Learn the strategies and methods top producing real estate agents use to successfully farm neighborhoods to become the community real estate expert of choice. Learn the systems that real estate coach Brian Icenhower implements with many of the top producing agents in the world to create steady and predictable sources of commission income from targeted geographic communities. Get the business generation strategies, techniques, scripts and tools to build your real estate geographic farming business from the ground up.
Transform your real estate business into a sales powerhouse In The High-Performing Real Estate Team, experienced real estate coach Brian Icenhower shares the systems and secrets of top real estate agents and brokerages. The book offers actionable systems and processes that can be immediately implemented to take you, your fellow agents, and your team or brokerage to the next level. Focusing on the 20% of activities that drive expansion, this book shows you how to create renewed enthusiasm, productivity, engagement, and exponential growth at your real estate team. With this book, you will: Discover how to create a viral goal that spreads throughout your team and drives change Learn to focus on core activities that result in the majority of your growth and productivity Cultivate personal responsibility with public accountability and accelerate growth with a custom team dashboard that measures metrics for success Written for real estate agents, teams, brokerages and franchise owners, The High-Performing Real Estate Team is an indispensable resource that will guide you toward growth while providing you with the resources and downloadable materials to reach your goals faster.
Harvest real success through real estate farming Are you a real estate agent ready to transform your business? Experts agree that building and operating a real estate farm is the most direct path to success. Like a traditional farm, a real estate farm is a limited geographic area in which you plant seeds via marketing and leads, tend your crops by strengthening client relationships, and harvest the fruits of your labor through repeat business and referrals, resulting in market dominance. In this essential, step-by-step guide, real estate expert Meredith Fogle shows you how to select a farm area, create farm dominance, and even how to sell an established farm business. You’ll have access to practical exercises, worksheets, and charts, plus secrets of “Famous Farmers”—top-producing real estate bloggers, TV contributors, and market leaders—who share the keys to their success. Farming, for Real Estate Agents is also filled with fundamental principles and systems that can be applied to almost any sales business to immediately increase leads and income. Whether you’re starting a career and seeking quick success or you’re an established agent looking to achieve top-producer status and transform your business, this innovative book is the only one you’ll need to reap immeasurable rewards from your real estate farm.
If your business isn't growing then it's dying. To attract agents to your real estate team or brokerage, you must evidence your ability to increase their productivity and help them sell more real estate. In his most important work to date, veteran coach and real estate consultant, Brian Icenhower, shares the systems and strategies he used to build some of the fastest growing real estate companies in the United States. Recruiting is the single most valuable skillset in real estate and the linchpin of all successful real estate businesses. To exponentially and sustainably increase the net profit of your real estate business, it is essential that you operate a committed and systematic recruitment practice. From sourcing recruits and recruiting with technology to setting, conducting, and closing recruiting appointments, this exhaustive book provides invaluable insights and practical instruction for creating a production-centric growth environment that attracts agents to your real estate team or brokerage. With our consultative approach, recruits guide agents to a place where they self-discover that the best way to sell more real estate, become more successful, and increase their net income is by joining your team or company.
A Guide for the Real Estate Agent! Are you tired of being told that you need to knock on strangers' doors, obtain internet leads or even cold call prospects to get any real estate business? Are you exhausted from driving all over town to show one house? Would you like to jump off that roller coaster of income and create a steady stream of business? Your answer to stop this madness could be real estate farming. Learn the following: Why You Should Consider Farming, How to Choose a Farm, Should You Live in Your Farm, What to Do if You are Starting a Farm and Tons and Tons of Farming Ideas!
How to maximize your food production in an urban environment. The idea of bringing agriculture into the city has been promoted by many on both sides of the political fence: proponents of sustainability and prevention of climate change as well as those who worry about government and social instability. To address the urgent need for a shift in the way our food is produced, The Ultimate Guide to Urban Farming offers a practical education in everything there is to know about city agriculture: how to grow a lot of food in any kind of urban living situation, from apartment to full-scale commercial venture. Subjects covered include: • Small scale vs. large scale agriculture • The economic, social, health, and environmental impacts of urban farming • Making the most of the space available • The latest technologies and developments in agriculture, including: hydroponics, vertical gardening, and aquaponics • Case studies and design concerns for community-based farming • The best plant species for cities and seasons • Beekeeping and small animals • Commercial agriculture and the business side of farming in a city environment This comprehensive guide will introduce readers to the rewarding possibilities of growing their own food, as well as dispel the falsehood that says we need faraway factory farms to produce everything we eat.
