Fast, Cheap and Viral
Fast, Cheap and Viral

Author: Aashish Chopra

Publisher: Hachette India

Published: 2019-09-20

Total Pages: 156

ISBN-13: 9351952762

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Viral marketing should not be a happy accident Aashish Chopra's first viral video was shot with close to no budget and sparing equipment. Yet, today, his content has over 350 million views and industry masters universally agree that Aashish has cracked the viral code. In Fast, Cheap and Viral, the ace marketer shares the secrets behind his success - all of them learnt and honed on his journey. This one-stop super-guide to viral video marketing gives you the low-down on: HOW TO GRAB EYEBALLS in a sea of content; HOW TO DRIVE ENGAGEMENT (because views can be bought, but engagement is earned); WHY STORYTELLING BEATS PRODUCTION VALUE and behind-the-scenes tips and tricks; HOW TO BUILD YOUR PERSONAL BRAND and kill job insecurity. For every student, entrepreneur, blogger, marketing manager or leader who dreams of reaching millions on a shoestring budget, this book is the definitive manual on sustainable viral success "

Fast, Cheap and Viral
Fast, Cheap and Viral

Author: Aashish Chopra

Publisher: Hachette India

Published: 2019-09-20

Total Pages: 156

ISBN-13: 9351952762

DOWNLOAD EBOOK

Viral marketing should not be a happy accident Aashish Chopra's first viral video was shot with close to no budget and sparing equipment. Yet, today, his content has over 350 million views and industry masters universally agree that Aashish has cracked the viral code. In Fast, Cheap and Viral, the ace marketer shares the secrets behind his success - all of them learnt and honed on his journey. This one-stop super-guide to viral video marketing gives you the low-down on: HOW TO GRAB EYEBALLS in a sea of content; HOW TO DRIVE ENGAGEMENT (because views can be bought, but engagement is earned); WHY STORYTELLING BEATS PRODUCTION VALUE and behind-the-scenes tips and tricks; HOW TO BUILD YOUR PERSONAL BRAND and kill job insecurity. For every student, entrepreneur, blogger, marketing manager or leader who dreams of reaching millions on a shoestring budget, this book is the definitive manual on sustainable viral success "

Viral Spiral
Viral Spiral

Author: David Bollier

Publisher: David Bollier

Published: 2008

Total Pages: 360

ISBN-13:

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From free and open-source software, Creative Commons licenses, Wikipedia, remix music video mashups and open science, digital media has spawned a new sharing economy in competition with media giants. Media journalist Bollier provides a comprehensive history of the attempts of this new free culture' community to create a digital republic committed to freedom and innovation. Interweaving disparate and eclectic strands of activity with major technological developments, pivotal legal struggles and case studies, Bollier exposes the magical processes of this era.'

And Then There's This
And Then There's This

Author: Bill Wasik

Publisher: Penguin

Published: 2009-06-11

Total Pages: 212

ISBN-13: 110105770X

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Breaking news, fresh gossip, tiny scandals, trumped-up crises-every day we are distracted by a culture that rings our doorbell and runs away. Stories spread wildly and die out in mere days, to be replaced by still more stories with ever shorter life spans. Through the Internet the news cycle has been set spinning even faster now that all of us can join the fray: anyone on a computer can spread a story almost as easily as The New York Times, CNN, or People. As media amateurs grow their audience, they learn to think like the pros, using the abundant data that the Internet offers-hit counters, most e-mailed lists, YouTube views, download tallies-to hone their own experiments in viral blowup. And Then There's This is Bill Wasik's journey along the unexplored frontier of the twenty-first century's rambunctious new-media culture. He covers this world in part as a journalist, following "buzz bands" as they rise and fall in the online music scene, visiting with viral marketers and political trendsetters and online provocateurs. But he also wades in as a participant, conducting his own hilarious experiments: an e-mail fad (which turned into the worldwide "flash mob" sensation), a viral website in a month-long competition, a fake blog that attempts to create "antibuzz," and more. He doesn't always get the results he expected, but he tries to make sense of his data by surveying what real social science experiments have taught us about the effects of distraction, stimulation, and crowd behavior on the human mind. Part report, part memoir, part manifesto, part deconstruction of a decade, And Then There's This captures better than any other book the way technology is changing our culture.

