Principles of Operations Management
Principles of Operations Management

Author: Jay H. Heizer

Publisher: Pearson Educación

Published: 2004

Total Pages: 710

ISBN-13: 9789702605256

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In this textbook, Heizer (business administration, Texas Lutheran U.) and Render (operations management, Rollins College) provide a broad introduction to the field of operations management. A sampling of topics includes operations strategy for competitive advantage, forecasting, design of goods and services, human resources, e- commerce, project management, inventory management, and maintenance. The CD-ROM contains video case studies, lecture notes, Excel OM and Extend software, and additional practice problems. Annotation copyrighted by Book News Inc., Portland, OR

Business
Business

Author: Ricky W. Griffin

Publisher: Pearson Educación

Published: 2004

Total Pages: 722

ISBN-13: 9789702605973

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For Introduction to Business courses. This best-selling text by Ricky Griffin and Ronald Ebert provides students with a comprehensive overview of all the important functions of business. Each edition has introduced cutting-edge firsts while ensuring the underlying principles that guided its creation, Doing the Basics Best, were retained. The seventh edition focuses on three simple rules- Learn, Evaluate, Apply. - NEW- Chapter 2: Understanding the Environments of Business - This new chapter puts business operations in contemporary context, explaining the idea of organizational boundaries and describing the ways in which elements from multiple environments cross those boundaries and shape organizational activities. This chapter sets the stage as an introduction to some of the most important topics covered in the rest of the book, for example: - The Economics Environment includes the role of aggregate output, standard of living, real growth rate; GDP per capita; real GDP; purchasing power parity; and the Consumer Price Index. - The Technology Environment includes special attention to new tools for competitiveness in both goods and services and business process technologies, plus e

Estrategias
Estrategias

Author: Edward T. Harvey

Publisher: University Press of America

Published: 1991

Total Pages: 236

ISBN-13: 9780819182586

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This book, written in Spanish, is a text on composition or creative writing using a word processor. The book aids students to develop writing abilities through grammar study and in-class peer critique sessions. Included are strategies on how to get started; how to handle introductory paragraphs; how to make good transitions; how to employ a rich lexicon; how to practice thinking in patterns of association, comparison and contrast, process, classification, argument and persuasion; and how to practice extensively.

Human Resource Management
Human Resource Management

Author: Gary Dessler

Publisher: Pearson Educación

Published: 2000

Total Pages: 750

ISBN-13: 9789684444881

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For Human Resource Management (HRM) and Personnel courses. The #1 best-selling HRM book in the market, Dessler's Human Resource Management provides a comprehensive review of personnel management concepts and practices in a highly readable form. This edition focuses on the high-performance organization building better, faster, more competitive organizations through HR; while continuing to offer practical applications that help all managers deal with their personnel-related responsibilities.

Strategic Thinking
Strategic Thinking

Author: Cornelis A. De Kluyver

Publisher: Pearson Educación

Published: 2000

Total Pages: 220

ISBN-13: 9789879460597

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"Strategic Thinking: An Executive Perspective provides an overview of the major issues in strategy development for corporate executive programs and for practice-oriented executive MBA programs. Any book on such a vast subject as strategy must make compromises and trade-offs. This book is no exception. The choices of what to include, where, and at what level of depth were guided by the book's primary objective as a companion volume to case analysis in an executive setting with a global outlook."--Jacket.

Management Information Systems
Management Information Systems

Author: Kenneth C. Laudon

Publisher: Pearson Educación

Published: 2004

Total Pages: 618

ISBN-13: 9789702605287

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Management Information Systems provides comprehensive and integrative coverage of essential new technologies, information system applications, and their impact on business models and managerial decision-making in an exciting and interactive manner. The twelfth edition focuses on the major changes that have been made in information technology over the past two years, and includes new opening, closing, and Interactive Session cases.

John E. Freund's Mathematical Statistics
John E. Freund's Mathematical Statistics

Author: John E. Freund

Publisher: Pearson Educación

Published: 1999

Total Pages: 644

ISBN-13: 9789701703892

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For a two-semester or a three-quarter calculus-based Introduction to the Mathematics of Statistics course. This classic, calculus-based introduction to the theory - and application - of statistics provides an unusually comprehensive depth and breadth of coverage and reflects the state-of-the-art in statistical thinking, the teaching of statistics, and current practices - including the use of the computer. *NEW - Places greater emphasis on the use of computers in performing statistical calculations. *NEW - Includes new exercises - many of which require the use of a computer. *NEW - Expands coverage of Analysis of Variance to include the two-way analysis-of-variance model with interaction and a discussion of multiple comparisons. *NEW - Adds appendices which summarize the properties of the special probability distributions and density functions that appear in the text. *Places greater emphasis on the use of computers in performing statistical calculations. *Comprehensive coverage of statistical theories. *Features more than 1,100 problems and exercises - divided into theory and applications.

Author:

Publisher: Bib. Orton IICA / CATIE

Published:

Total Pages: 230

ISBN-13:

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Marketer's Toolkit
Marketer's Toolkit

Author:

Publisher: Grupo Planeta (GBS)

Published: 2006

Total Pages: 268

ISBN-13: 9788423424665

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[This text] shows readers how to: target high-potential customer segments; size up competitors; allocate marketing resources wisely; develop and execute effective marketing plans. -Back cover.

Essays in English Language Teaching
Essays in English Language Teaching

Author: Santiago González y Fernández-Corugedo

Publisher: Universidad de Oviedo

Published: 1999

Total Pages: 328

ISBN-13: 9788483171868

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Essays in english language teaching includes a selection of articles which are based on edited and peer-reviewed papers delivered at the "I Simposio de Enseñanza y Aprendizaje del Inglés: el método comunicativo en el año 2000" held at the University of Oviedo from 19 to 21 November, 1998, together with two plenary keynote lectures: Carme Muñoz's (University of Barcelona): "The effects of age on instructed foreign language acquisition"; and Ignacio Palacios' (University of Santiago de Compostela): "What's there to know about the learning of a foreign language?". No summary is provided as we hope they should be compulsory/compulsive reading.