This book is for the spiritual entrepreneur who is ready to take their Human Design experiment to the next level. You will learn how to unpack your chart and where all your juicy business mojo is hidden. Through reflective practice, you can leverage your unique design in your marketing and messaging and learn how to use your innate gifts to attract the clients and money you desire in your life. This book looks at specific energy from the lens of Gene Keys and Human Design. It is the second book in this series. You will need a foundational knowledge of Human Design to get the most out of it so you can fine-tune living your design.
If you’re a coach or course creator who struggles to attract clients and cash consistently, you’re in the right place. Who knew marketing yourself would be so hard? You’re amazing at what you do, have an awesome product, and can help people solve a problem. So, where are they? If your content is falling on deaf ears, or you’re having trouble getting your audience to actually purchase something from you, chances are there is an energetic misalignment rather than something you’re doing “wrong.” This book walks you through how to apply the fundamental tools of Human design to your business: Strategy and Authority. Then we talk about the dynamics of your energy type and some strategies for Goal Setting, Advertising, Business Models, and Money. It will give you insight into the decision-making superpower unique to you and help you use it to make tweaks in your business, messaging, and marketing so you can consistently attract, nurture and convert your dream clients.
Have you ever looked at your Human Design Chart, and wondered my ladies at? In this book, we will look at the energies of Ceres, Vesta, Juno and Pallas (among others!) represented in the asteroid belt through the lens of Human Design and how they impact you as an entrepreneur. We will also do a deep dive, unpacking conditioning by looking at wounds and shadows of the individual and collective like the Birth and Witch wound by reflecting on your shadow and gift energies. This is a book about a love affair with yourself. It's about looking your ugly in the face and meeting it with love. It's about standing strong in your beauty and ultimately realizing they are both the same: The beauty that is your spirit, having a dynamic human experience on this planet we call Earth.
Ben Horowitz, a leading venture capitalist, modern management expert, and New York Times bestselling author, combines lessons both from history and from modern organizational practice with practical and often surprising advice to help executives build cultures that can weather both good and bad times. Ben Horowitz has long been fascinated by history, and particularly by how people behave differently than you’d expect. The time and circumstances in which they were raised often shapes them—yet a few leaders have managed to shape their times. In What You Do Is Who You Are, he turns his attention to a question crucial to every organization: how do you create and sustain the culture you want? To Horowitz, culture is how a company makes decisions. It is the set of assumptions employees use to resolve everyday problems: should I stay at the Red Roof Inn, or the Four Seasons? Should we discuss the color of this product for five minutes or thirty hours? If culture is not purposeful, it will be an accident or a mistake. What You Do Is Who You Are explains how to make your culture purposeful by spotlighting four models of leadership and culture-building—the leader of the only successful slave revolt, Haiti’s Toussaint Louverture; the Samurai, who ruled Japan for seven hundred years and shaped modern Japanese culture; Genghis Khan, who built the world’s largest empire; and Shaka Senghor, a man convicted of murder who ran the most formidable prison gang in the yard and ultimately transformed prison culture. Horowitz connects these leadership examples to modern case-studies, including how Louverture’s cultural techniques were applied (or should have been) by Reed Hastings at Netflix, Travis Kalanick at Uber, and Hillary Clinton, and how Genghis Khan’s vision of cultural inclusiveness has parallels in the work of Don Thompson, the first African-American CEO of McDonalds, and of Maggie Wilderotter, the CEO who led Frontier Communications. Horowitz then offers guidance to help any company understand its own strategy and build a successful culture. What You Do Is Who You Are is a journey through culture, from ancient to modern. Along the way, it answers a question fundamental to any organization: who are we? How do people talk about us when we’re not around? How do we treat our customers? Are we there for people in a pinch? Can we be trusted? Who you are is not the values you list on the wall. It’s not what you say in company-wide meeting. It’s not your marketing campaign. It’s not even what you believe. Who you are is what you do. This book aims to help you do the things you need to become the kind of leader you want to be—and others want to follow.
Going beyond horoscopes, Human Design posits that everyone is born with an individuality as unique as a fingerprint. A foremost international practitioner of HD now offers readers the tools to do their own readings to map the life charts of family and friends.
The world is spinning so fast it’s difficult to keep up. Two hundred and fifty years ago the Industrial Revolution replaced our arms and legs at work. The fourth Industrial Revolution is now replacing our brains. This technological shift is engulfing organisations and people. It’s challenging the very essence of what it means to be human. Daily news headlines pose existential questions that used to belong in the pages of science fiction: Will a machine take my job? Are we becoming cyborgs? What happens when super computers become self-aware? If we can’t compete with artificial intelligence, what’s left? Innovation guru Greg Orme provides a helpful, funny and supportive shove in the right direction. He explores the skills you need to survive and thrive in a world of artificial intelligence. He urges you to stop competing, and instead do things machines can’t. To become a more human, human. This is a practical toolkit to master three intrinsically human ‘super powers’: 1. To ignite your innate CURIOSITY in a world of accelerating change... 2. To rediscover your CREATIVITY to produce an avalanche of game-changing ideas... 3. To develop CONNECTIVITY to kindle the passion, persistence and insights to successfully engage fellow humans to turn human creativity into business innovation. These career-enhancing capabilities have been identified in Orme’s work with business managers and organisations across the globe. They draw upon the latest psychological and neuroscience research, the unique philosophies of successful entrepreneurs, the practises of the world’s most innovative companies, as well as the habits of great artists, designers and scientists. The full text downloaded to your computer With eBooks you can: search for key concepts, words and phrases make highlights and notes as you study share your notes with friends eBooks are downloaded to your computer and accessible either offline through the Bookshelf (available as a free download), available online and also via the iPad and Android apps. Upon purchase, you'll gain instant access to this eBook. Time limit The eBooks products do not have an expiry date. You will continue to access your digital ebook products whilst you have your Bookshelf installed.
