Digital Marketing Expert Diploma (Master’s level) - City of London College of Economics - 10 months - 100% online / self-paced
Digital Marketing Expert Diploma (Master’s level) - City of London College of Economics - 10 months - 100% online / self-paced

Author: City of London College of Economics

Publisher: City of London College of Economics

Published:

Total Pages: 2158

ISBN-13:

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Overview In this course you will learn all you need to know to become a Digital Marketing Expert. As you surely know, Digital Marketing Specialists are in high demand and well paid. Content - Digital Marketing Strategy - Market Research - Crowdsourcing - Web Development and Design - Writing for the Web - Mobile Development - Email Marketing - Online Advertising - Affiliate Marketing - Search Engine Marketing - Search Engine Optimisation - PPC Advertising - And much more Duration 10 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.

Digital Transformation Expert Diploma – (Master’s level) - City of London College of Economics - 6 months - 100% online / self-paced
Digital Transformation Expert Diploma – (Master’s level) - City of London College of Economics - 6 months - 100% online / self-paced

Author: City of London College of Economics

Publisher: City of London College of Economics

Published:

Total Pages: 600

ISBN-13:

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Overview Digital Transformation is on everyone's lips and there's a huge demand for specialists. Content - Digital Transformation of Teams, Products, Services, Businesses and Ecosystems - The Five Domains of Digital Transformation: Customers, Competition, Data, Innovation, Value - Harness Customer Networks - Build Platforms, Not Just Products - Turn Data Into Assets - Innovate by Rapid Experimentation - Adapt Your Value Proposition - Mastering Disruptive Business Models - Self-Assessment: Are You Ready for Digital Transformation? - More Tools for Strategic Planning - And more Duration 6 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.

IT Consultant Diploma - City of London College of Economics - 12 months - 100% online / self-paced
IT Consultant Diploma - City of London College of Economics - 12 months - 100% online / self-paced

Author: City of London College of Economics

Publisher: City of London College of Economics

Published:

Total Pages: 7727

ISBN-13:

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Overview This course deals with everything you need to know to become a successful IT Consultant. Content - Business Process Management - Human Resource Management - IT Manager's Handbook - Principles of Marketing - The Leadership - Information Systems and Information Technology - IT Project Management Duration 12 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.

Diploma in Facebook Marketing - City of London College of Economics - 6 months - 100% online / self-paced
Diploma in Facebook Marketing - City of London College of Economics - 6 months - 100% online / self-paced

Author: City of London College of Economics

Publisher: City of London College of Economics

Published:

Total Pages: 1135

ISBN-13:

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Overview Everybody knows Facebook and knows that you can reach a lot of people. So it is important to know about Facebook Marketing to get ahead and do business even across the globe. Content - Marketing on your Page and your Profile - Developing your Page to be a hub of activity - Using Facebook Ads to research your ideal audience - Defining your Facebook marketing goals - Setting Up Resources and Manpower for Your Plan - Deciding on in-house or outsourced marketing - Making a Places Page - Creating a Facebook Group - Setting Up an Interest Page - Choosing the right name for your business Page - Setting up your mobile phone - And much more Duration 6 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material ​​​​The study material will be provided in separate files by email / download link.

MBA in Marketing - City of London College of Economics - 10 months - 100% online / self-paced
MBA in Marketing - City of London College of Economics - 10 months - 100% online / self-paced

Author: City of London College of Economics

Publisher: City of London College of Economics

Published:

Total Pages: 3570

ISBN-13:

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Overview An MBA in Marketing (or Master of Business Administration) is a degree that will prepare you for leading positions in marketing such as Chief Marketing Officer. Content - What is Marketing? - Marketing Management - Marketing Management Philosophies - Marketing Challenges into the Next Century - Marketing and Society: Social Responsibility and Marketing Ethics - Social Criticisms of Marketing - Citizen and Public Actions to Regulate - Business Actions Towards Socially Responsible - Principles for Public Policy Towards Marketing - Strategic Marketing Planning - The Global Market Place - Business Markets and Business Buyer Behaviour - Market Information and Marketing Research - Core Strategy - Digital Marketing Strategy - Customer Relationship Management - E-Commerce - Fundamentals of Management - And many more Duration 10 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.

Diploma in Marketing - City of London College of Economics - 6 months - 100% online / self-paced
Diploma in Marketing - City of London College of Economics - 6 months - 100% online / self-paced

Author: City of London College of Economics

Publisher: City of London College of Economics

Published:

Total Pages: 1104

ISBN-13:

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Overview The ultimate course in marketing. Nothing will be uncovered. Content - What is Marketing? - Marketing Management - Marketing Management Philosophies - Marketing Challenges into the Next Century - Marketing and Society: Social Responsibility and Marketing Ethics - Social Criticisms of Marketing - Citizen and Public Actions to Regulate - Business Actions Towards Socially Responsible - Principles for Public Policy Towards Marketing - Strategic Marketing Planning - The Global Market Place - Business Markets and Business Buyer Behaviour - Market Information and Marketing Research - Core Strategy - And many more Duration 6 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.

