Fashion eBook
Author: GURMEET SINGH DANG
Publisher: GURMEETWEB TECHNICAL LABS
Published:
Total Pages: 1711
ISBN-13: 8196549717
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Couture Confessions ebook
Author: Pamela Golbin
Publisher: Rizzoli Publications
Published: 2016-06-28
Total Pages: 241
ISBN-13: 0847849058
DOWNLOAD EBOOKLate legendary couturiers of modern fashion speaking eloquently about life, design, and inspiration. Vionnet, Chanel, Dior, Saint Laurent, McQueen—these names define haute couture, and long after the designers have passed away, their influence on fashion continues to be profound. In an exceptional compilation of the original words of these couturiers, Couture Confessions provides a unique and in-depth look at the lives and work of these fashion icons. In this engaging, beautifully designed book, Pamela Golbin, acclaimed chief curator of twentieth-century fashion and textiles at Paris’s Musée des Arts Décoratifs, has ingeniously constructed conversations in the designers’ own words that highlight their compelling personal stories as well as essential fashion "moments"—from designers Paul Poiret, Cristóbal Balenciaga, Madame Grès, Alexander McQueen, Madeleine Vionnet, and Gabrielle Chanel to Elsa Schiaparelli, Yves Saint Laurent, Jeanne Lanvin, Pierre Balmain, and Christian Dior.Featuring striking illustrations by internationally recognized illustrator Yann Legendre, each "interview" asks the questions every fashion lover has always wanted to ask, making these legends approachable, human, and ever more inspiring.
My Fashion Fairytale
Author: Nichole Lynel
Publisher:
Published: 2020-04-20
Total Pages: 304
ISBN-13: 9781734234657
DOWNLOAD EBOOKMy Fashion Fairytale is an open invitation to experience the unraveling of a life lived passionately out loud proving that one day, every girl will discover that she possesses the courage and the power to save herself.
The Fashion Business Manual
Author: Fashionary
Publisher: Fashionary
Published: 2017-11-23
Total Pages: 0
ISBN-13: 9789887710974
DOWNLOAD EBOOKThe Fashion Business Manual is everything you need to start building your fashion brand. It takes you step by step through building a brand from startup to retailing, using illustrations to break down complex business information into an easy-to-read visual format - making it a dynamic resource for fashion students, entrepreneurs and people in the fashion industry.
Fashion Trends
Author: Eundeok Kim
Publisher: Bloomsbury Publishing
Published: 2021-01-14
Total Pages: 184
ISBN-13: 1350099031
DOWNLOAD EBOOKIn a fast-moving global industry, how can anyone know what the next trend will be? Fashion Trends: Analysis and Forecasting offers a clear pathway into the theory and practice of forecasting fashion, using professional case studies to demonstrate each technique and concept. This revised edition includes an updated model of the fashion trend analysis and forecasting process and expanded coverage of social media, digital influencers, sustainability and social responsibility. There are also first-hand visual materials relating to forecasts from leading firms. With the rise of individualism and concern for the sustainable world, the authors also walk you through the 'end of fashion' and what comes next, including: recycled and upcycled fashion, garment rental, subscription services, the circular economy, transparency and traceability, and the role of forecasting in encouraging sustainable lifestyles. Key topics – The characteristics of an innovation – The influence of consumer groups – Long- and short-term fashion forecasting – Sociocultural factors and their influence on trends – Fashion professionals' roles in creating and supporting trends – Consumer and industry trends accelerating product innovation and diffusion – Changing trend forecasting formats – The influence of trend forecasting on business decisions
Fashion Buying and Merchandising
Author: Rosy Boardman
Publisher: Routledge
Published: 2020-05-10
Total Pages: 241
ISBN-13: 0429868979
DOWNLOAD EBOOKFashion buying and merchandising has changed dramatically over the last 20 years. Aspects such as the advent of new technologies and the changing nature of the industry into one that is faster paced than ever before, as well as the shift towards more ethical and sustainable practices have resulted in a dramatic change of the roles. As a result, contemporary fast fashion retailers do not follow the traditional buying cycle processes step by step, critical paths are wildly different, and there has been a huge increase in ‘in-season buying’ as a response to heightened consumer demand. This textbook is a comprehensive guide to 21st-century fashion buying and merchandising, considering fast fashion, sustainability, ethical issues, omnichannel retailing, and computer-aided design. It presents an up-to-date buying cycle that reflects key aspects of fashion buying and merchandising, as well as in-depth explanations of fashion product development, trend translation, and sourcing. It applies theoretical and strategic business models to buying and merchandising that have traditionally been used in marketing and management. This book is ideal for all fashion buying and merchandising students, specifically second- and final-year undergraduate as well as MA/MSc fashion students. It will also be useful to academics and practitioners who wish to gain a greater understanding of the industry today.
