Consuming Mass Fashion in 1930s England
Consuming Mass Fashion in 1930s England

Author: Cheryl Roberts

Publisher: Springer Nature

Published: 2022-10-17

Total Pages: 354

ISBN-13: 3030946134

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This book details a significant and largely untold history of the demand for cheap, fashionable clothing for young working-class women. This is an interdisciplinary fashion and business history analysis that investigates the design, manufacture, retailing and consumption of fashion for and by young working-class women in 1930s Britain. It concentrates on new mass developments in the design and manufacture of lightweight day dresses styled for younger women, and on their retailing in the second-hand trade and seconds dealing, street markets, new multiple stores, department stores, independent dress shops and home dressmaking. The book also discusses the specific impact of this new product within the emerging mass manufactured goods mail order catalogue industry in England. These outlets all offered venues of consumption to the young, employed, modern working-class woman, and are analysed in the context of old and new businesses practices. The actuality of the garments worn by these young women is paramount to this research and will be at the forefront of all findings and outcomes.

Women's Wear of the 1930's
Women's Wear of the 1930's

Author: Ruth S. Countryman

Publisher:

Published: 2001

Total Pages: 216

ISBN-13:

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A survey of women's patterns for the 1930's, from original garments, aimed at designers, costumers, historians and re-enactors, this book includes the patterns, sketches, notes and photographs of some original and reconstructed garments.

Westernwear
Westernwear

Author: Sonya Abrego

Publisher: Bloomsbury Publishing

Published: 2022-11-03

Total Pages: 329

ISBN-13: 1350147680

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During the prosperous, forward-thinking era after the Second World War, a growing number of men, women, and children across the United States were wearing fashions that evoked the Old West. Westernwear: Postwar American Fashion and Culture examines why a sartorial style with origins in 19th-century agrarian traditions continued to be worn at a time when American culture sought balance between technocratic confidence in science and technology on one side, and fear and anxiety over global annihilation on the other. By analysing well-known and rarely considered western manufacturers, Westernwear revises the common perception that fashionable innovation came from the East coast and places western youth cultures squarely back in the picture. The book connects the history of American working class dress with broader fashionable trends and discusses how and why Native American designs and representations of Native American people were incorporated broadly and inconsistently into the western visual vocabulary. Setting westernwear firmly in context, Sonya Abrego addresses the incorporation of this iconic style into postwar wardrobes and popular culture, and charts the evolution of westernwear into a modern fashion phenomenon.

Paris Fashion and World War Two
Paris Fashion and World War Two

Author: Lou Taylor

Publisher: Bloomsbury Publishing

Published: 2020-01-09

Total Pages: 361

ISBN-13: 1350000280

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Winner of the Association of Dress Historians Book of the Year Award, 2021 In 1939, fashion became an economic and symbolic sphere of great importance in France. Invasive textile legislation, rationing and threats from German and American couturiers were pushing the design and trade of Parisian style to its limits. It is widely accepted that French fashion was severely curtailed as a result, isolated from former foreign clients and deposed of its crown as global queen of fashion. This pioneering book offers a different story. Arguing that Paris retained its hold on the international haute couture industry right throughout WWII, eminent dress historians and curators come together to show that, amid political, economic and cultural traumas, Paris fashion remained very much alive under the Nazi occupation – and on an international level. Bringing exciting perspectives to challenge a familiar story and introducing new overseas trade links out of occupied France, this book takes us from the salons of renowned couturiers such as Edward Molyneux and Robert Piguet, French Vogue and Le Jardin des Modes and luxury Lyon silk factories, to Rio de Janeiro, Denmark and Switzerland, and the great American department stores of New York. Also comparing extravagant Paris occupation styles to austerity fashions of the UK and USA, parallel industrial and design developments highlight the unresolvable tension between luxury fashion and the everyday realities of wartime life. Showing that Paris strove to maintain world dominance as leader of couture through fashion journalism, photography and exported fashion forecasting, Paris Fashion and World War Two makes a significant contribution to the cultural history of fashion.

Gold Digger
Gold Digger

Author: Constance Rosenblum

Publisher: Macmillan + ORM

Published: 2015-08-18

Total Pages: 342

ISBN-13: 1627798242

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A sparkling biography of the original blonde whom gentlemen preferred, a woman who made a career of marrying millionaires and became the first tabloid celebrity. One of America's most talked about personalities during the Jazz Age, Peggy Hopkins Joyce was the quintessential gold digger, the real-life Lorelei Lee. Married six times, to several millionaires and even a count, Joyce had no discernible talent except self-promotion. A barber's daughter from Norfolk, Virginia, who rose to become a Ziegfeld Girl and, briefly, a movie star, Joyce was the precursor of the modern celebrity-a person famous for being famous. Her scandalous exploits-spending a million dollars in a week, conducting torrid love affairs with the likes of Charlie Chaplin and Walter Chrysler-were irresistible to the new breed of tabloid journalists in search of sensation and to audiences hungry for the possibilities her life seemed to promise. Joyce's march across Broadway, Hollywood, and the nation's front pages was only slowed by the true nemesis of the glamour girl: old age. She died in 1957, alone and forgotten-until now. In prose as vibrant as its subject, Constance Rosenblum's Gold Digger brings to life the woman who singularly epitomized this confident and hedonistic era.