specialization. Readers will also learn everything they need to know about practical aspects of the profession, including production, casting, location scouting, working with a photo crew, creating a portfolio, and marketing their work. Established stylists will benefit from tips on how to develop and sustain their freelance careers, and business forms will provide aspiring stylists with a head start on building their businesses. Interviews with working stylists offer insight into what it takes to thrive in their line of work. Written by a stylist with over twenty years of experience, Starting Your Career as a Photo Stylist is the ultimate guide to this little-known and exciting career!

Food Styling and Photography For Dummies
Food Styling and Photography For Dummies

Author: Alison Parks-Whitfield

Publisher: John Wiley & Sons

Published: 2012-03-27

Total Pages: 341

ISBN-13: 111809719X

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Discover how to style and photograph food like the pros Whether you're taking shots for a foodie blog, advertisements, packaging, menus, or cookbooks, Food Styling & Photography For Dummies shows you how to take the next step in your passion for food and photography. This attractive, informative, and fun guide to the fundamentals of food styling provides information on the tools and techniques used by some of the most successful industry professionals. Food Styling & Photography For Dummies provides you with the fundamentals of food styling and gives you the inside scoop on the tools and techniques used by some of the most successful industry professionals. Shows you how to translate taste, aroma, and appeal through color, texture, and portion Includes techniques such as extreme close-ups, selective focus, and unique angles to create dramatic effect Detailed coverage on lighting and composition Tips for choosing the proper equipment and mastering the use of camera settings, lenses, and post-production software Advice for creating a professional personality and getting your food photography business off the ground Whether you're an amateur or professional food photographer, Food Styling & Photography For Dummies is a fun and informative guide to photographing and arranging culinary subject matter.

Style Wise
Style Wise

Author: Shannon Burns-Tran

Publisher: Bloomsbury Publishing USA

Published: 2018-02-22

Total Pages: 304

ISBN-13: 1501323776

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Style Wise: A Practical Guide to Becoming a Fashion Stylist is an essential step-by-step guide and reference tool for anyone interested or involved in professional styling. The book paints a realistic picture of the day-to-day activities of professional stylists and provides aspiring stylists with the tools and information needed to begin building a portfolio. Topics covered include photo shoots, film shoots, fashion shows, special events, and other areas such as image management and food, prop, and set styling. Burns-Tran includes charts of fashion icons, history, terms, and other sources of inspiration from classic films to street culture. The book also provides references to helpful apps, websites, and other resources for portfolio building, branding, networking, and maintaining a freelance or salaried career. New to this Edition - New coverage of social media and technological marketing avenues for stylists - More emphasis on prop styling and styling for home collections - New quotes, tips and interviews with professional stylists - New section on the language of fashion to improve professional communications Style Wise STUDIO ~ Study smarter with self-quizzes featuring scored results and personalized study tips ~ Review concepts with flashcards of terms and definitions ~ Access samples of documents, forms and templates for all stages of planning a photo shoot including a call sheet form, supply checklist, planning calendars, and more