The poster - inexpensive, colorful, and immediate - was an ideal medium for delivering messages about Americans' duties on the home front during World War II. Design for Victory presents more than 150 of these stunning images - many never reproduced since their first issue - culled from the collections of the National Museum of American History, Smithsonian Institution. William L. Bird, Jr. and Harry R. Rubenstein delve beneath the surface of these colorful graphics, telling the stories behind their production and revealing how posters fulfilled the goals and needs of their creators. The authors describe the history of how specific posters were conceived and received, focusing on the workings of the wartime advertising profession and demonstrating how posters often reflected uneasy relations between labor and management.
"James Victore is a dangerous man. His ideas on optimizing your creativity, doing wow work and building a life that inspires will devastate your limits. And show you how to win. Read this book fast." —Robin Sharma, #1 bestselling author of The Monk Who Sold His Ferrari Begin before you're ready. Renowned designer and professional hell-raiser James Victore wants to drag you off your couch and throw you headfirst into a life of bold creativity. He'll guide you through all the twists, trials, and triumphs of starting your creative career, from finding your voice to picking the right moment to start a project (hint: It's now). Bring your biggest, craziest, most revolutionary ideas, and he will give you the kick in the pants you need to make them real. No matter what industry or medium you work in, this book will help you live, work, and create freely and fearlessly. Here are some dangerous ideas: • The things that made you weird as a kid make you great today. • Work is serious play. • Your ego can't dance. • The struggle is everything. • Freedom is something you take. • There ain't no rules. Take a risk. Try them out. Live dangerously. More praise for Feck Perfuction: "In James Victore's new book, he unequivocally proves why he is the master he is. In every chapter, he challenges and inspires the reader to reach for more, to try harder and to create our best selves. It is a magnificent and momentous experience. (All true)." —Debbie Millman, Host Design Matters "James Victore got famous creating tough posters that shook me to the core. He now does the same using the written word. To you." —Stefan Sagmeister, designer
This book is a hands-on guide to the entire process of making logos and fonts and even icons, all of which, essentially, start with the ability to draw letterforms. The intent of the book, in fact, is to enable the user to end reliance on "OPF" (other people's fonts) and learn to draw your own custom logos, fonts and lettering! Logo, Font & Lettering Bible is unique in that it teaches you how to create logos and fonts from scratch using traditional tools as well as the computer programs Adobe Illustrator and Fontographer (plus a bit about FontLab). The book provides all the traditional rules and tips about letter formation relating to proportion, shaping, balance, spacing, composition and actually teaches five different methods of drawing letters on computer using bezier curves. There has never been a book like this one that goes into so much detail about drawing letters and takes such a fun and irreverent approach while doing so. The book is also full of inspiration and analysis of tons of great examples of vintage and current lettering from old manuscripts to graffiti. Logo, Font & Lettering Bible also shows you how to create fancy drop shadows and other type effects. And finally, the last section provides straight talk on the business of being a logo and font designer, from advertising your work and pricing to dealing with difficult clients (aren't they all?).
