Sales, Promotion, and Product Differentiation in Two Prescription Drug Markets
Author: Ronald S. Bond
Publisher:
Published: 1977
Total Pages: 180
ISBN-13:
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Author: Ronald S. Bond
Publisher:
Published: 1977
Total Pages: 180
ISBN-13:
DOWNLOAD EBOOKAuthor: Department of Management Studies,
Publisher: Springer Science & Business Media
Published: 2013-04-09
Total Pages: 865
ISBN-13: 8132207467
DOWNLOAD EBOOKModern technologies are central to creation of wealth through business expansion leading to economic development. This is visible in the fast-paced technology-induced economic growth experienced by most countries, especially by rapidly growing economies such as India, China, Brazil, South Korea, among others. Increasing individual scientific contribution, nurturing entrepreneurial talent, promoting innovative competence, strategically prioritizing and investing in technologies and enhancing national economic wealth are some of the important Technology Management goals. Technology Management has emerged as a strategic and knowledge domain of interest to academicians, practitioners, and policy makers across the globe. Technology Management has also evolved into an inter-disciplinary concern which requires national and international collaborations and exchange of insights. Keeping this objective in mind the International Conference on Technology Management is organized by the Department of Management Studies, Indian Institute of Science, Bangalore, a leader in research and education in Technology Management for the last several decades. This conference aims at integrating experiences of academicians, industry leaders, Technology Managers and Innovators towards effective knowledge creation and economic development. The contributions of the present volume are presented at the International Conference on Technology Management-2012 during 18-20 July 2012.
Author: Roy Levy
Publisher: DIANE Publishing
Published: 1999
Total Pages: 226
ISBN-13: 1428953639
DOWNLOAD EBOOKAuthor: United States. Congress. Senate. Special Committee on Aging
Publisher:
Published: 2003
Total Pages: 152
ISBN-13:
DOWNLOAD EBOOKAuthor: Mickey Smith
Publisher: CRC Press
Published: 1996-10-11
Total Pages: 616
ISBN-13: 9780789000620
DOWNLOAD EBOOKReaders of Studies in Pharmaceutical Economics learn the value of economic research in forming health policy while they develop an understanding of the various factors that influence the cost of pharmaceutical care for patients, pharmacists, physicians, and manufacturers. Pharmaceutical economists, product managers, and policymakers learn different methods for controlling costs, patient compliance, therapeutic outcomes, and the effects of restrictions on prescription drugs on the use and cost of other health care services. Above all, readers will find this book provides them with the necessary `know-how’for survival in the dynamic and competitive health care marketplace. The chapters of Studies in Pharmaceutical Economics range in scope from editorials to technical papers on new research methods. Readers will find the following key topics covered: pricing strategies marketing implications policy issues methods for controlling utilization and cost multi-tier pricing and its effects on pharmacists and consumers analytical approaches to research This valuable guidebook to the conditions characterizing the growing field of pharmacoeconomics maps the effects of clinical pharmacy services on the lengths of hospital stays, on hospital admissions, on adverse reactions, and on physician’s methods and habits of prescription. It also provides readers with practical policy applications and means for assessing trends in the market. These include the effects of extending Medicare coverage to outpatient prescription drugs and a technique for incorporating severity-of-illness measures into analysis of the cost-effectiveness of treatment. Professors of pharmacy administration and their students, product managers and pharmaceutical economists in the drug industry, and drug program administrators can use Studies in Pharmaceutical Economics as an introduction to the ways in which pharmaceutical economic research can bring efficiency and cost-effectiveness into their programs. Professors of pharmacy administration and their students, product managers and pharmaceutical economists in the drug industry, and drug program administrators (medical, HMOs, in service companies) can use Studies in Pharmaceutical Economics as an introduction to the ways in which pharmaceutical economic research can bring efficiency and cost-effectiveness into their programs.
Author: Timothy F. Bresnahan
Publisher: University of Chicago Press
Published: 2008-04-15
Total Pages: 508
ISBN-13: 0226074188
DOWNLOAD EBOOKNew goods are at the heart of economic progress. The eleven essays in this volume include historical treatments of new goods and their diffusion; practical exercises in measurement addressed to recent and ongoing innovations; and real-world methods of devising quantitative adjustments for quality change. The lead article in Part I contains a striking analysis of the history of light over two millenia. Other essays in Part I develop new price indexes for automobiles back to 1906; trace the role of the air conditioner in the development of the American south; and treat the germ theory of disease as an economic innovation. In Part II essays measure the economic impact of more recent innovations, including anti-ulcer drugs, new breakfast cereals, and computers. Part III explores methods and defects in the treatment of quality change in the official price data of the United States, Canada, and Japan. This pathbreaking volume will interest anyone who studies economic growth, productivity, and the American standard of living.
Author: John Sutton
Publisher: MIT Press
Published: 2001-01-26
Total Pages: 700
ISBN-13: 9780262692649
DOWNLOAD EBOOKJohn Sutton sets out a unified theory that encompasses two major approaches to studying market, while generating a series of novel predictions as to how markets evolve. Traditionally, the field of industrial organization has relied on two unrelated theories—the cross-section theory and the growth-of-firms theory—to explain cross-industry differences in concentration and within-industry skewness. The two approaches are based on very different mathematical structures and few researchers have attempted to relate them to each other. In this book, John Sutton unifies the two approaches through a theory that rests on three simple principles. The first two, a "survivor principle" that says that firms will not pursue loss-making strategies, and an "arbitrage principle" that says that if a profitable opportunity is available, some firm will take it, suffice to define a set of possible outcomes. The third, the "symmetry principle," says that the strategy used by a new entrant into any submarket depends neither on the entrants identity nor on its history in other submarkets. This allows researchers to bring together the roles of strategic interactions and of independence effects. The result is that the considerations motivating the cross-section tradition and those motivating the growth-of-firms tradition both drop out within a single game-theoretic model. This book follows Sutton's Sunk Costs and Market Structure, published by MIT Press in 1991.
Author: Ronald S. Bond
Publisher:
Published: 1977
Total Pages: 178
ISBN-13:
DOWNLOAD EBOOKAuthor: Daniele Archibugi
Publisher: John Wiley & Sons
Published: 2015-06-29
Total Pages: 624
ISBN-13: 1118738969
DOWNLOAD EBOOKThis unique Handbook provides an in-depth overview of the themes and direction of science, technology, innovation, and public policy in an increasingly globalized world. Leading authorities discuss current debates, research issues, and prospects, and present a foundation for the development of global policy. Presents a state-of-the-art overview of science, technology, and innovation in the context of globalization and global policy Offers an accessible introduction for students, researchers, and policy makers in the fields of economics, sociology, political science, business studies, global studies, and international relations Addresses emerging issues and provides clear policy implications and analysis in each chapter Includes crucial coverage of the activities of established and emerging geographical areas Explores the ways in which reforms in intellectual property rights and world trade have been affected by the increasingly international flows of knowledge, technology, and innovation Examines major policy trends, including a significant shift toward private scientific research, and a heightened awareness amongst policy-makers of the economic and technological impact of scientific activity
Author: United States. Congress. House. Committee on Interstate and Foreign Commerce. Subcommittee on Consumer Protection and Finance
Publisher:
Published: 1978
Total Pages: 284
ISBN-13:
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