Fashion Nation
Author: Sandra Tomc
Publisher: University of Michigan Press
Published: 2021-09-09
Total Pages: 303
ISBN-13: 0472054899
DOWNLOAD EBOOKA colorful look at the relationship between ethnic nationalism and gaudy dress in the early 19th-century United States
Managing Fashion
Author: Kaled K. Hameide
Publisher: Routledge
Published: 2020-11-19
Total Pages: 260
ISBN-13: 1351106848
DOWNLOAD EBOOKThe fashion industry is a multibillion-dollar global industry with a variety of organizational structures and a multitude of challenges. Such scope triggered the recent rise in management programs in the U.S. and Europe aiming to produce and train young managers to meet such global and diverse challenges. Managing Fashion covers the fashion business with a twist – a management twist. Its goal is to tackle the topics from a fashion manager perspective referencing relevant management concepts and theories, thus offering a deeper and more practical dimension to the issues addressed. It offers a balanced mix of fashion and management, theory and application, as well as creating an opportunity for analysis and critical thinking. Discussions throughout the book are supported by specially developed case studies and relevant examples taken from the fashion industry. It is an opportunity to expose the fashion student or reader, as well as aspiring fashion managers, to a more practical approach to fashion theories and issues. Managing Fashion will serve as a core text for Fashion Studies, Fashion Entrepreneurship, and Fashion Merchandising majors as well as for special business degrees and management certificates targeting the fashion industry.
Fashion Marketing and Communication
Author: Olga Mitterfellner
Publisher: Routledge
Published: 2019-11-14
Total Pages: 284
ISBN-13: 042983716X
DOWNLOAD EBOOKSome of the usual obstacles to modern teachings of marketing are ethnocentricity, the limitation of creative thought by conformity to existing theories, lack of questioning of ethics, and a disconnection from historic events or sociological discourse. This book, in contrast, draws together interdisciplinary approaches from marketing, branding, promotion and critical media studies as tools for understanding the way in which fashion works today, and re-evaluates what makes certain fashion marketing tactics fashionable. Offering a combination of theory and practice, Fashion Marketing and Communication is full of international case studies, practice-based examples and interviews with scholars and practitioners in the fashion and communications industry. Covering subjects including the history of consumerism, fashion marketing, the creative direction of the fashion brand and the use of bloggers and celebrities as marketing tools, this book delineates the opportunities and challenges facing the future of fashion media in the twenty-first century. Examining the last 100 years of marketing and communications, current theory and practice, as well as questions on the ethics of the fashion industry, this broad-ranging and critical text is perfect for undergraduate and postgraduate students of fashion marketing, branding and communication.
Creating African Fashion Histories
Author: JoAnn McGregor
Publisher: Indiana University Press
Published: 2022-04-05
Total Pages: 361
ISBN-13: 0253060141
DOWNLOAD EBOOKCreating African Fashion Histories examines the stark disjuncture between African self-fashioning and museum practices. Conventionally, African clothing, textiles, and body adornments were classified by museums as examples of trade goods, art, and ethnographic materials—never as "fashion." Counterposing the dynamism of African fashion with museums' historic holdings thus provides a unique way of confronting ways in which coloniality persists in knowledge and institutions today. This volume brings together an interdisciplinary group of scholars and curators to debate sources and approaches for constructing African fashion histories and to examine their potential for decolonizing museums, fashion studies, and global cultural history. The editors of this volume seek to answer questions such as: How can researchers use museum collections to reveal traces of past self-fashioning that are obscured by racialized forms of knowledge and institutional practice? How can archival, visual, oral, ethnographic, and online sources be deployed to capture the diversity of African sartorial pasts? How can scholars and curators decolonize the Eurocentric frames of thinking encapsulated in historic collections and current curricula? Can new collections of African fashion decolonize museum practice? From Moroccan fashion bloggers to upmarket Lagos designers, the voices in this ground-breaking collection reveal fascinating histories and geographies of circulation within and beyond the continent and its diasporic communities.