NEW YORK TIMES BESTSELLER Paul Kennedy, award-winning author of The Rise and Fall of the Great Powers and one of today’s most renowned historians, now provides a new and unique look at how World War II was won. Engineers of Victory is a fascinating nuts-and-bolts account of the strategic factors that led to Allied victory. Kennedy reveals how the leaders’ grand strategy was carried out by the ordinary soldiers, scientists, engineers, and businessmen responsible for realizing their commanders’ visions of success. In January 1943, FDR and Churchill convened in Casablanca and established the Allied objectives for the war: to defeat the Nazi blitzkrieg; to control the Atlantic sea lanes and the air over western and central Europe; to take the fight to the European mainland; and to end Japan’s imperialism. Astonishingly, a little over a year later, these ambitious goals had nearly all been accomplished. With riveting, tactical detail, Engineers of Victory reveals how. Kennedy recounts the inside stories of the invention of the cavity magnetron, a miniature radar “as small as a soup plate,” and the Hedgehog, a multi-headed grenade launcher that allowed the Allies to overcome the threat to their convoys crossing the Atlantic; the critical decision by engineers to install a super-charged Rolls-Royce engine in the P-51 Mustang, creating a fighter plane more powerful than the Luftwaffe’s; and the innovative use of pontoon bridges (made from rafts strung together) to help Russian troops cross rivers and elude the Nazi blitzkrieg. He takes readers behind the scenes, unveiling exactly how thousands of individual Allied planes and fighting ships were choreographed to collectively pull off the invasion of Normandy, and illuminating how crew chiefs perfected the high-flying and inaccessible B-29 Superfortress that would drop the atomic bombs on Japan. The story of World War II is often told as a grand narrative, as if it were fought by supermen or decided by fate. Here Kennedy uncovers the real heroes of the war, highlighting for the first time the creative strategies, tactics, and organizational decisions that made the lofty Allied objectives into a successful reality. In an even more significant way, Engineers of Victory has another claim to our attention, for it restores “the middle level of war” to its rightful place in history. Praise for Engineers of Victory “Superbly written and carefully documented . . . indispensable reading for anyone who seeks to understand how and why the Allies won.”—The Christian Science Monitor “An important contribution to our understanding of World War II . . . Like an engineer who pries open a pocket watch to reveal its inner mechanics, [Paul] Kennedy tells how little-known men and women at lower levels helped win the war.”—Michael Beschloss, The New York Times Book Review “Histories of World War II tend to concentrate on the leaders and generals at the top who make the big strategic decisions and on the lowly grunts at the bottom. . . . [Engineers of Victory] seeks to fill this gap in the historiography of World War II and does so triumphantly. . . . This book is a fine tribute.”—The Wall Street Journal “[Kennedy] colorfully and convincingly illustrates the ingenuity and persistence of a few men who made all the difference.”—The Washington Post “This superb book is Kennedy’s best.”—Foreign Affairs
A chronicle of America's intensive shipbuilding programme during World War II, this explores the development of revolutionary construction methods and the recruitment, training, housing and union activities of the workers.
In Margin of Victory Douglas Macgregor tells the riveting stories of five military battles of the twentieth century, each one a turning point in history. Beginning with the British Expeditionary force holding the line at the Battle of Mons in 1914 and concluding with the Battle of Easting in 1991 during Desert Storm, Margin of Victory teases out a connection between these battles and teaches its readers an important lesson about how future battles can be won. Emphasizing military strategy, force design, and modernization, Macgregor links each of these seemingly isolated battles thematically. At the core of his analysis, the author reminds the reader that to be successful, military action must always be congruent with national culture, geography, and scientific-industrial capacity. He theorizes that strategy and geopolitics are ultimately more influential than ideology. Macgregor stresses that if nation-states want to be successful, they must accept the need for and the inevitability of change. The five warfighting dramas in this book, rendered in vivid detail by lively prose, offer many lessons on the tactical, operational, and strategic levels of war.
With the 1998 debut of its V92C, Victory Motorcycles became the New American Motorcycle. Victory's innovative, stylish heavyweight cruiser motorcycles attracted a loyal, hard-riding following, but not the market share needed to survive. This richly illustrated book covers the brand's history model-by-model and analyzes why the parent company announced in early 2017 that its Victory division would cease operation. This book also features a full reprint of the collectible first Victory history from 1998, The Victory Motorcycle.
Describes life in the United States during World War II, discussing such activities as civil defense, the Japanese relocation, rationing, propaganda, and censorship.
On a summer's day, Ellen returns to the coastal town she grew up in, Victory Point. Revisiting old haunts and people from her past, she feels increasingly disconnected. Exploring a town, which itself is an experiment in how to live, Ellen searches for some comfort in her own history that might just give her the strength to move forward. 'Victory Point' quietly explores the idea of how we choose to live and be remembered.
Destined for Victory is the story of Porsche from the birth of Ferdinand and his many innovations, through the birth of son Ferry and his contributions - culminating in the first international victory for Porsche at the Le Mans race of 1951.