Companies invest fortunes on innovation and product strategy. But, by some estimates, 80% of new products fail or dramatically underperform every year, though a few rare products succeed brilliantly. Why is this the case? Their creators have seamlessly integrated corporate strategy with design. They don’t deliver utilitarian objects: they craft rewarding, empowering experiences. To outsiders, this looks like magic: incomprehensible, and impossible to reproduce. But it isn’t. Predictable Magic presents a complete design process for making the “magic” happen -- over and over again. Veteran industrial designer Ravi Sawhney and business strategist Deepa Prahalad introduce Psycho-Aesthetics, a breakthrough approach for systematically creating deep emotional connections between consumers and brands. Step by step, the authors cover everything from research to strategy, implementation to consumer experience. They also demonstrate Psycho-Aesthetics at work – in case studies from some of the world’s top companies, including Sprint, Medtronic, Amana, and Hyundai. You’ll see how these great companies have used Psycho-Aesthetics to go beyond the utilitarian (or even the merely “beautiful”), to build products that powerfully connect with people... touch them... move them... time and again.
Why do some companies prosper while others fail? Despite great amounts of research, many of the studies that claim to pin down the secret of success are based in pseudoscience. THE HALO EFFECT is the outcome of that pseudoscience, a myth that Philip Rosenzweig masterfully debunks in THE HALO EFFECT. THE HALO EFFECT highlights the tendency of experts to point to the high financial performance of a successful company and then spread its golden glow to all of the company's attributes - clear strategy, strong values, and brilliant leadership. But in fact, as Rosenzweig clearly illustrates, the experts are not just wrong, but deluded. Rosenzweig suggests a more accurate way to think about leading a company, a robust and clearheaded approach that can save any business from ultimate failure.
WINNER OF THE PORCHLIGHT BUSINESS BOOK AWARD • “A delightful, compelling book that offers a dazzling array of practical, thoughtful exercises designed to spark creativity, help solve problems, foster connection, and make our lives better.”—Gretchen Rubin, New York Times bestselling author and host of the Happier podcast In an era of ambiguous, messy problems—as well as extraordinary opportunities for positive change—it’s vital to have both an inquisitive mind and the ability to act with intention. Creative Acts for Curious People is filled with ways to build those skills with resilience, care, and confidence. At Stanford University’s world-renowned Hasso Plattner Institute of Design, aka “the d.school,” students and faculty, experts and seekers bring together diverse perspectives to tackle ambitious projects; this book contains the experiences designed to help them do it. A provocative and highly visual companion, it’s a definitive resource for people who aim to draw on their curiosity and creativity in the face of uncertainty. Teeming with ideas about discovery, learning, and leading the way through unknown creative territory, Creative Acts for Curious People includes memorable stories and more than eighty innovative exercises. Curated by executive director Sarah Stein Greenberg, after being honed in the classrooms of the d.school, these exercises originated in some of the world’s most inventive and unconventional minds, including those of d.school and IDEO founder David M. Kelley, ReadyMade magazine founder Grace Hawthorne, innovative choreographer Aleta Hayes, Google chief innovation evangelist Frederik G. Pferdt, and many more. To bring fresh approaches to any challenge–world changing or close to home–you can draw on exercises such as Expert Eyes to hone observation skills, How to Talk to Strangers to foster understanding, and Designing Tools for Teams to build creative leadership. The activities are at once lighthearted, surprising, tough, and impactful–and reveal how the hidden dynamics of design can drive more vibrant ways of making, feeling, exploring, experimenting, and collaborating at work and in life. This book will help you develop the behaviors and deepen the mindsets that can turn your curiosity into ideas, and your ideas into action.
How do today’s most successful tech companies—Amazon, Google, Facebook, Netflix, Tesla—design, develop, and deploy the products that have earned the love of literally billions of people around the world? Perhaps surprisingly, they do it very differently than the vast majority of tech companies. In INSPIRED, technology product management thought leader Marty Cagan provides readers with a master class in how to structure and staff a vibrant and successful product organization, and how to discover and deliver technology products that your customers will love—and that will work for your business. With sections on assembling the right people and skillsets, discovering the right product, embracing an effective yet lightweight process, and creating a strong product culture, readers can take the information they learn and immediately leverage it within their own organizations—dramatically improving their own product efforts. Whether you’re an early stage startup working to get to product/market fit, or a growth-stage company working to scale your product organization, or a large, long-established company trying to regain your ability to consistently deliver new value for your customers, INSPIRED will take you and your product organization to a new level of customer engagement, consistent innovation, and business success. Filled with the author’s own personal stories—and profiles of some of today’s most-successful product managers and technology-powered product companies, including Adobe, Apple, BBC, Google, Microsoft, and Netflix—INSPIRED will show you how to turn up the dial of your own product efforts, creating technology products your customers love. The first edition of INSPIRED, published ten years ago, established itself as the primary reference for technology product managers, and can be found on the shelves of nearly every successful technology product company worldwide. This thoroughly updated second edition shares the same objective of being the most valuable resource for technology product managers, yet it is completely new—sharing the latest practices and techniques of today’s most-successful tech product companies, and the men and women behind every great product.
