Flowers For Trade
Flowers For Trade

Author: Sheela V L

Publisher: New India Publishing Agency

Published: 2020-09-25

Total Pages: 4

ISBN-13: 9390175283

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The book is a classic covering flowers used in decoration of houses, offices, restaurants, hospitals and private places of rest and relaxation. For nature lovers, it is a paradise of colours, forms and shapes. Fragrant flowers, flowers for bouquet making, flowers for essences and bonsai are narrated to the enchantment of students and scholars as well. There are 21 s dealing with general topics in flower trade, standards, markets and global demand and supply. The specific s deal elaborately anthuriums, carnations, china aster, chrysanthemums, gerbera, gladiolus, helicorneas, jasmine, marigold, orchids, roses and tube roses. An exhaustive on new cut flowers narrates recent introductions .The Japanese Bonsai is dealt in exquisite style. Research and development in this sector are separately dealt with. Future prospects, trends and globalised flower marketing are written for use of floriculturists. Modern technology of protected growing of flowers is informative. All the flowers indicated in the book are presented in colour photograph forms as well.

Flowers for Trade
Flowers for Trade

Author: V.L.Sheela

Publisher: New India Publishing

Published: 2008-03-05

Total Pages: 402

ISBN-13: 9788189422516

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The book is a classic covering flowers used in decoration of houses, offices, restaurants, hospitals and private places of rest and relaxation. For nature lovers, it is a paradise of colours, forms and shapes. Fragrant flowers, flowers for bouquet making, flowers for essences and bonsai are narrated to the enchantment of students and scholars as well. There are 21 chapters dealing with general topics in flower trade, standards, markets and global demand and supply. The specific chapters deal elaborately anthuriums, carnations, china aster, chrysanthemums, gerbera, gladiolus, helicorneas, jasmine, marigold, orchids, roses and tube roses. An exhaustive chapter on new cut flowers narrates recent introductions .The Japanese Bonsai is dealt in exquisite style. Research and development in this sector are separately dealt with. Future prospects, trends and globalised flower marketing are written for use of floriculturists. Modern technology of protected growing of flowers is informative. All the flowers indicated in the book are presented in colour photograph forms as well.

Flower Confidential
Flower Confidential

Author: Amy Stewart

Publisher: Algonquin Books

Published: 2008-03-18

Total Pages: 320

ISBN-13: 1565126459

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A globe-trotting, behind-the-scenes look at the dazzling world of flowers and the fascinating industry it has created. Award-winning author Amy Stewart takes readers on an around-the-world, behind-the-scenes look at the flower industry and how it has sought—for better or worse—to achieve perfection. She tracks down the hybridizers, geneticists, farmers, and florists working to invent, manufacture, and sell flowers that are bigger, brighter, and sturdier than anything nature can provide. There's a scientist intent on developing the first genetically modified blue rose; an eccentric horticultural legend who created the most popular lily; a breeder of gerberas of every color imaginable; and an Ecuadorean farmer growing exquisite roses, the floral equivalent of a Tiffany diamond. And, at every turn she discovers the startling intersection of nature and technology, of sentiment and commerce.

Mädderlake's Trade Secrets
Mädderlake's Trade Secrets

Author: Tom Pritchard

Publisher: Clarkson Potter Publishers

Published: 1994

Total Pages: 200

ISBN-13: 9780517593325

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From the creative minds behind one of the world's most innovative flower shops comes the book that will revolutionize the way we buy and use flowers. Lays out plans for reawakening the flower industry while offering practical advice for amateurs and professionals alike, with countless examples of how to create natural flower arrangements. Full-color photographs.

