A book about implementing refreshing business strategies in the marketplace including: - Strategies every successful leader must know. - Sales Management Tactics for the goal-oriented executive. - Executive Leadership. - Effective Marketing and Branding techniques - Design, Innovation, and the Luxury Domain. - What you don't know could hurt your business. - Additional thoughts about post-recession marketing - Effective political campaign strategies by utilizing marketing techniques along with the personal brand....
Finance Essentials for Entrepreneurs is a startup owner's indispensable guide to basic finance. In this e-book, Zafar draws upon two decades of entrepreneurial experience to provide a simple, proven method for understanding the most important elements of financial management for businesses. Zafar understands what entrepreneurs need to know about business finance. He also knows that their time is precious. In Finance Essentials for Entrepreneurs, he delivers that knowledge in practical, to-the-point language free of technical jargon and longwinded discourses and provides spreadsheet examples that are clear and relevant.
A gold mine of advice and guidance from an international team of entrepreneurial all-stars From TiE, the world's largest not-for-profit entrepreneurial organization, this valuable handbook features chapters written by acknowledged experts in their respective fields. It covers all areas of vital concern to entrepreneurs-as well as the accountants, venture capitalists, and attorneys who work with them-including legal issues, venture funding, management teams, stock options, business planning, and much more. TiE is a worldwide organization founded in Silicon Valley over a decade ago and dedicated to promoting entrepreneurial ventures. Its members number 800 professionals in forty-one locations in eight countries.
Drawing on their own creativity, energy, and personal experience, entrepreneurs identify and seek to fill needs not currently being met by existing products or services. By doing so, they create financial/and or social value. This text examines all phases of the entrepreneurial process: ideas for something new and better than what currently exists, determining whether these ideas suggest viable business opportunities, obtaining needed financial and human resources, securing intellectual property protection, launching the new venture, developing strategies for gaining and maintaining competitive advantage, and building a customer base. In discussing these and other topics, the text draws on research findings that help identify variables that play a role in entrepreneurs’ effective performance of these tasks, and so–ultimately–in their success.
The action plan for building your entrepreneurial empire—one day at a time While every entrepreneur knows that the key to success is business growth, few ever see it happen. Why? Because they know how to plant seeds, but they don’t understand that the real work lies in helping that seed grow—which takes knowledge, persistence, and patience. The Entrepreneurs Book of Actions helps you develop the mindset of a true entrepreneur and provides manageable steps for making your business vision a reality. Informative, inspiring, and based on real-life, hard-earned lessons, it provides common-sense, daily exercises you can jump into on day one. Learn how to drive sustainable business growth by: * Breaking bad habits—and developing good ones * Managing your time and money more effectively * Hiring the right people for the right job * Minimizing the effort required to perform basic tasks * Motivating your staff to be mission-focused * Creating “free” time to feed your innovative side You’ll begin to see your business in a completely new way—with a sense of clarity and purpose. You’ll begin identifying the issues that really affect your business—not the ones that feed your anxiety. You’ll become the kind of leader other entrepreneurs look up to—calm, optimistic, driven. The Entrepreneurs Book of Actions will provide the direction you need to make the best use of your time, your energy, and your creativity. It’s not isn’t a quick-fix. It’s work. But it’s manageable, it’s proven effective—and it will pay off big.
Introduces he processes of new venture creation and the critical knowledge needed to manage a business once it is formed. This text offers complete coverage and a practical hands-on approach to entrepreneurship. Supported by supplementary material for the lecturer and student in both a CD-Rom and companion website.
Entrepreneurs are, in essence, individuals who take action to convert their ideas into reality. Doing so involves completing many steps; Robert Baron describes these steps, and provides guidance for performing them successfully. To do so, it incorporat
Real You Incorporated empowers women entrepreneurs. The book provides insights for women on how to discover and love their personal brand, and how to bring it into the market as a real business—unique and different. In the first section of the book, Find It Within You, readers will learn how to express internal personality, passions and essence to define the internal brand. In the second section, The Competitive Advantage, readers learn how to extend the internal message into the world—to their partners, employees and ultimately their customers. Part branding—the author is a nationally known marketing expert—and part business inspiration, Real You Incorporated includes case studies of real women entrepreneurs from a variety of industries: manufacturing, retail, restaurants, real estate, publishing and many more. Their stories bring the book to life, adding inspiration and role models. The book also includes a visualization tool in the form of a chart that women entrepreneurs can complete and keep with them, to remind them of their Real You, no matter what phase their business is in.
In 2012, The 4 Essentials launched #1 on Amazon and #3 on the NY Times Bestseller List. Taking readers on a street-smart journey through life, mentors, and business, Cliff proposes a radical shift in global education and career training. He also dispels many myths about how we define and create success. Through his trials and triumphs, Cliff shares lessons from the edge as a dyslexic student who challenged the status quo in college, dropped out of USC at 19, and went on to launch companies in real estate, finance, education, and technology, all before age 30. Drawing on dozens of iconic mentors from Socrates, Edison, and da Vinci to Mycoskie, Oprah, Malala, and Branson, Cliff provides thought-provoking stories on The 4 Essentials (mindset, strategies, values, purpose) that empower us to earn a real-world MBA (Masters in Basic Abilities). This is a fun, fast-paced read for anyone in search of passion, purpose, and results! PEER REVIEWS ''Cliff's writing is full of creativity, inspiration, and practical lessons. I highly recommend The 4 Essentials.'' Blake Mycoskie • Founder, TOMS Shoes ''Cliff Michaels delivers a powerful path to profits, passion, and purpose.'' Tony Hsieh • CEO, Zappos “Cliff provides entrepreneurial conditioning with an achiever’s mindset.” Darren Hardy • Publisher, SUCCESS Magazine ''The 4 Essentials is a fun read. Like Cliff, it's full of passion with a blend of new ideas and timeless wisdom.'' Dave Logan • Former Associate Dean, USC Business School
Combines stories about modern day entrepreneurs and personalities from the past along with the author's own experiences to provide pragmatic advice and a unique perspective on the skills needed for a successful career and personal happiness.
