This book provides the latest viewpoints of scientific research in the field of e-business. It is organized into three sections: “Higher Education and Digital Economy Development”, “Artificial Intelligence in E-Business”, and “Business Intelligence Applications”. Chapters focus on China’s higher education in e-commerce, digital economy development, natural language processing applications in business, Information Technology Governance, Risk and Compliance (IT GRC), business intelligence, and more.
"This books tackles issues of e-business with a vision to the future on how to bridge these gaps and close down the barriers between the different corners of the world"--Provided by publisher.
This textbook provides a strategic marketing and managerial perspective of electronic commerce. The research of the four authors provides the basis for the book, allowing for first-hand experience, varied viewpoints, and relevance. Contents: 1) Electronic commerce: An introduction. 2) Electronic commerce technology. 3) Web strategy: Attracting and retaining visitors. 4) Promotion: Integrated Web communications. 5) Promotion & purchase: Measuring effectiveness. 6) Distribution. 7) Service. 8) Pricing. 9) Post-Modernism and the Web: Societal effects.
Advances in Electronic Business advances the understanding of management methods, information technology, and their joint application in business processes. The applications of electronic commerce draw great attention of the practitioners in applying digital technologies to the buy-and-sell activities. This timely book addresses the importance of management and technology issues in electronic business, including collaborative design, collaborative engineering, collaborative decision making, electronic collaboration, communication and cooperation, workflow collaboration, knowledge networking, collaborative e-learning, costs and benefits analysis of collaboration, collaborative transportation and ethics.
American education is at a critical juncture because the traditional skills taught in schools and universities might no longer be valid to prepare students for a global economy. This is a prevailing argument in the education reform debate. Corporations are now being turned to for the solution. Regarding western educational discourse, transitional periods in education extend as far back as the Middle Ages in Europe. In America, since the turn of the century there has been an underpinning influence on education: the role of business. Yet, how often do we hold businesses accountable for their contributions to education? Business and education alliances can greatly benefit the system on both the K-12 and university levels. However, if the work that education is supposed to accomplish is underestimated and the plight of education is handed blindly over to a corporate paradigm, there might be more harm done than good. For some, it might seem unsavory that education has turned into a profitable business. For others, it is a dream come true. Although several scholars have analyzed the correspondence between education and the economy, few have examined it using a British pedagogical framework combined with an economic typology of power. The goal of this book is to explore the existence of certain capitalist realities in the American education system to find a balance between the distinct ideologies of education and business. This book is a theory-building exercise that centers on a descriptive multiple-case study of two senior high schools: a private, Jesuit school with a mission to educate students for university disciplines and a public charter school designed for career preparation, both located in Washington, D.C. A combination of survey, dialogic, observational, and documentary techniques was employed in a multi-methodological approach. This enterprise draws on Basil Bernstein's pedagogical theory of symbolic educational knowledge codes while attempting to fill a gap in its theoretical apparatus. The endeavor highlights some effects of alliances between business and education, while exploring concepts of power, critical thinking, and knowledge. A realist theoretical lens is a key component in this study where business norms are conceptualized as a social entity ontologically effectual to educational processes. Traditional forms of education are revealed to be in competition with alternative forms of education, where the high-technology age is perceived as a contributor to educational change. One of the unique analyses drawn from the research fieldwork elucidates differences between a religious paradigm and a careerist pedagogical approach. Ultimately, three contextual themes emerge from the data: entrepreneur ethics, social skills, and technology; all of these are indications of how business mores are apparent in education. The salient theme in this endeavor is the control of knowledge by institutions and/or individuals. The Imprint of Business Norms on American Education is an important book for social entrepreneurs, education reformers, education and sociological studies.
"This book assesses the impact of e-business technologies on different organizations, which include higher education institutions, multinational automotive corporations, and health providers"--Provided by publisher.
The E-Business Handbook was developed in collaboration with many of the world's leading experts in this field. It covers the top academic research that is creating the principal technologies and the leading business practices for e-business, along with the important issues and social impact of electronic commerce. It presents a wide range of e-busi
This textbook introduces readers to digital business from a management standpoint. It provides an overview of the foundations of digital business with basics, activities and success factors, and an analytical view on user behavior. Dedicated chapters on mobile and social media present fundamental aspects, discuss applications and address key success factors. The Internet of Things (IoT) is subsequently introduced in the context of big data, cloud computing and connecting technologies, with a focus on industry 4.0, smart business services, smart homes and digital consumer applications, as well as artificial intelligence. The book then turns to digital business models in the B2C (business-to-consumer) and B2B (business-to-business) sectors. Building on the business model concepts, the book addresses digital business strategy, discussing the strategic digital business environment and digital business value activity systems (dVASs), as well as strategy development in the context of digital business. Special chapters explore the implications of strategy for digital marketing and digital procurement. Lastly, the book discusses the fundamentals of digital business technologies and security, and provides an outline of digital business implementation. A comprehensive case study on Google/Alphabet, explaining Google's organizational history, its integrated business model and its market environment, rounds out the book.
Graduate Programs in Business, Education, Information Studies, Law & Social Work 2015 contains helpful facts and figures on more than 11,000 graduate programs. The comprehensive directory includes more than 1,850 institutions and their programs in all of the relevant disciplines such as accounting and finance, business management, education, law, library and information sciences, marketing, social work, and many more. Informative data profiles feature facts and figures on accreditation, degree requirements, application deadlines, contact information, financial support, faculty, and student body profiles. Two-page in-depth descriptions, written by featured institutions, offer complete details on specific graduate program, school, or department as well as information on faculty research. Comprehensive directories list programs in this volume, as well as others in the graduate series.
