Dont be a Dummy is a primer on automotive safety. It is Auto Safety 101. What every driver or passenger should know because it May Save Your Life; or a loved one. The author uses personal experience and crash dummies to explain the consequences of not following the laws of Physics and not utilizing the safety features that are available to both drivers and passengers of automotive vehicles. The focus of this book is driver-responsibility and the need to educate the public about common hazards and vehicle misuse. Large car versus small car data analysis warns about vehicle incompatibility and the need for purchasers to consider the serious consequences of selecting a vehicle to buy based only on fuel economy and low cost. Federal safety standards are discussed and what the Five (5) Star Rating System really means. The quest for fuel economy may risk your familys life or result in serious injury! Fuel economy may be false economy! The size and weight of your vehicle can mean life or death or serious injury! Protect loved ones and save the children. Always use the proper child restraint! Speed, Alcohol and Drugs are killers. Dont be a Dummy!
Grow your account list with an effective account-based marketing strategy Buyers have changed the B2B marketing game. Account-Based Marketing For Dummies is here to give you the tools to transform your current approach to find, reach, and engage with your potential customers on their terms to meet their ever-changing demands. Packed with expert tips and step-by-step instructions, this book shows you how to analyze current data to identify the accounts with the biggest ROI opportunities and execute effective, account-specific techniques that get results. This practical guide takes the intimidation out of account-based marketing in today's highly digitized world. You'll be armed with the knowledge you need to increase your reach in real time, giving you greater exposure to other decision-makers and influencers within an account. You'll discover how, through a combination of marketing technology and online advertising, your messages can be displayed where and when your customers already engage online. Align your sales and marketing teams for greater success in your ABM efforts Analyze data to identify key accounts Target your messages for real-time interaction Integrate your campaign with marketing automation software If you're a member of a sales or marketing team already using a CRM tool who's looking to increase your reach, Account-Based Marketing For Dummies has you covered! "Account-Based Marketing For Dummies clears away the confusion surrounding this much-hyped topic. It offers simple, direct explanations of what account-based marketing is, why it's important, and how to do it. Any business marketing professional will benefit from a look at this book." —David Raab, Founder at Raab Associates "If you're reading this book and just getting started with ABM, welcome to the future of what b-to-b marketing can be: insight-led, technology-enabled and, above all, customer focused. Our clients are delighted with the business impact they deliver using account-based marketing, and you will be, too." —Megan Heuer, Vice President and Group Director, SiriusDecisions "Like a Hollywood agent, marketing's job is to get sales the 'audition,' not the part. Account-based marketing is the key to maximizing the number of the 'right' auditions for your sales team, and Account-Based Marketing For Dummies explains how." —Joe Chernov, VP of Marketing at InsightSquared "Ever-advancing marketing technology is enabling a new generation of sales and marketing strategies to thrive, changing the playing field for companies of all sizes. This modern wave of account-based marketing has tremendous potential to improve your business, and Sangram Vajre is an insightful and enthusiastic guide to show you how." —Scott Brinker, Author of Hacking Marketing "Account-based marketing is shifting how businesses use customer insights to capture more upmarket revenue. This book teaches a new wave of data-driven marketers how to embrace an enlightened quality-vs-quantity approach and execute a scalable ABM strategy that delivers real results." —Sean Zinsmeister, Senior Director of Product Marketing, Infer "The book may be titled '...for dummies', but ABM is proving to be a smart approach for B2B marketers charged with generating sales pipeline and acquiring and delighting customers. Use this book to help you get started and advance your account-based marketing strategies and tactics that will thrill your sales colleagues, executive team and customers alike." —Scott Vaughan, CMO, Integrate
Brunhilda the witch loves making trouble. Each morning, she wakes up on the wrong side of the bed, puts on her ugliest dress, eats spider mush for breakfast, and brushes her teeth with candy. Then she looks in the mirror and happily observes, “You are utterly repulsive!” As soon as she leaves the house, she begins to spread her misery. No one is safe from her rainy-day spells or her wart-growing charms! But one night, Brunhilda’s cat makes trouble instead. When Brunhilda wakes up that next morning, she is on the right side of the bed. All she can find to wear is a fluffy pink ball gown. And her spider mush is replaced with oatmeal; her candy replaced by toothpaste! The day has gone completely backwards. What will happen when Brunhilda casts her all-time favorite misery-inducing spells? This is a silly story about how sometimes being nice can be more rewarding than being mean. Brunhilda may decide to keep some of her warts in the end, but she’s a changed witch. Waking up on the wrong side of the bed just doesn’t work for her anymore. A picture book for 3 to 6 year olds, this book teaches kids that being kind and nice to people actually makes you feel better than playing tricks and being mean. A good lesson for young children, teachers and parents will enjoy the message while kids will be enthralled with the bright, colorful illustrations and the silly, warty witch. Sky Pony Press, with our Good Books, Racehorse and Arcade imprints, is proud to publish a broad range of books for young readers—picture books for small children, chapter books, books for middle grade readers, and novels for young adults. Our list includes bestsellers for children who love to play Minecraft; stories told with LEGO bricks; books that teach lessons about tolerance, patience, and the environment, and much more. While not every title we publish becomes a New York Times bestseller or a national bestseller, we are committed to books on subjects that are sometimes overlooked and to authors whose work might not otherwise find a home.
