Current Catalog
Current Catalog

Author: National Library of Medicine (U.S.)

Publisher:

Published: 1966

Total Pages: 1076

ISBN-13:

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Includes subject section, name section, and 1968-1970, technical reports.

Collect what You Produce
Collect what You Produce

Author: Cathy Jameson

Publisher: Pennwell Books

Published: 2005

Total Pages: 0

ISBN-13: 9781593700492

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Veteran dental consultant Jameson shows doctors how to develop an effective system that their entire staff can use to take their practice to the next level of success. Ideas include how to increase cash flow, spend less time and money on collection to reduce overhead, increase productivity through greater treatment acceptance, reduce stress, and have fun.

The Consultant's Guide to Publicity
The Consultant's Guide to Publicity

Author: Reece A. Franklin

Publisher: John Wiley & Sons

Published: 1996-04-17

Total Pages: 290

ISBN-13: 9780471126195

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Proven strategies for consultants on how to promote themselves-without looking like self-promoters Some consultants are forever quoted in the press. They seem to have suddenly emerged as the experts called upon to substantiate almost every news article relating to their fields. This book points the way to achieving this "expert" status. Written by a master self-promoter, it provides valuable tips on becoming a media source, including the right journalists to connect with and what they respond to best. Consultants will learn how to determine a promotable idea, how to identify the appropriate media for publicizing the idea, how to develop the various kinds of publicity vehicles-and how to do it all without the appearance of hucksterism. Demonstrates what consultants need to do to create their reputations Contains samples of publicity vehicles-such as news releases, newsletters, press kits and more REECE FRANKLIN (Chino Hills, California) heads his own marketing, advertising, and PR firm and conducts frequent seminars and classes on self-promotion. His 5 previous books include How to Market Your Home-Based Business.