Good and Cheap
Good and Cheap

Author: Leanne Brown

Publisher: Workman Publishing Company

Published: 2015-07-14

Total Pages: 209

ISBN-13: 0761184171

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By showing that kitchen skill, and not budget, is the key to great food, Good and Cheap will help you eat well—really well—on the strictest of budgets. Created for people who have to watch every dollar—but particularly those living on the U.S. food stamp allotment of $4.00 a day—Good and Cheap is a cookbook filled with delicious, healthful recipes backed by ideas that will make everyone who uses it a better cook. From Spicy Pulled Pork to Barley Risotto with Peas, and from Chorizo and White Bean Ragù to Vegetable Jambalaya, the more than 100 recipes maximize every ingredient and teach economical cooking methods. There are recipes for breakfasts, soups and salads, lunches, snacks, big batch meals—and even desserts, like crispy, gooey Caramelized Bananas. Plus there are tips on shopping smartly and the minimal equipment needed to cook successfully. And when you buy one, we give one! With every copy of Good and Cheap purchased, the publisher will donate a free copy to a person or family in need. Donated books will be distributed through food charities, nonprofits, and other organizations. You can feel proud that your purchase of this book supports the people who need it most, giving them the tools to make healthy and delicious food. An IACP Cookbook Awards Winner.

Bartholomew and the Oobleck
Bartholomew and the Oobleck

Author: Dr. Seuss

Publisher: Random House Books for Young Readers

Published: 1949-10-12

Total Pages: 57

ISBN-13: 0394800753

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Join Bartholomew Cubbins in Dr. Seuss’s Caldecott Honor–winning picture book about a king’s magical mishap! Bored with rain, sunshine, fog, and snow, King Derwin of Didd summons his royal magicians to create something new and exciting to fall from the sky. What he gets is a storm of sticky green goo called Oobleck—which soon wreaks havock all over his kingdom! But with the assistance of the wise page boy Bartholomew, the king (along with young readers) learns that the simplest words can sometimes solve the stickiest problems.

Spying on the South
Spying on the South

Author: Tony Horwitz

Publisher:

Published: 2019

Total Pages: 498

ISBN-13: 1101980281

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"The author retraces Frederick Law Olmsted's journey across the American South in the 1850s, on the eve of the Civil War. Olmsted roamed eleven states and six thousand miles, and the New York Times published his dispatches about slavery and its defenders. More than 150 years later, Tony Horwitz followed Olmsted's route, and whenever possible his mode of transport--rail, riverboats, in the saddle--through Appalachia, down the Ohio and Mississippi, through Kentucky, Tennessee, Louisiana, and across Texas to the Rio Grande, discovering and reporting on vestiges of what Olmsted called the Cotton Kingdom"--

Contagious
Contagious

Author: Jonah Berger

Publisher: Simon and Schuster

Published: 2016-05-03

Total Pages: 256

ISBN-13: 1451686587

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Upper Saddle River, N.J. : Creative Homeowner,

Biosensors for Virus Detection
Biosensors for Virus Detection

Author: Adil Denizli

Publisher: IOP Publishing Limited

Published: 2021-12-13

Total Pages: 275

ISBN-13: 9780750338653

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Developments and applications of biosensor platforms for analysis of viral infections including Coronavirus, HIV, Hepatitis, Ebola, Zika, Norovirus, Influenza, SARS etc. Embraces properties, fabrication, and recent research regarding optical, electrochemical, piezoelectric, fluorescence, thermal, magnetic and micromechanical sensor families.

Sewing Basics for Every Body
Sewing Basics for Every Body

Author: Wendy Ward

Publisher: CICO Books

Published: 2020-01-14

Total Pages: 0

ISBN-13: 9781782497509

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Follow Wendy Ward’s tutorials to make a capsule wardrobe of 20 classic garments, suitable for any body regardless of gender, age, or body shape. Wendy’s style is functional but beautiful basics, and you will learn the skills to make clothes out of both woven and knitted fabrics that are a joy to wear. There are five styles of button-down shirts, sweatshirts, and t-shirts, and three different styles of trousers, jackets, and jumpsuits, all made in versatile fabrics that can be dressed up or down. These are core basics that you'll turn to time and again and all these garments can be worn by any body, regardless of gender, age, and body shape. Suitable for both beginners and those more experienced in dressmaking, each project has multiple versions from easy to more technically challenging. Plus, there is a comprehensive techniques section covering everything from sewing a fly zipper to making a traditional shirt collar, alongside the fundamentals such as different seam and hem finishes. Patterns for the five basic garments and all the variations to make 20 different designs are included in the book on three pull-out, full-scale, multi-sized pattern sheets. Each pattern covers 10 sizes and there’s no need for downloading or scaling-up patterns, just trace off the pieces that you need and off you go!