Most often a pupil's difficulty is not because of technic deficiency but is due to weak note recognition. Consistent use of these drills will help your student to become a good note reader.
White Cargo is the forgotten story of the thousands of Britons who lived and died in bondage in Britain's American colonies. In the seventeenth and eighteenth centuries, more than 300,000 white people were shipped to America as slaves. Urchins were swept up from London's streets to labor in the tobacco fields, where life expectancy was no more than two years. Brothels were raided to provide "breeders" for Virginia. Hopeful migrants were duped into signing as indentured servants, unaware they would become personal property who could be bought, sold, and even gambled away. Transported convicts were paraded for sale like livestock. Drawing on letters crying for help, diaries, and court and government archives, Don Jordan and Michael Walsh demonstrate that the brutalities usually associated with black slavery alone were perpetrated on whites throughout British rule. The trade ended with American independence, but the British still tried to sell convicts in their former colonies, which prompted one of the most audacious plots in Anglo-American history. This is a saga of exploration and cruelty spanning 170 years that has been submerged under the overwhelming memory of black slavery. White Cargo brings the brutal, uncomfortable story to the surface.
When and how do natural disasters worsen within-country income inequality? We highlight the channels through which natural disasters may have distributional effects and empirically analyze when and which type of disasters affect inequality in advanced economies (AEs) and in emerging and developing economies (EMDEs). We find that in AEs inequality increases after severe disasters. We also find that inequality increases if severe disasters are associated with growth slowdowns or there are multiple disasters in a year in AEs and in EMDEs. Descriptive evidence for the US also suggests that adverse labor market effects of disasters are likely to fall on vulnerable groups.
Edward Bond Plays:8 brings together recent work by the writer of the classic stage plays Saved, Lear, The Pope's Wedding, and Early Morning. The volume comprises five new plays and two prose essays: Two Cups: introductory essay Born: the third play in the Colline Tetralogy (the first two of which appear in Edward Bond Plays:7); premiering at the Avignon Festival in July 2006. People: the fourth play in the Colline Tetralogy Chair: first broadcast on BBC Radio 4 in April 2000. Existence: first broadcast on BBC Radio 4 in April 2002. The Under Room: first staged by Big Brum in October 2005; 'an intricate puzzle that is compelling in both its intellectual and emotional intensity'5 stars (Guardian) Freedom and Drama: an extended disquisition on the relationship of drama to the self and society in which Bond argues that drama alone can create human meaning.
Props are integral to the success of any movie or TV show. Weapons, books, newspapers, eyeglasses, military gear, medical equipment—virtually anything that a character holds, reads, uses, or shoots on screen is provided by the props department. The right prop can become an iconic plot point on which the entire story pivots, turning that item into a fabled piece of Hollywood history. The wrong prop can expose a film or a TV show as a shoddy production, making the story more laughable than believable. Even worse is a prop breaking, or not showing up when the cameras are ready to roll. Such a scenario is the worst nightmare for someone like Dean Goodine, who has spent nearly four decades putting props into the hands of actors and using these items to help bring imaginary worlds to life. Dean has worked on everything from Oscar-nominated feature films like Unforgiven to network TV shows like Stargate SGI to streaming hits like A Series of Unfortunate Events to small independent films. In this book, Dean details the highs and lows of his thirty-six years in props, giving readers a firsthand look at what it takes to deliver the goods on screen. It’s full of humourous stories and hair-raising moments, and it features many names that you will recognize along the way. When it comes to recognizing excellence in the film industry, no awards are ever given for props, but by the time you reach the end of this book, no doubt, you’ll agree there should be.