Diploma in Web Marketing - City of London College of Economics - 3 months - 100% online / self-paced
Diploma in Web Marketing - City of London College of Economics - 3 months - 100% online / self-paced

Author: City of London College of Economics

Publisher: City of London College of Economics

Published:

Total Pages: 414

ISBN-13:

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Overview With the knowledge of this diploma course, you will be able to get the best results on the web that can be expected. Content - Taking Your Marketing to the Web - Planning for Web Marketing - Taking the First Steps to Your Online Presence - Producing a Successful Business Web Site - Creating a Marketing-Effective Storefront - Pulling Repeat Visitors with Onsite Marketing Techniques - Marketing with Online Buzz - The Art of E-Mail Marketing - Staying Ahead of the Online Marketing Wave - Mastering the Secrets of Search Engines - Marketing with Pay Per Click Ads - Marketing with Paid Online Advertising - Capturing Customers with New Technology - Improving Results with Web Analytics - Staying Out of Legal Trouble - The Keys to Maintaining Your Web Presence - Ten Free Ways to Market Your Web Site - Ten Most Common Mistakes of Web Marketing - Ten Tips for Tired Sites Duration 3 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material ​​​​​​The study material will be provided in separate files by email / download link.

Marketing Manager Diploma (Master's level) - City of London College of Economics - 12 months - 100% online / self-paced
Marketing Manager Diploma (Master's level) - City of London College of Economics - 12 months - 100% online / self-paced

Author: City of London College of Economics

Publisher: City of London College of Economics

Published:

Total Pages: 2135

ISBN-13:

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Overview The ultimate course in marketing. Nothing will be uncovered. Content - What is Marketing? - Marketing Management - Marketing Management Philosophies - Marketing Challenges into the Next Century - Marketing and Society: Social Responsibility and Marketing Ethics - Social Criticisms of Marketing - Citizen and Public Actions to Regulate - Business Actions Towards Socially Responsible - Principles for Public Policy Towards Marketing - Strategic Marketing Planning - The Global Market Place - Business Markets and Business Buyer Behaviour - Market Information and Marketing Research - Core Strategy - And many more Duration 12 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. ​​​​​​​ Study material The study material will be provided in separate files by email / download link.

HR Expert Diploma (Master's level) - City of London College of Economics - 15 months - 100% online / self-paced
HR Expert Diploma (Master's level) - City of London College of Economics - 15 months - 100% online / self-paced

Author: City of London College of Economics

Publisher: City of London College of Economics

Published:

Total Pages: 2270

ISBN-13:

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Overview In this diploma course you will deal with all aspects of Human Resource Management as well as in an international context to become an HR Expert. Content - Human Resource Management - Human Resource Processes - Work and Employment - Organizational Behaviour - Organization Design and Development - People Resourcing - Performance Management - Learning and Development - Rewarding People - Employee Relations - Health, Safety and Employee Well-being - HR Policies, Procedures and Systems - Example of Employee Engagement and Commitment Survey - Example of Performance Management Survey - Example of Reward Survey - Learning and Development Activities and Methods - HRM in Europe - HRM in East Asia - HRM in Developing Countries - Composing an International Staff - Women’s Role in International Management - And much more Duration 15 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.

Chief Financial Officer (CFO) Diploma – Master’s level - City of London College of Economics - 9 months - 100% online / self-paced
Chief Financial Officer (CFO) Diploma – Master’s level - City of London College of Economics - 9 months - 100% online / self-paced

Author: City of London College of Economics

Publisher: City of London College of Economics

Published:

Total Pages: 2066

ISBN-13:

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Overview Upon completion of this diploma course, you will be able to work as a finance manager. Content - Overview of financial management - Financial statements, cash flow and taxes - Analysis of financial statements - Financial Planning and Forecasting - The financial environment markets, institutions and interest rates - Risk and rates of return - Time value of money - Bonds and their valuation - Stocks and their valuation - The cost of capital - The basics of capital budgeting - Cash flow estimation and risk analysis - Capital structure and leverage - Distributions to shareholders: Dividends and share repurchases - Working capital management - Multinational financial management - Self-test questions (problems) and their solutions Duration 9 months Assessment The assessment will take place on the basis of one assignment at the end of the course. Tell us when you feel ready to take the exam and we’ll send you the assignment questions. Study material The study material will be provided in separate files by email / download link.