Managing Travel for Planned Special Events Handbook
Managing Travel for Planned Special Events Handbook

Author: Walter Dunn

Publisher:

Published: 2007

Total Pages: 60

ISBN-13:

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This Managing Travel for Planned Special Events Handbook: Executive Summary is written to communicate new and proven institutional and high-level operational techniques and strategies for achieving a coordinated, proactive approach to managing travel for all planned special events in a region in addition to facilitating successful and cost-effective management of specific planned special events. This technical reference provides a working knowledge of the techniques and strategies that practitioners may use to successfully: (1) plan for and operate a particular planned special event or (2) manage all planned special events in a region. In turn, individual managers and decision makers gain an understanding of the collective tasks to develop and implement solutions for managing travel during a planned special event. Transportation operations vary during a planned special event and identifying issues and advance planning activities to use can lead to the successful travel management for a planned special event.

Between National Fantasies and Regional Realities
Between National Fantasies and Regional Realities

Author: Arne Koch

Publisher: Peter Lang

Published: 2006

Total Pages: 278

ISBN-13: 9783039109395

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Despite its popularity during the nineteenth century, regional literature has often been overlooked with regard to its role in the development of German national consciousness. By exploring various illustrations of geographic-historical landscapes in texts written before the 1848 revolutions and after the 1871 unification, this book investigates the vital polyphony generated by unique regional voices throughout the age of nationalism. Close readings of texts by Berthold Auerbach, Theodor Storm, Wilhelm Raabe, Fritz Reuter, Theodor Fontane, Gottfried Keller, and Marie von Ebner-Eschenbach examine recognizable and unfamiliar regions. Although this study concentrates on provincial writings, literary regionalism's fictionality and simultaneous referentiality raise broader questions for the programmatic aesthetics of Poetic Realism and for inquiries into identity formation.

Changes in Regional Firm Founding Activities
Changes in Regional Firm Founding Activities

Author: Dirk Fornahl

Publisher: Routledge

Published: 2007-06-11

Total Pages: 286

ISBN-13: 1134139063

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A key resource for industrial and regional economists and those working in business schools, this book provides an analysis of the reasons and determinants of firm creation. Multi-disciplinary in approach it focuses on regional, industrial and individual determinants.

Sports Marketing
Sports Marketing

Author: Matthew D. Shank

Publisher: Routledge

Published: 2014-10-03

Total Pages: 702

ISBN-13: 1317743458

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Now in a fully revised and updated 5th edition, Sports Marketing: A Strategic Perspective is the most authoritative, comprehensive and engaging introduction to sports marketing currently available. It is the only introductory textbook to adopt a strategic approach, explaining clearly how every element of the marketing process should be designed and managed, from goal-setting and planning to implementation and control. Covering all the key topics in the sports marketing curriculum, including consumer behavior, market research, promotions, products, pricing, sponsorship, business ethics, technology and e-marketing, the book introduces core theory and concepts, explains best practice, and surveys the rapidly-changing, international sports business environment. Every chapter contains extensive real-world case studies and biographies of key industry figures and challenging review exercises which encourage the reader to reflect critically on their own knowledge and professional practice. The book’s companion website offers additional resources for instructors and students, including an instructors' guide, test bank, presentation slides and useful weblinks. Sports Marketing: A Strategic Perspective is an essential foundation for any sports marketing or sports business course, and an invaluable reference for any sports marketing practitioner looking to improve their professional practice.

Region Out of Place
Region Out of Place

Author: Courtney J. Campbell

Publisher: University of Pittsburgh Press

Published: 2022-05-31

Total Pages: 301

ISBN-13: 0822987627

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The Brazilian Northeast has long been a marginalized region with a complex relationship to national identity. It is often portrayed as impoverished, backward, and rebellious, yet traditional and culturally authentic. Brazil is known for its strong national identity, but national identities do not preclude strong regional identities. In Region Out of Place, Courtney J. Campbell examines how groups within the region have asserted their identity, relevance, and uniqueness through interactions that transcend national borders. From migration to labor mobilization, from wartime dating to beauty pageants, from literacy movements to representations of banditry in film, Campbell explores how the development of regional cultural identity is a modern, internationally embedded conversation that circulated among Brazilians of every social class. Part of a region-based nationalism that reflects the anxiety that conflicting desires for modernity, progress, and cultural authenticity provoked in the twentieth century, this identity was forged by residents who continually stepped out of their expected roles, taking their region’s concerns to an international stage.