Roses from Kenya
Roses from Kenya

Author: Megan A. Styles

Publisher: University of Washington Press

Published: 2019-12-10

Total Pages: 254

ISBN-13: 0295746521

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Honorable Mention for the Society for the Anthropology of Work (SAW) Book prize The potential of floriculture grows at Lake Naivasha Kenya supplies more than 35 percent of the fresh-cut roses and other flowers sold annually in the European Union. This industry—which employs at least 90,000 workers, most of whom are women—is lucrative but enduringly controversial. More than half the flowers are grown near the shores of Lake Naivasha, a freshwater lake northwest of Nairobi recognized as a Ramsar site, a wetland of international importance. Critics decry the environmental side effects of floriculture, and human rights activists demand better wages and living conditions for workers. In this rich portrait of Kenyan floriculture, Megan Styles presents the point of view of local workers and investigates how the industry shapes Kenyan livelihoods, landscapes, and politics. She investigates the experiences and perspectives of low-wage farmworkers and the more elite actors whose lives revolve around floriculture, including farm managers and owners, Kenyan officials, and the human rights and environmental activists advocating for reform. By exploring these perspectives together, Styles reveals the complex and contradictory ways that rose farming shapes contemporary Kenya. She also shows how the rose industry connects Kenya to the world, and how Kenyan actors perceive these connections. As a key space of encounter, Lake Naivasha is a synergistic center where many actors seek to solve broader Kenyan social and environmental problems using the global flows of people, information, and money generated by floriculture.

Favored Flowers
Favored Flowers

Author: Catherine Ziegler

Publisher: Duke University Press

Published: 2007-07-10

Total Pages: 318

ISBN-13: 0822390019

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Billions of fresh-cut flowers are flown into the United States every year, allowing Americans to choose from a broad array of blooms regardless of the season. Favored Flowers is a lively investigation of the worldwide production and distribution of fresh-cut flowers and their consumption in the New York metropolitan area. In an ethnography filled with roses, orchids, and gerberas, flower auctions, new hybrids, and new logistical systems, Catherine Ziegler unravels the economic and cultural strands of the global flower market. She provides an historical overview of the development of the cut flower industry in New York from the late nineteenth century to 1970, and on to its ultimate transformation from a domestic to a global industry. As she points out, cut flowers serve no utilitarian purpose; rather, they signal consumers’ social and cultural decisions about expressing love, mourning, status, and identity. Ziegler shows how consumer behavior and choices have changed over time and how they are shaped by the media, by the types of available flowers, and by flower retailing. Ziegler interviewed more than 250 people as she followed flowers along the full length of the commodity chain, from cuttings in Europe and Latin America to vases in and around New York. She examines the daily experiences of flower growers in the Netherlands and Ecuador, two leading exporters of flowers to the United States. Primary focus, though, is on others in the commodity chain: exporters, importers, wholesalers, and retailers. She follows their activities as they respond to changing competition, supply, and consumer behavior in a market characterized by risk, volatility, and imperfect knowledge. By tracing changes in the wholesale and retail systems, she shows the recent development of two complementary commodity chains in New York and the United States generally. One leads to a high-end luxury market served by specialty florists and designers, and the other to a lower-priced mass market served by chain groceries, corner delis, and retail superstores.

Fragrant Flowers for Homes and Gardens, Trade and Industry
Fragrant Flowers for Homes and Gardens, Trade and Industry

Author: S. C. Dey

Publisher: Abhinav Publications

Published: 1996

Total Pages: 214

ISBN-13: 8170173353

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This Is A Unique Publication, Which Contains Exhaustive Information On Fragrant Flowers. Botany, Horticulture, Trade And Industry Relating To Scented Flowers Have Been Presented Scientifically In A Lucid Way. Information On Many Important Related Matters Has Been Appended With Proper Classification. The Book Is Well Illustrated With Photos And Figures, Not For Mere Ornamentation But To Reinforce The Text.

Standards and Global Trade
Standards and Global Trade

Author: John Sullivan Wilson

Publisher: World Bank Publications

Published: 2003

Total Pages: 492

ISBN-13: 9780821354735

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This publication provides the first comprehensive assessment of the relationship between trade standards and development priorities in Africa, with case studies of the use of international standards and capacity for compliance in five countries: Kenya, Mozambique, Nigeria, South Africa and Uganda. It describes the economic context of trade standards in these countries, and examines the mechanisms by which standards and regulations are established and revised at local and international levels. It also considers the probable impact of new standards, regulations and related production/marketing practices in key industries.