Like all Icenhower training books, SOI : Building A Real Estate Agent's Sphere of Influence training manual is for those real estate agents wanting to move from a mere real estate practice to a systematized real estate business with the control and mastery of your results. You are not an 'average agent', so you need to employ the tried and tested ways of the nation's Top Producers for always having an abundance of prospective buyers and sellers lined up - people who know who you are by name and 'brand', who come to you first to list their property or to show them their next new one. Regardless of your specialty, location or client base, we'll show you how to systematize your approach to SOI : Building A Real Estate Agent's Sphere of Influence and employ the tried and tested way of taking back control - or grabbing it perhaps for the first time - of your ability to generate a predictable number of Closed Transactions month after month. We'll show you step-by-step how to grow your results year after year, and do it with no gaps in productivity or slumps in transaction activity, as you approach your business's SOI Referral Database like a master.
Want More Real Estate Listings? Then go directly to the source...knock and ask home owners when they plan to move. Sounds simple, right? But of course the devil is in the details: what to say, how to dress, how to get them to talk, how to track results, how to get motivated, how to improve results, what to hand out, how to handle rejection, how to follow up, and most importantly, how to convert leads to appointments. This book was born of experience, not theory. The information comes from both successful and failed door-to-door real estate prospecting efforts. In these pages, you'll see how some agents make over half a million dollars a year from door knocking, and you'll see how others struggle -- giving you a chance to learn from their mistakes. You'll see how new agents got started, and how long it took them to get their first listing. You'll discover what's hard, and how to make it easy. Most importantly, you'll see that it is both possible and realistic to use door knocking as a real estate prospecting approach to generate 10 to 20 listings per year.
Six containers of heirloom tomatoes, miniature squashes, and herbs on your back patio or six acres of beets, cabbages, and strawberries? Five chickens and a honey bee hive or a small farm with three dozen sheep and a couple of quarter horses? Regardless of the size of your “field of dreams,” Essential Guide to Hobby Farming is your best first step to making that hobby-farm aspiration a pleasurable and profitable reality. A hobby farmer for the past thirty years, Carol Ekarius shares the joys, challenges, and rewards of living the rural life. Hobby farming is as much a state of mind as it is an address in the country, and this instructive, beautifully photographed manual addresses every topic beginning hobby farmers need to know, from purchasing the right land and equipment to choosing and maintaining crops and livestock to marketing and selling your hobby farm’s yield. TOPICS DISCUSSED INSIDE: -Assessing finances and resources—land, water, tools of the trade (trucks, tractors, various implements) -Choosing the best crops for your land, climate, hardiness, and profitability -Selecting and caring for the livestock—chickens, goats, cows, sheep, etc.—that best fits your hobby farm -Protecting crops and livestock against predators, pests, and disease -Business and marketing options for selling your “local food” directly to restaurants and farmers’ markets and through CSA programs -Preserving the harvest, through canning, drying, and freezing, plus over two dozen original recipes for your homegrown produce NEW FOR THE SECOND EDITION: Expanded section on chickens, including urban and suburban accommodations; honey bee keeping; adding a barn or annex building to the farm; trends in planting, including miniature vegetables, heirloom varieties, and “hot” new vegetables and hybrids; adding flower beds to the property; getting involved with a CSA
A comprehensive overview of edible landscapes complete with more than 300 full-color photos and illustrations Designing Urban Agriculture is about the intersection of ecology, design, and community. Showcasing projects and designers from around the world who are forging new paths to the sustainable city through urban agriculture landscapes, it creates a dialogue on the ways to invite food back into the city and pave a path to healthier communities and environments. This full-color guide begins with a foundation of ecological principles and the idea that the food shed is part of a city's urban systems network. It outlines a design process based on systems thinking and developed for a lifecycle or regenerative-based approach. It also presents strategies, tools, and guidelines that enable informed decisions on planning, designing, budgeting, constructing, maintaining, marketing, and increasing the sustainability of this re-invented cityscape. Case studies demonstrate the environmental, economic, and social value of these landscapes and reveal paths to a greener and healthier urban environment. This unique and indispensable guide: Details how to plan, design, fund, construct, and leverage the sustainability aspects of the edible landscape typology Covers over a dozen typologies including community gardens, urban farms, edible estates, green roofs and vertical walls, edible school yards, seed to table, food landscapes within parks, plazas, streetscapes and green infrastructure systems and more Explains how to design regenerative edible landscapes that benefit both community and ecology and explores the connections between food, policy, and planning that promote viable food shed systems for more resilient communities Examines the integration of management, maintenance, and operations issues Reveals how to create a business model enterprise that addresses a lifecycle approach
