Exploring Social Networks, Competitive Actions and Dynamic Capabilities in Organizations
Author: Monica Thiel
Publisher: Frontiers Media SA
Published: 2022-09-21
Total Pages: 139
ISBN-13: 2832500137
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Strategy as Practice
Author: Gerry Johnson
Publisher: Cambridge University Press
Published: 2007-08-02
Total Pages: 245
ISBN-13: 0521862930
DOWNLOAD EBOOKThis is an analysis of what managers actually do in relation to the development of strategy in organisations.
Digital and Social Media Marketing
Author: Nripendra P. Rana
Publisher: Springer Nature
Published: 2019-11-11
Total Pages: 337
ISBN-13: 3030243745
DOWNLOAD EBOOKThis book examines issues and implications of digital and social media marketing for emerging markets. These markets necessitate substantial adaptations of developed theories and approaches employed in the Western world. The book investigates problems specific to emerging markets, while identifying new theoretical constructs and practical applications of digital marketing. It addresses topics such as electronic word of mouth (eWOM), demographic differences in digital marketing, mobile marketing, search engine advertising, among others. A radical increase in both temporal and geographical reach is empowering consumers to exert influence on brands, products, and services. Information and Communication Technologies (ICTs) and digital media are having a significant impact on the way people communicate and fulfil their socio-economic, emotional and material needs. These technologies are also being harnessed by businesses for various purposes including distribution and selling of goods, retailing of consumer services, customer relationship management, and influencing consumer behaviour by employing digital marketing practices. This book considers this, as it examines the practice and research related to digital and social media marketing.
Exploring the Link Between Entrepreneurial Capabilities, Cognition, and Behaviors
Author: Marta Gancarczyk
Publisher: Cognitione Foundation for Dissemination of Knowledge and Science
Published: 2021
Total Pages: 302
ISBN-13: 8395900627
DOWNLOAD EBOOKSoftware Engineering, Artificial Intelligence, Networking and Parallel/Distributed Computing
Author: Roger Lee
Publisher: Springer Nature
Published: 2021-02-02
Total Pages: 248
ISBN-13: 3030670082
DOWNLOAD EBOOKThis edited book presents scientific results of the 21st ACIS International Winter Conference on Software Engineering, Artificial Intelligence, Networking and Parallel/Distributed Computing (SNPD2021-Winter) which was held on January 28–30, at Ho Chi Minh City, Vietnam. The aim of this conference was to bring together researchers and scientists, businessmen and entrepreneurs, teachers, engineers, computer users, and students to discuss the numerous fields of computer science and to share their experiences and exchange new ideas and information in a meaningful way and research results about all aspects (theory, applications, and tools) of computer and information science, and to discuss the practical challenges encountered along the way and the solutions adopted to solve them. The conference organizers selected the best papers from those papers accepted for presentation at the conference. The papers were chosen based on review scores submitted by members of the program committee and underwent further rigorous rounds of review. From this second round of review, 18 of most promising papers are then published in this Springer (SCI) book and not the conference proceedings. We impatiently await the important contributions that we know these authors will bring to the field of computer and information science.
The Hidden Power of Social Networks
Author: Robert L. Cross
Publisher: Harvard Business Press
Published: 2004
Total Pages: 229
ISBN-13: 1591392705
DOWNLOAD EBOOKIdentifying and Leveraging the Hidden Social Networks That Drive Corporate Performance In today's flatter organizations, collaboration in employee networks has become critical to innovation and to both individual and companywide performance. Executives spend millions on new organizational designs, cultural initiatives, and technologies to promote the sharing of knowledge and expertise across functional, hierarchical, and divisional lines. Yet these efforts have achieved disappointing results. Rob Cross and Andrew Parker argue that's because most managers have little understanding of how their employees actually interact to get work done. In fact, formal "org charts" fail to reveal the often hidden social networks that truly drive--or hinder--an organization's performance. In this eye-opening book, Cross and Parker show managers how to find, assess, and support the networks most crucial to competitive success. Based on their in-depth study of more than sixty informal networks within organizations around the world, Cross and Parker show how managers can implement a wide range of specific and inexpensive actions-from bridging strategically important disconnects in a network to eliminating information "bottlenecks" to recognizing key connectors-that will enhance the powerful impact networks can have on performance and innovation.
The Economic Theory of the Multinational Enterprise
Author: Peter J. Buckley
Publisher: Springer
Published: 1985-06-18
Total Pages: 247
ISBN-13: 1349052426
DOWNLOAD EBOOKComputational Social Network Analysis
Author: Ajith Abraham
Publisher: Springer
Published: 2010-04-29
Total Pages: 485
ISBN-13: 9781848822368
DOWNLOAD EBOOKSocial networks provide a powerful abstraction of the structure and dynamics of diverse kinds of people or people-to-technology interaction. Web 2.0 has enabled a new generation of web-based communities, social networks, and folksonomies to facilitate collaboration among different communities. This unique text/reference compares and contrasts the ethological approach to social behavior in animals with web-based evidence of social interaction, perceptual learning, information granulation, the behavior of humans and affinities between web-based social networks. An international team of leading experts present the latest advances of various topics in intelligent-social-networks and illustrates how organizations can gain competitive advantages by applying the different emergent techniques in real-world scenarios. The work incorporates experience reports, survey articles, and intelligence techniques and theories with specific network technology problems. Topics and Features: Provides an overview social network tools, and explores methods for discovering key players in social networks, designing self-organizing search systems, and clustering blog sites, surveys techniques for exploratory analysis and text mining of social networks, approaches to tracking online community interaction, and examines how the topological features of a system affects the flow of information, reviews the models of network evolution, covering scientific co-citation networks, nature-inspired frameworks, latent social networks in e-Learning systems, and compound communities, examines the relationship between the intent of web pages, their architecture and the communities who take part in their usage and creation, discusses team selection based on members’ social context, presents social network applications, including music recommendation and face recognition in photographs, explores the use of social networks in web services that focus on the discovery stage in the life cycle of these web services. This useful and comprehensive volume will be indispensible to senior undergraduate and postgraduate students taking courses in Social Intelligence, as well as to researchers, developers, and postgraduates interested in intelligent-social-networks research and related areas.
Strategy and Strategists
Author: James Cunningham
Publisher: Oxford University Press, USA
Published: 2012-03-29
Total Pages: 720
ISBN-13: 0199219710
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Intelligence Methods and Systems Advancements for Knowledge-Based Business
Author: Wang, John
Publisher: IGI Global
Published: 2012-07-31
Total Pages: 397
ISBN-13: 1466618744
DOWNLOAD EBOOKKnowledge is power: In todays era of knowledge-based economies, constantly changing business environments, severe competition, and globalization, gaining the knowledge edge will greatly empower an organization to stay on the cutting edge. Intelligence Methods and Systems Advancements for Knowledge-Based Business examines state-of-the-art research in decision sciences and business intelligence, and the applications of knowledge-based business with information systems. This comprehensive volume will provide researchers, academics, and business professionals with the research and inspiration they need to strengthen and empower their businesses in todays world.
