Mit Design is Invisible verwies Lucius Burckhardt als einer der ersten auf die Integrierbarkeit unsichtbarer Wirkkräfte: Sie bestimmen den Gebrauch der Gegenstände und sollten Bestandteil der Gestaltung sein. Was nützt etwa die schönste Straßenbahn, wenn sie in der Nacht nicht fährt? Burckhardt erweitert kurzerhand den Designbegriff, in diesem Fall um den Fahrplan, der ebenfalls optimiert werden kann. Wie aktuell die zwischen 1965 und 1999 entstandenen Texte sind, kann man an der derzeitigen Architekturdebatte sehen. Probleme durch soziale Abgrenzung, ausgedünnte Regionen sowie Migrationsbewegungen können nur interdisziplinär gelöst werden. Die erstmals in englischer Sprache vorliegenden Texte öffnen dem internationalen Diskurs endlich den Zugang zu zentralen Quellentexten.
A comprehensive introduction to designing services according to the needs of the customer or participants, this book addresses a new and emerging field of design and the disciplines that feed and result from it. Despite its intrinsic multidisciplinarity, service design is a new specialization of design in its own right. Responding to the challenges of and providing holisitic, creative and innovative solutions to increasingly complex contemporary societies, service design now represents an integrative and advanced culture of design. All over the world new design studios are defining their practice as service design while long established design and innovation consultancies are increasingly embracing service design as a key capacity within their offering. Divided into two parts to allow for specific reader requirements, Service Design starts by focusing on main service design concepts and critical aspects. Part II offers a methodological overview and practical tools for the service design learner, and highlights fundamental capacities the service design student must master. Combined with a number of interviews and case studies from leading service designers, this is a comprehensive, informative exploration of this exciting new area of design.
It's not enough to design a website that looks nice. What's the story? Why is that header green? Why is that icon shaped like a fish? Designing for the web is not just about fancy layouts, the latest CSS3 or HTML5 or UX technique. Great web experiences tell a great story, and Designing the Invisible will give you the tools to help you do it. From how to apply colour to tell the right story, through to using the right words, this book details the basics of building great web experiences.
#1 International Bestseller Winner of the 2019 Financial Times and McKinsey Business Book of the Year Award Winner of the 2019 Royal Society Science Book Prize A landmark, prize-winning, international bestselling examination of how a gender gap in data perpetuates bias and disadvantages women, now in paperback Data is fundamental to the modern world. From economic development to health care to education and public policy, we rely on numbers to allocate resources and make crucial decisions. But because so much data fails to take into account gender, because it treats men as the default and women as atypical, bias and discrimination are baked into our systems. And women pay tremendous costs for this insidious bias, in time, in money, and often with their lives. Celebrated feminist advocate Caroline Criado Perez investigates this shocking root cause of gender inequality in the award-winning, #1 international bestseller Invisible Women. Examining the home, the workplace, the public square, the doctor’s office, and more, Criado Perez unearths a dangerous pattern in data and its consequences on women’s lives. Product designers use a “one-size-fits-all” approach to everything from pianos to cell phones to voice recognition software, when in fact this approach is designed to fit men. Cities prioritize men’s needs when designing public transportation, roads, and even snow removal, neglecting to consider women’s safety or unique responsibilities and travel patterns. And in medical research, women have largely been excluded from studies and textbooks, leaving them chronically misunderstood, mistreated, and misdiagnosed. Built on hundreds of studies in the United States, in the United Kingdom, and around the world, and written with energy, wit, and sparkling intelligence, this is a groundbreaking, highly readable exposé that will change the way you look at the world.
FROM CONSTANT CRISIS TO SUSTAINABLE SUCCESS BETTER CONTENT MEANS BETTER BUSINESS. Your content is a mess: the website redesigns didn’t help, and the new CMS just made things worse. Or, maybe your content is full of potential: you know new revenue and cost-savings opportunities exist, but you’re not sure where to start. How can you realize the value of content while planning for its long-term success? For organizations all over the world, Content Strategy for the Web is the go-to content strategy handbook. Read it to: Understand content strategy and its business value Discover the processes and people behind a successful content strategy Make smarter, achievable decisions about what content to create and how Find out how to build a business case for content strategy With all-new chapters, updated material, case studies, and more, the second edition of Content Strategy for the Web is an essential guide for anyone who works with content.
What would it mean if your perfect life was awaiting your discovery? What if you knew the exact steps that would allow you to discover and achieve this perfect life? And what if you had an Invisible Architect-an all-powerful all-knowing best friend at your beckon call to help you discover, design, and achieve your perfect life? And what if your perfect life has already been achieved and is waiting for you to claim it? This is exactly what award-winning musician/author John Novello offers in the pages of his extraordinary new transformational book, the Invisible Architect. You'll learn that there is indeed a Perfect All-Knowing Power, an Invisible Architect, or to put it in more scientific terms, an Invisible Field of Intelligent Energy that permeates everything that exists, including you and me and all life, matter, energy, space, and time, and is available to us for information, advice, comfort, and assistance in designing our perfect Divine lives. The Invisible Architect is a rare look into the inner world of acclaimed jazz musician/composer/author John Novello by the author himself and based on his discovery of an inner power we all possess but rarely knowingly use. This book was written because of a Divine unsolicited conversation he had with the Invisible Architect one day. Here is the conversation... Invisible Architect: "John, you now need to spread the WORD!" John, confused: "What WORD?" Invisible Architect: "That everybody is one with the Invisible Architect and could be employing this miraculous energy to design their perfect lives from within!" John: "But there are already many books on this subject." Invisible Architect: "True, but not from your unique perspective as a jazz musician who has experienced these wonderful miracles!" End of conversation. And therein lies the genesis of this book. I cannot imagine operating without my mystical friend and advisor-the Invisible Architect. And it is now very clear to me that my duty is to spread the WORD to everyone so that they too can design their perfect lives from within, as long as they understand the spiritual mechanics involved-the relationship between the Universal Energy (the Invisible Architect) and its creations and the interactions thereof. But first you must become aware of the Architect, learn how to consciously commune with and employ the Architect, and finally trust the Architect to manifest your desires as only it knows how! The Invisible Architect is a captivating story of the aspirations and cognitions of the life of a now-famous jazz musician. Enlightening, inspirational, tragic, and miraculous, The Invisible Architect is a self-help program for designing your perfect life from within-the exact process of how our inner world creates our outer world. Spread the WORD...!
Through trial and error, Hillman and his company honed a seven-step process for creating concepts, and developing and designing new media. Often overlooked or unknown by designers, the methods in this book are distilled from years of experience and enhanced by Hillman's years as a leader in the design field. Divided into three parts - "Process," "Inspiration," and "Practice"--The book offers a practical methodology for successful artistic and professional work and also offers technical advice for translating this to the web.
This text argues that companies must start with an understanding of people in relation to the development of products: user needs first, technology last - the opposite of how things are done now.
Since the early 1800s, African Americans have designed signature buildings; however, in the mainstream marketplace, African American architects, especially women, have remained invisible in architecture history, theory and practice. Traditional architecture design studio education has been based on the historical models of the Beaux-Arts and the Bauhaus, with a split between design and production teaching. As the result of current teaching models, African American architects tend to work on the production or technical side of building rather than in the design studio. It is essential to understand the centrality of culture, gender, space and knowledge in design studios. Space Unveiled is a significant contribution to the study of architecture education, and the extent to which it has been sensitive to an inclusive cultural perspective. The research shows that this has not been the case in American education because part of the culture remains hidden.