Place Event Marketing in the Asia Pacific Region
Place Event Marketing in the Asia Pacific Region

Author: Waldemar Cudny

Publisher: Routledge

Published: 2021-08-19

Total Pages: 140

ISBN-13: 1000430472

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This book explores the fascinating phenomenon of place event marketing in the Asia Pacific region. It examines procedures in the promotion and branding of places that use events to shape their identities. It considers how events are used in forming a branded image of a place and disseminate information about it. This innovative book offers theoretical insights of the opportunities and challenges related to place event marketing. With contributions from leading thinkers in the field, chapters also draw on empirical examples to showcase a variety of events across the Asia Pacific, such as MICE, sporting events, festivals, and religious and cultural celebrations. The book explores the importance of such events for the socio-economic development of urban regions. Today, the Asia Pacific is one of the world's fastest developing regions and its rising economic power is accompanied by the growing importance of the tourism and event sector. The book is a unique study relating to a very exceptional region of the world. The role of events in tourism development and the rise of the region’s soft power is presented through carefully selected examples of cities from different countries. The book concludes with commentary on the future directions for research in this area. Written in an accessible style, this book will be of great interest to students, scholars, and practitioners working in events studies, urban studies, tourism, place branding and promotion, business and management studies, geography, sociology, and sport and leisure studies.

The Future of Events & Festivals
The Future of Events & Festivals

Author: Ian Yeoman

Publisher: Routledge

Published: 2014-08-13

Total Pages: 349

ISBN-13: 1135939101

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The growth of events and festivals has been significant over the last decade and a wide range of skills are essential to ensure those events are successful. This requirement has been instrumental in stimulating the creation of more tertiary education opportunities to develop events management knowledge. As the discipline develops, knowledge requires direction in order to understand the changing advances in society. This is the first book to take a futures approach to understanding event management. A systematic and pattern-based understanding is used to determine the likelihood of future events and trends. Using blue skies scenarios to provide a vision of the future of events, not only capturing how the events industry is changing but also important issues that will affect events now as well as the future. Chapters include analysis of sustainability, security, impacts of social media, design at both mega event and community level and review a good range of different types of events from varying geographical regions. A final section captures the contributions of each chapter through the formation of a conceptual map for a future research agenda. Written by leading academics in the field, this ground breaking book will be a valuable reference point for educators, researchers and industry professionals.

Startups and Crisis Management
Startups and Crisis Management

Author: Dafna Kariv

Publisher: Taylor & Francis

Published: 2022-10-31

Total Pages: 258

ISBN-13: 100073627X

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Drawing on a mixture of theory, cases, and interviews, Startups and Crisis Management provides a valuable overview of how new ventures fared in the wake of the COVID-19 pandemic. It then considers the wider lessons for startups operating in times of crisis and adjusting to the ‘new normal’. The macroeconomic shocks of rising unemployment, lockdowns, and remote working have impacted the entrepreneurial ecosystem and raised questions about how startups can survive, adjust, and thrive once more. This book analyses the reciprocal relationship between startups and their ecosystems, using theoretical lenses such as push and pull factors, necessity entrepreneurship, networking, and embeddedness. Each chapter contains case studies based on interviews with individuals from startups around the world, exploring how real-life firms reacted to the coronavirus crisis. This illuminating text will be a useful resource for modules exploring startups during times of crisis, and courses on entrepreneurship and crisis management more broadly.

Civil Society and World Regions
Civil Society and World Regions

Author: Lorenzo Fioramonti

Publisher: Lexington Books

Published: 2013-12-11

Total Pages: 205

ISBN-13: 0739187112

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Supranational regionalism and regional integration have for a long time been top-down processes, led by the few and imposed on the many. The role of citizens, especially those active in civil society, has been neglected by scholars, students, and commentators of regionalism. In reaction to the prevalence of these top-down models, a “new regionalism” approach has proliferated in the past few years. This book aims to further develop such a research agenda by providing an up-to-date overview of the contribution of civil society to world regionalism, from Europe to Africa, Asia, and the Americas. This is not only relevant as a research topic; it is also of critical importance from a political standpoint. As regions across the world experience prolonged governance crises, it becomes paramount to understand the extent to which these new regional formations actually reflect the interests and needs of their people. While old regionalism was accepted as a de facto elite-driven byproduct of both the Cold War and neoliberal globalization, the twenty-first-century regionalism—if it is to survive—will need to refocus its objectives through new forms of participation and inclusion. Regions without citizens are unlikely to stand the test of time, especially in times of crises.